Saurabh Tyagi

Experience

• 

  TVS Motor Company

  Jun 2018 - Dec 2018

  Service Engineer

  As a service engineer, I was responsible for taking care of TVS authorized dealerships. My primary duties included conducting product training for technicians, resolving technical issues, and processing warranty claims. Additionally, I ensured daily KPIs were met and maintained clear communication with dealership staff to ensure timely and effective resolution of any technical issues. Overall, my focus was on providing top-notch service to ensure customer satisfaction and brand loyalty.

• 

  Digiwebler

  Jan 2019 - Sept 2019

  Digital Marketing Intern

  My primary responsibility was to assist the marketing team in executing various campaigns across different platforms such as Google and Facebook. My goal was to learn and gain experience in digital marketing while supporting the team in delivering successful campaigns.

• 

  Diginet Infotech

  Oct 2019 - Jan 2021

  Digital Marketing Executive

  My responsibility is to create and optimize campaigns on Google and Bing Ads. By regularly analyzing campaign data, I make necessary adjustments to ad copy, targeting, and budget to ensure optimal campaign performance.

• 

  WEN Energy Systems

  Jan 2021 - Jul 2021

  SEM Executive

  My responsibilities include creating and optimizing campaigns on Google & Bing Ads to achieve maximum return on ad spend (ROAS) and drive sales for my product categories for the US market. Monitor and analyze campaign data regularly, make necessary adjustments to ad copy, targeting, and budget pacing.

• 

  Uplers

  Jul 2021 - Nov 2021

  SEM Analyst

  I handled the Google and Facebook Ads accounts of the Australian market and optimize the campaigns to achieve optimal performance. My ultimate goal is to drive traffic, generate leads, and increase conversions while maximizing return on ad spend.

• 

  GroupM

  Nov 2021 - Oct 2024

  My primary responsibility is to manage the Google Ads and Facebook Ads accounts for luxury fashion, health supplement, and auto ancillary brands. Working closely with each brand, I create campaigns that align with their marketing objectives. By analyzing data and implementing various marketing strategies, I optimize campaigns to reach their full potential.

  • Biddable Manager

    Nov 2023 - Oct 2024

  • Biddable Executive

    Nov 2021 - Nov 2023
• 

  FCB/SIX India

  Oct 2024 - now

  Manager - Paid Media