
Kanak Rustagi

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About me
IIM Indore PGP'25 | Summer Intern @ Kenvue | BMS, DDUC'23 | DU | Founder, Markonic
Education

Deen Dayal Upadhyaya College
2020 - 2023Bachelor of Management Studies Business Administration and Management, General8.892 CGPA (First Division)

Indian Institute of Management, Indore
2023 - 2025Master of Business Administration - MBA
Ahlcon Public School
-High School Diploma Business/Commerce, General
Experience

Entrepreneurship Development Cell, Deen Dayal Upadhyaya College
Nov 2020 - May 20221) Undertook training sessions2) Managed budgets of over INR 50K during my tenure3) Conducted various club events and competitions during the session Key responsibilities :1. Managed Facebook handle of the cell2. Created Social Media Calendar and suggested new strategies to increase the reach of EDC DDUC.3. Brainstormed informative content related to entrepreneurship, startups, corporate world affairs etc.4. Prepared creatives and curated content for the cell. Initiatives :1. Formulated a startup plan, did market research and business analysis of the competitor firm2. Contributed to Envisage'21 - The Annual Magazine of EDC DDUC as a part of the Editorial team wrote an article on "Pandemic and Enterprises"Link to the magazine- https://edcenvisage.gq/
Treasurer
Jul 2021 - May 2022Head Of Digital Marketing
Feb 2021 - Jul 2021Member
Nov 2020 - Feb 2021

Enactus DDUC
Jan 2021 - Jul 2021• Headed research under the global non-profit organization for its social media channels.• Maximized Enactus DDUC’s Instagram reach by suggesting strategies for growth and engagement.
Head Of Research
Apr 2021 - Jul 2021Member
Jan 2021 - Apr 2021

Spettro, Department of Management Studies, DDUC
Jan 2021 - Feb 2021Event HeadCo-headed the event Couch Potato under Melange, the annual departmental fest• Spearheaded a team of 10+ volunteers• Witnessed a footfall of 200+ participants in the event.• Orchestrated the functioning of the event and engaged in direct communication with the participants
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Harvard Project for Asian and International Relations (HPAIR)
Jan 2021 - Jan 2021Delegate
Markoknow
Mar 2021 - Sept 2021●Awarded as Intern of the month in July and got promoted from HR intern to Senior HR Intern at Markoknow●Undertook training sessions for new interns across different departments.●Developed job profiles with the approval of the founder.●Brainstormed team-building activities and restructured communications with the team. ●Directly recruited interns for the organization and arranged meetings with potential recruits.●Hosted startup events on a regular basis for Markoknow, with a footfall of 500+ participants.
Senior Human Resources Intern
Jun 2021 - Sept 2021Human Resources Intern
Mar 2021 - Jun 2021

180 Degrees Consulting DDUC
May 2021 - May 2022Strategy Operations ConsultantWorked on a client project as a consultant for an NGO, The Humane Animal Society• Conducted Market Research for Humane Animal Society by making use of industry surveys to measure the researched market.• Analyzed the Online Channels of the organization and suggested strategies for engagement and growth on Digital Media.• Brainstormed Marketing Campaigns for the organization’s flagship event.• Prepared a Marketing Calendar for HAS social media channels: Instagram and YouTube.• Formulated Volunteer Management strategies for retention as well as the delegation of work among the volunteersRecorded a podcast for 180 DC DDUC's Consulting MixLink to the podcast: https://open.spotify.com/episode/7a3HwD681hEdKYpbF4uct3?si=055cb14182c74408 Show less

Spettro, Department of Management Studies, DDUC
Sept 2021 - Oct 2021Event HeadCo-headed the event Alohomora 2.0 under Orizzonte'21, the annual national fest of Delhi University which is an exclusive event for students of 11th and 12th.

Markonic, The Marketing Society of Deen Dayal Upadhyaya College
Sept 2021 - May 2022Co-Founder and President1) Managed a team of 90+ members. 2) Supervised activities happening across the departments: Outreach, Social Media, Think Tank3) Kicked off Markade'22- The First Annual Flagship fest of the society which received 1500+ registrations all over India 4) Led training sessions for junior members on various topics including Graphic Designing, Sales & Negotiation, Cold Calling, brainstorming sessions etc.5) Kickstarted LinkedIn and Instagram handles of the society with massive growth on both the platforms.6) Conducted Markonify- The First In-house competition of the society as a team building exercise.Most of all, spent countless nights in ideating and founding Markonic DDUC and didn't give up in the face of adversity. Show less

Nonceblox
Jun 2022 - Jul 2022Marketing Analyst1) Led 4 key cryptocurrency projects and created Marketing Campaigns for the same2) Increased engagement rates of the projects on social media channels with a 55% growth.3) Created Social Media calendars and delegated tasks to the graphics and content team

Merchand-I IIM Indore
Feb 2024 - nowSenior Member
Kenvue
Apr 2024 - Jun 2024Sales And Marketing Intern
Licenses & Certifications
- View certificate

Foundations of Digital Marketing and E-commerce
GoogleJun 2023 - View certificate

Introduction to Google SEO
CourseraJul 2021 - View certificate

Google SEO Fundamentals
CourseraAug 2021
Honors & Awards
- Awarded to Kanak RustagiScholar Blazer - Nov 2017 Honored with the Scholar Blazer which is awarded to students scoring more than 5 A1 grades for 3 consecutive years.
- Awarded to Kanak RustagiClueminati - Won the 1st position
- Awarded to Kanak RustagiEco Chase - Won the 1st position
- Awarded to Kanak RustagiGyan Jyoti Award - Received the Gyan Jyoti Award, given to students scoring more than 5 A1 grades for 4 years.
- Awarded to Kanak RustagiShri Ram Bazarigar 2021 - Made it to the Top 10 Finalists
Volunteer Experience
Student Mentor
Issued by iTeach Schools on Jan 2023
Associated with Kanak RustagiVolunteer
Issued by iVolunteer on Feb 2023
Associated with Kanak RustagiVolunteer
Issued by SRC DDUC on May 2021
Associated with Kanak Rustagi
Languages
- enEnglish
- hiHindi
- saSanskrit
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