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Amit Tanta

Amit Tanta

Management Intern

Followers of Amit Tanta3000 followers
location of Amit TantaDelhi, India

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  • Timeline

  • About me

    VP | Integrated Media Solutions | Business growth | Efficiency | Partner Management

  • Education

    • Amity University

      2008 - 2010
      Master of Business Administration - MBA Competitive Intelligence and Corporate Warfare/Marketing and Sales

      MBA ( # Competitive Intelligence & Corporate Warfare # Marketing and Sales)

    • GGDSD College,Punjab University, Chandigarh

      2005 - 2008
      Bsc Biotechnology

      Bsc Biotechnology

    • MCM DAV College, Kangra(HP)

      2002 - 2004
      Higher Secondary Medical Science

      Higher Secondary ( Medical Science)

  • Experience

    • UNITECH AMUSEMENT PARK LIMITED

      May 2009 - Jun 2009
      Management Intern

      ScopeDirect SellingCorporate CallingCustomer Grievance HandlingProject Report on 'Analyzing Consumer Behavior for Leisure'PROJECTS UNDERTAKENDuring my MBA in Competitive Intelligence and Corporate Warfare, I worked on numerous assignments, like, company profiling, conducting 5 force analyses of companies. Such assignments involved significant secondary research and primary research also. Some of the assignments that I worked upon are listed beloFive force analysis of pharmaceutical industry Project on - "Organizational Ethics and Social Responsibility"Scenario planning on automobile industry (commercial vehicles) Show less

    • Deccan Chronicle Holdings ltd

      Jul 2010 - Nov 2011
      Marketing Executive

      Business Development: Market Research Identifying prospect Companies and Agencies Tracking and analyzing the activities of the Competitors Client servicing and business development to enhance market share Presenting the company and its products to potential clients through face to face meetings, telephone calls and email correspondence. Requirement Gathering Proposal Preparation• Other Roles: Providing valuable inputs for fine-tuning Sales and Market Penetration Strategies Ensuring accomplishment of set business targets Breaking through new clients and thereby generating revenue for the Organization Interacting with clients on regular basis and providing the right solutions for their problems Arranging annual business commitments with key players and short-term arrangements with seasonal clients and Agencies of all levels. Show less

    • ETV NETWORK

      Nov 2011 - Dec 2014
      Sr. Marketing Executive

      Role & Responsibility• Business DevelopmentContinuous interaction with clients & advertising agencies for business developmentSuggestion of a potent media mix for meeting advertising objectivesPromotion of Special Events & initiative to increase channel share & revenueRelationship marketing and customer care are an integral part • Market Research & PromotionCoordination with research team for market research & special promotions.Identification of potential market segments & market trends.Scanning of competitors offering & promotions.Regular discussion with all concerned with reference to the company’s offering to the market. • Strategic Planning Volume & revenue forecasting / analysis in tune with company’s objective and market trends.Coordination with Programming Depts. & HO for, in Program innovation & Events.Customized deal Packages to clients & agencies for Annual and monthly deal.Customized business solutions for key clients / agencies • Operational ResponsibilityEffective coordination with HO & branch with operation teamClose coordination with National Head on daily basis for revenue maximization, integration & events• Achievements :Successfully launched & got many clients association with various events on the channel.Conversion of Clients on the channel. ( Tata Docomo ,Samsung, Honda Cars ,Hyundai, Sony, VLCC, Nikon ,Lava Mobile )Business development from New Clients (Spice Mobile, Max Bhupa, Canon, Monty Carlo, Springfitt Mattress, HT Inida Ltd, LT Foods, Halonix, Crystal Phosphate) Show less

    • GroupM Media India Pvt Ltd

      Jan 2015 - Dec 2018
      Director - The Exchange, Mindshare

    • Havas Media Group

      Jan 2019 - Sept 2021
      Director Investments

    • Zenith

      Sept 2021 - Oct 2023
      Sr. Director Buying

    • Zenith - The ROI Agency

      Oct 2023 - Nov 2024
      Associate Vice President

    • Zenith

      Oct 2024 - now
      Vice President

  • Licenses & Certifications

    • Six Sigma Green Belt Certification

      AUBSI