Oli Cimet

Experience

• 

  Apple

  Aug 2017 - Dec 2019

  Managed music metadata to ensure accuracy and consistency for content operations, recommendations, and optimal listener experiences.Partners with acquisition, curation, engineering teams to leverage metadata for categorization, discovery and insights. • Enhancing User Experience for Apple Music• Research and cross-reference various sources to ensure accuracy of content.• Ensured accuracy of content in terms of its localization, translation, functionality and flow.• Curated qualitative datasets for Siri.

  • Mapping QA

    Mar 2018 - Dec 2019

  • Metadata Specialist

    Aug 2017 - Aug 2019
• 

  Indépendant

  Jan 2020 - Dec 2023

  Producer, Creative Strategist & UGC Creator

  Strategic UGC Campaign ManagementEnd-to-end ideation, conceptualization, and delivery of multiple high-performing influencer campaigns for leading Beauty & Health brands including Neutrogena, J-Lo Beauty, and Ka’chavaDeep audience and consumer analysis to develop precise, targeted messaging per campaignTailored differentiated and breakthrough go-to-market plans customized to each brand’s unique voice

• 

  Softizing

  Sept 2023 - Dec 2023

  Founding Member - Perfomance creatives

  Driving 360 campaigns from insight to execution.Distilling research into compelling creative strategies that engage consumers and drive $$.

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  Tok_Vibes

  Nov 2023 - now

  Founder of Tok-Vibes

  We are unicorns 🦄 because we’ve been on both sides:Performance Creative Strategy and UGC production.Brands we worked with: Loop Earplugs, Thekiddospace, Meroda, Neutrogena, Subway, Ziploc, J-lo beauty, Method, Ka'chava, Earth Harbor, and many moreOur clients' results include:📈 Our top ad Spent $150K with 3.5X ROAS (20% above benchmark)💰 Cut CPA by 18%🎯 5 out of 50 ad variations drove 70% of revenue⏱️ Extended top ads' lifetime by 60 daysCreative Strategy is what we do best, Let’s bring your brand’s vision to life!DM me and I will send you the full portfolio/case studies Show less

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  Meroda Cosmetics

  May 2024 - now

  Performance Creative Strategist

  Managed multiple agencies across NL, Germany, UK and EU, collaborating closely with the CEO on ads strategy.• Audited and provided guidance to optimize ad performance in brand's accounts.• Developed clear briefs for each market/agency..• Utilized Motion and Ads Manager to generate weekly reports.• Implemented database and SOPs for team expansion.

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  Loop Earplugs

  Oct 2024 - now

  Performance Creative Strategist

  Joined the Loop team in Q4 to support their $18M revenue goal, but smashed it by exceeding 33%! 🚀TikTokAdAwardsUK24 nominated our team for Greatest Performance in the TikTok Awards ✨