Experience

• 

  Procter & gamble

  Aug 2006 - now

  Responsible for the overall GC architecture and enterprise platform,leading the end-to-end technical organization to deliver from IT infrastructure to application services across all major IT programs in Greater China. Lead Media and Digital Marketing IT service strategy and portfolio, deliver breakthrough projects to transform Brand Building and Consumer Experience, and manage IT solutions to continue generating value for consumers and the company. Leading P&G China Media IT strategy and solutions setup for media planning, buying and measurement. Leading P&G owned integrated Digital Marketing platform of content, eStore, CRM and loyalty, enabling seamless omni-channel consumer experience for Pampers and other P&G brands. Leading Olay counter IT solutions project delivery and CRM solution setup and operations. Leading P&G sales IT solutions deployment in east division of distributor channel.

  • Senior IT Director, Global Digital Commerce Solutions, Architecture and Engineering

    May 2024 - now

  • Chief Technology Officer

    Jul 2021 - Apr 2024

  • Senior IT Director, Digital Marketing & Media Solutions

    Oct 2019 - Jul 2021

  • China Media IT Director

    Jul 2015 - Sept 2019

  • Digital Marketing DevOps Leader

    Apr 2011 - Jun 2015

  • Olay CRM Application Manager

    Oct 2009 - Mar 2011

  • Sales IT Delivery Manager

    Aug 2006 - Oct 2009
• 

  Mobile marketing association

  Jan 2016 - Jul 2021

  Drive MarTech basic training and best practice sharing, solve industry problem with member companies, and explore new MarTech innovations Lead digital advertising industry standards setup and measurements tools development, and drive adoption to improve media transparency; build brands community for cross company learning sharing and marketing collaboration.

  • Chair of MarTech Committee and Board Member of MMA China

    Jan 2020 - Jul 2021

  • Chair of Brand Committee and Board Member of MMA China

    Jan 2016 - Dec 2019