
Eric Lee
Operation Directior

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About me
Shanghai TRISTATE Commercial Co., Ltd. - Operation Director
Education

郑州大学
2002 - 2007学士 Marketing
Experience

Shanghai Wenjin Fashion Co., Ltd.
Aug 2006 - Dec 2012Operation Directior1. according to the company's annual development plan, the establishment of a sound business network, the business of direct sales stores and joined the agency layout, improve the channel share;2.responsible for the retail market research: collect competitors information, and combined with the shop to make timely adjustments and improve, to ensure that in the course of management in a relatively dominant position;3.the organization and implementation of the organization and implementation of shop image promotion, marketing planning, media promotion, new product listing and other programs;4.Maintain good relationship with distributors5.Select suitable distribution networks in China for brands in the company’s portfolio new open 80 shops, the number of stores to expand to 120 stores, Show less

Cris conf trading(shanghai)co.ltd
Dec 2012 - Jun 2016Operation Manager1.Responsible for the China direct and join channel development, the normal operation of the sales system and daily management work;2.Assist in planning the business development strategy China area company, responsible for the company's business development and channel development, channel development plan, the new store assessment, business negotiations.3.Develop retail management standards, including commodity operations management, store decoration, display, service standards, etc4.Set up annual sales target, training retail operation standards, analyze and summarize the results of retail operations and guide the emerging issues;5.Monitoring terminal stocks and terminal product promotion strategy, put forward reasonable suggestions for the operation of the goods6.Be responsible for the management team, training and assessment of the sales.7.Collect and analyze the network distribution of competitors, sales performance, sales strategy, the situation of goods, etc.;⭐️Work Performance:1.Responsible for the development of the national channels and 32 stores in the terminal operations;2.The straight camp shop performance from 2014 150 million (single average 5 million / year) to 180 million (store average 6 million / year), an increase of 20%;3.The Associated Purchase Rate reached 2from 1.6.;4.Shop goods digestibility 60%;5. new store in Shanghai IFC (2015 May opening) Show less

Shanghai ChongFeng Industrial Development Co., Ltd.
Jul 2016 - Mar 2019Operation Director1、Responsible for business development and operation system;2、Make annual, quarterly, monthly and large-scale holiday sales plans and implement them according to the company's sales plan.3、Establish a scientific sales analysis system and commodity planning system, constantly optimize and improve the process of commodity acquisition and purchase, and improve the marketability of commodities;5、Responsible for the national channel management, provide channel policy support and services to partners through the formulation and implementation of channel policies, processes and systems;6、According to the company's annual channel strategy, the customer relationship management of key shopping malls is carried out to improve the location and area of shopping malls.7、Assist the daily operation and management of the region through the promotion program, so as to enhance the brand image of key shopping malls and the operation ability of single stores.⭐️Work Performance:1. Responsible for terminal operation of 110 stores;2. Shop performance increased by 20% year on year.3. The Associated Purchase Rate reached 1.8 from 1.4.4. The digestibility of goods is 55%.5. Return increased by 15% year on year. Show less

Shanghai TRISTATE Commercial Co., Ltd.
Mar 2019 - nowOperation Director⭐️ Main responsibilities:It mainly includes operation management, business development, commodity management, display training, brand promotion, financial budget, CRM management, etc;1. Be responsible for formulating the shop operation and business development plans of the two brands, and making and implementing the annual operation indicators;2. Formulate commodity management indicators (OTB scheme, discount rate and sold out rate);3. Lead the brand department to complete the product terminal display plan, festival activities, brand promotion and promotion activities, etc;5. Formulate and implement the company's member management system;6. Complete the annual financial budget;7. Prepare the talent echelon construction plan;9. Develop training plan;⭐️ Main achievements:1. Business planning (Shanghai international financial center, international airport management company, Beijing SKP, Beijing International Trade Center, Chengdu international financial service company, Changsha international financial service company, Chongqing Beicheng Tianjie, Wuhan International Plaza, Qingdao Vientiane City, Zhengzhou Dennis City, etc.)2. Achieve KPI indicators of retail industry (annual performance of 30 million yuan, sold out rate of 68%, discount rate of 80%, UPT is 2.2)3. The completion rate of performance indicators in 2019 is expected to be 105%;4. Develop terminal operation instructions (sales, display, inventory, checkout, commodity distribution, 5S, etc.);5. Formulate meeting process (annual meeting, monthly meeting, weekly meeting, commodity meeting) 6. Determination of VIP system; Show less
Licenses & Certifications

营销员
中国商业联合会Aug 2003
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