Julien Chevriau

Experience

• 

  UDAPI & Asociados (Madrid)

  Oct 2008 - Dec 2009

  Intellectual Property Attorney (Internship)

  -Rédaction de conclusions et de notes de synthèse dans le domaine du droit des marques, du droit des brevets et de la propriété littéraire et artistique. -Traductions juridiques (Espagnol/Anglais; Anglais/Espagnol)-Recherches juridiques.

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  Gaumont Animation

  Jan 2010 - Jun 2010

  Business Affairs

  =>Recherche de financements publics et privés (subventions, chaînes de télévision, coproducteurs, etc.) pour la production des séries et longs métrages - Participation à l’ensemble de l’activité de Gaumont-Alphanim : suivi comptable et administratif, suivi juridique, suivi des développements et des productions.=>Gestion, exploitation et encadrement juridique du catalogue de droits d'édition musicale-Suivi des relations avec le réseau international de sous-éditeurs.-Prospection de nouveaux sous-éditeurs étrangers.-Mise en place de procédures pré-contentieuses de contrats et d'amendements encadrant nos relations avec les différents intervenants de la structure. Show less

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  STUDIOCANAL

  Jan 2011 - Jul 2011

  Assistant Manager Sales Marketing

  =>Assistant Product manager - International Home Entertainment-Strategize, plan and execute regional marketing programs in collaboration with agency partners and key stakeholders while taking into account all steps of the process (i.e. insights, brief, creative, media plans, campaign approvals, tracking, reports, and learnings)=> Assistant Licensing manager - International Home Entertainment-Launch of SC's first mobile app.-Commercial negotiation-Financial modeling-Creative briefs Show less

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  M6 METROPOLE TELEVISION

  Jul 2011 - Dec 2011

  Content Acquisition Manager

  => Business Affaires-Negotiated & Acquired copyrights in an international environment for the 1st catch-up TV actor (M6 Replay) & 1st SVOD channel (M6 VOD) => Production - Innovative digital content production aligned with M6s broadcasted shows

• 

  M&C Saatchi

  Jan 2012 - Jan 2014

  Brand Manager

  Counseling Major CPG & Finance Brands on their marketing & communication strategy to reach their business objectives.My role & Responsibilities included:=> Havana Club International:-Advertising & branded entertainment: print, radio, events-Havana Cultura: Promotion of Cuban culture (arts, video, photo...) around the World for Havana Club International-International and France campaign: Nothing Compares To Havana / Purement Cubain => Ballantine's & Ballantine's Brazil (WW launch)-Advertising & branded entertainment: print, radio, events (for France only)=> La Banque Postale :-Advertising & branded entertainment: print, radio, events (for France only) Show less

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  2K

  Jan 2014 - Jul 2015

  Marketing Manager

  • Label management for French territory• Plan, optimize and supervise marketing strategies for AAA IPs consoles and PC videogames for the French market• Budget analysis, planning and repartition across PR/SALES/TRADE and MARKETING• Analyze and identify key economic growth driver and implement when possible• Post-mortem analysis and product lifecycle adjustments: offer, price, trade marketing• Local media & creative agencies management• Collaborating with international team: reporting, needs, timings and budget• Working closely with first parties to leverage cross promotion activities• Transverse marketing projects to help brand and IPs to succeed better Show less

• 

  Google

  Jul 2015 - now

  Counseling Major CPG Brands & Pure Players, on Google broad range of marketing solutions to reach their business objectives.My Role & Responsibilities include :- Managing trusted relationships with large customers within the CPG & E-Commerce industry and develop a thorough understanding of their business challenges and opportunities;- Working with them in the definition and implementation of their online marketing and advertising strategy on multiple channels: Search, Display, Video...- Providing consultancy and support for their online advertising investments;- Improving clients' campaigns performance and ROI; - Drive Sales by pitching new solutions to reach and outperform revenue targets. Show less

  • Industry Manager - Travel & Mobility

    Jun 2022 - now

  • Industry Manager - Brands & Retail

    Jan 2020 - Jun 2022

  • Senior Account Manager - Global Clients

    Sept 2017 - Dec 2019

  • Account Manager - Global Clients

    Jul 2015 - Sept 2017