Seth Alexander

Experience

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  Shaw Publications

  Jul 2004 - May 2005

  Lead Graphic Designer/Copywriter

  Lead designer for the Advantage Pages Carroll County (Ohio) and Charlotte County (Florida) phonebooks. Responsible for creating unique and creative advertisements in fast-pace environment. • Designed statewide advertisements for Ohio and Florida yellow pages.• Worked with high profile clients to create unique and engaging designs.• Numerous sales based on creativity and quality of an advertisement, including up size sales.

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  Leppo, Inc.

  May 2005 - Aug 2006

  Rental Utility Personnel

  Part of the utility team, duties including assisting customers on return and pick-ups of heavy machinery. Performed tests on all returned equipment to insure proper functionality and safety. • Provided customer service and maintenance to rental equipment.• Directed store lay-out and organization of all heavy machinery.

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  DigitalDish for Dish Network

  Aug 2006 - Nov 2007

  Assistant Manager

  Responsible for assisting a large number of satellite technicians/contractors. Equipping them with the receivers and parts they require. Gained an understanding of supply and demand, inventory management and proprietary database software. • Established weekly audits for field technicians.• Trained new employees and enforced conduct policy.

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  Microsoft - Vendor through Run Studios LLC.

  Mar 2008 - Mar 2013

  Gatekeeper for all Xbox Marketplace validation across 5 platforms. Analyzing data between two databases using CRM and EMSTools. Developing test tools for effective testing (C#), implementing QA processes, leading publishing QA team and mentoring technicians. Owning test plans and documentation that communicates the standards and procedures of QA team. Collecting quality metrics on error output ratios and identifying pain points.Highlights include:• Assisted in the launch of Zune, 3 versions of Xbox Live, 1080p and multi-bit rate definitions. • Helped expand Xbox Live video marketplace to 14 additional countries.• Developed Internal C# automation tools for validation.• Resolved over 4,000 bugs, improving customer experience. Show less Connected with sensitive content partners for video publication. More specifically Warner Bros. including subsidiaries: USA, TNT, NBC, CBS, ABC; and international providers Europacorp, Constantine, Bandai, among others. Kept strong relations with the marketing and programming divisions to ensure accurate and consistent coverage. Assisted overseeing three metadata technicians and directed when needed. Performed QA testing on all international titles published daily.• Aided growth from 2,000 to 130,000+ unique video titles. Show less

  • Test Lead for Xbox Live

    Dec 2010 - Mar 2013

  • Associate International Content Lead for Xbox Live

    May 2010 - Dec 2010

  • Metadata Technician for Xbox Live

    Mar 2008 - May 2010
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  Shapeways

  May 2011 - Apr 2016

  3d-Printing Freelance Designer | Shop Manager | Marketing

  As a Product Designer and Shop Manager at Shapeways, I specialized in conceptualizing and crafting themed dice and diverse products, leveraging cutting-edge software including 3dsMax, Netfabb, and MeshLab. Proficient in the entire product lifecycle, I oversaw the design, production, photography, and international marketing initiatives, ensuring seamless domestic and global distribution. My role extended to providing exemplary customer service, while meticulously maintaining product webpages. Elevating brand presence and driving sales are integral aspects of my contributions in the realm of 3D-printed merchandise. Show less

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  Bungie

  Mar 2013 - Aug 2013

  Software Test Engineer (STE)

  Lead STE supporting Public Events and Public Spaces for AAA title "Destiny". Worked directly with World Designers and Production Engineers to ensure test specifications meet design and milestone requirements.Responsibilities include: • Designing test environment to test all Public Event functionality. • Maintaining documentation on map accessibility status, cross-line activities, event types, event status’ and Public Event Test Specification sheet. • Setting up Labs for Public Event play tests and compiling feedback.• Working with Encounter Script (derived from Python) to verify prefabs and AI functionality.• Testing in-game Public Spaces and Events.• Automating tasks for Activities Team.• Creating and maintaining test pass.• Running daily BVT’s. Show less

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  Amazon Lab126

  Aug 2013 - Aug 2015

  Performed all of the tasks listed under QA Engineer II plus additional responsibilities including; Attending cross-functional meetings, reviewing business requirement documents, determining sign-off criteria for each milestone, driving new processes to make testing and reporting more efficient.• Lead Greybox QAE for the Fire TV stick, Amazon's compact media streaming solution.• Developed VBA reporting system for daily Build Acceptance Testing.• Assisted executives as tech lead for demos, shareholder meetings and other events.• Attended cross-functional and triage meetings. • Coordinated testing efforts with Device Associate teams in India.• Created test requirements, plans and cases. • Interviewed Amazon candidates. Show less QAE for the Greybox test team in digital products division, served as a liaison between the Cupertino and Seattle test divisions to facilitate communication between the states. Performed end-to-end manual testing on Amazon Fire TV and other projects using Agile software development methods. • Developed ADB automation scripts that are bundled with the 3rd Party SDK. • Created shell scripts (batch and bash) to automate tasks. • Working with Windows, Linux and Android on physical, remote and virtual machines. • Performed root cause analysis investigating and troubleshooting errant product behavior. • Ownership of multiple facets of a project including lead QAE of the FireTV Stick.• Coordinated testing efforts with Device Associate team in India.• Created test requirements, plans and cases. • Interviewed Amazon candidates. Show less

  • Senior QA Engineer (QAE III)

    Oct 2014 - Aug 2015

  • QA Engineer II (QAE II)

    Aug 2013 - Oct 2014
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  Amazon

  Aug 2015 - May 2016

  Quality Assurance Manager (QAM)

  Manager of Seattle's Fire TV QA team, I led a dynamic group of QA Engineers (QAE) and Software Developer Engineers in Test (SDET), overseeing comprehensive end-to-end testing and the creation of robust test automation infrastructure. Our focus spanned multiple software components, from Alexa integration on Fire TV to content and discovery services, 3rd party catalog integration, and maintaining performance KPIs. Through strategic leadership and collaboration, we ensured seamless functionality and quality assurance across critical Fire TV features. Key responsibilities included:• Generated QA reports by collecting, analyzing, and summarizing milestone or feature information.• Embedded QA into dev teams and tracks tasks/stories using Agile methodologies. • Maintained defect triage process and continuous defect review in software organization.• Assisted in resource allocation and estimation efforts and delegate duties for routine activities.• Escalated unresolved issues for suitable customer support level.• Fire TV launch event lead, attended or educated others on event responsibilities.• Test Rails administrator, our primary test suite repository. Show less

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  Dropbox

  Jun 2016 - Jan 2017

  Sr. QA Engineer (QAE III)

  As a QAE-III at Dropbox, I specialized in testing backend systems dedicated to transaction and subscription functionality. Collaborated closely with cross-functional teams to identify and address potential issues. Drove test case repository initiative; implementing a new, and first, repository for the entire organization to utilize.

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  Amazon

  Jan 2017 - now

  As a Sr. Manager within the Alexa on FireTV space, my team supports six distinct development teams across multiple organizations and generative AI (LLM) development within the speech, language, and understanding space. A QAM on this team is responsible for delivering project test strategies, automation/tool development roadmaps, driving release activities, expanding teams into new geographies, and creating scaling mechanisms (on-call, intake processes, metrics, quality maturity evaluations, establishing KPIs, monitoring production data, and setting alarm thresholds) to support dozens of simultaneous projects. Key accomplishments in this role:• Developed a fully automated framework testing 700k+ utterances/week, enhancing voice search accuracy from ~68% to 97% (90-day average). Key contributions include:• Created fully automated continuous delivery pipelines for multiple development teams with nightly build acceptance, non-functional (performance, stress, CPU, memory, size), and functional regression tests.• Spearheaded metric and dashboard initiatives; enabling all tests to output result data to S3, piped through Athena, and visualized into QuickSight. This enabled us to have real-time tracking of issues and identify areas of risk for improvement.• Develop mechanism to move older resource constrained devices into long-term support, reducing overall load on quality assurance teams while protecting customers from performance degradation. • Secured Music Certification for 32 devices with 192 certifications passed, collaborating with Spotify, Apple, Amazon Music, and others.• Owned voice QA leadership on FireTV Cube devices, enabling customers to leverage a hands-free experience to controlling their TV, AVR, and soundbar devices.• Track record of talent acquisition, engineer promotion, and underperformer management.• Created and hired six global teams from inception. Show less

  • Senior Software Quality Assurance Manager

    Sept 2023 - now

  • Software Quality Assurance Manager

    Jan 2017 - Sept 2023
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  Self-employed

  Feb 2021 - now

  Real Estate Investor

  Dedicated and driven real estate investor committed to realizing substantial growth within the industry. Focused on acquiring and optimizing properties with a vision of attaining 100 units within the next five years. Proficient in renovation and design, with a passion for revitalizing spaces to exceed market standards. Notable achievements include generating over $300k in flip sales and establishing ownership of four properties, totaling eight doors, situated within the Northeast Ohio market. Actively engaged as an investor in collaborative ventures, leveraging strategic partnerships to maximize returns and drive success in real estate projects. Show less