Smeet Malvania

Experience

• 

  The Galaxy Education System

  Jun 2013 - Jul 2013

  Analyst

  • Worked as an Analyst for a period of 2 months.• Resolved workload distribution for teaching personnel and teaching resources.• Executed duties in relation to Database development and management of Job Applications.• Devised cost structure for prospective programs offered by the educational institution.• Shadowed Administrative staff for purpose of Role Analysis and workload optimization.

• 

  IDC

  Apr 2014 - Aug 2014

  Research Analyst

  • Served as project manager in the End-User Research and Statistics team.• Designed and administered online and telephonic surveys in the Asia Pac region.• Conducted primary research through collection and analysis of raw data using SPSS to develop actionable consumer and business insights for a Telco and 3 other ICT companies.• Served as the primary middleman between fieldwork agencies and consultants for consulting projects and syndicated studies.

• 

  Millward Brown

  May 2015 - Aug 2015

  Quantitative Client Service Intern

  • Worked on Tracking, ad-hoc and link (ad testing) projects on several accounts.• Managed and improve project workflow on major accounts for the half yearly reporting period.• Developed valuable insights for consumer reports for various markets across the APAC region.• Maintained and improved monthly dashboards indicating important brand metrics for clients.• Introduced global initiatives to provide more robust report quality and research methodology.

• 

  Tableau Software

  Jan 2016 - Apr 2016

  Product Consultant

  • Provided Pre-sales support for prospects to drive successful opportunities in the sales division.• Consulted with clients through data review to recommend optimal data strategy through Tableau.• Conducted product demonstrations with several commercial and enterprise deal stakeholders.• Engaged in analytical problem solving during client POC to drive the Tableau value proposition.

• 

  Study Group

  Jun 2016 - Feb 2018

  Knowledge Engineer

  • Automated global sales reporting to accelerate and optimize report delivery for the Global Sales team.• Designed and delivered data products for forecasting, budget planning and sales target setting.• Implemented sustainable backend solutions with a robust data pipeline to put into production machine learning algorithms to improve capacity planning and resource allocation.• Supported sales ad-hoc data analytics queries for senior management decision making.

• 

  Marina Bay Sands

  Feb 2018 - Mar 2021

  • Improved long term asset yield through optimization of gaming assets - Slot Games and Table Games.• Enhanced data-driven decision making across multiple business units by accelerating Tableau adoption. • Designed and developed the data platform to establish the single source of truth for enterprise analytics.• Optimized manpower scheduling and dealer assignment for continuous and sustainable yield improvement.

  • Data Specialist

    Sept 2020 - Mar 2021

  • Senior Data Analyst

    Apr 2019 - Sept 2020

  • Analyst

    Feb 2018 - Apr 2019
• 

  Xendit

  Mar 2021 - Jan 2024

  BI, Analytics Engineering, Event Tracking

  • Achieved engagement rate of >80% from ~100 data champs in the organization.• Built event tracking fidelity with an Open Source Cross-Platform Event tracking library (Snowplow) that captured >2mn events a day on Xendit's frontend and backend properties• Deployed foundational data models using DBT serving >300 users of the Data Platform (Databricks and Looker)

• 

  Cruxdata

  Mar 2021 - now

  • Led BI platform implementations for Xendit, a regional fintech unicorn in South East Asia, scaling self service for >1,000 people org with a team of 3 dedicated BI/analysts. Streamlined data management, enhanced decision-making capabilities, and improved operational efficiency.• Drop >80% engagement amongst ~100 data champs by implementing and scaling a federated data model in the company.• Codified and managed event schemas for app and web data acquisition, optimizing data capture processes and enabling accurate event modeling in BI platforms.• Implemented front-end tracking mechanisms for apps, websites, emails, and server-side interactions, facilitating comprehensive data collection for analysis and insights generation.• Conducted individual and team coaching sessions to help clients distill key metrics, fostering a sense of ownership and accountability among staff members for driving performance improvements Show less

  • Managing Director

    Jan 2024 - now

  • Data Consultant

    Mar 2021 - Jan 2024