Sonam Zanzari

Experience

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  Sansavira International Hi-Tech

  Jun 2013 - Dec 2013

  Web Developer

  Responsive Web Design, Responsible for checking cross-browser compatibility on different browser Technologies used: HTML, CSS3, PHP

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  Tadnya Softech Pvt Ltd.

  Dec 2017 - Aug 2019

  Web Developer

  Worked on real-time projects such as Tree Survey Admin Portal, QSR Delivery System Portal & Bird App Panel.Technologies used: HTML5, CSS3, JavaScript, React JS, Node JS, SQL

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  Optimized Infotech

  Aug 2019 - Mar 2021

  Digital Marketing Analyst at Optimized Infotech, Pune

  Advertisement: Managed various advertising campaigns in Google Ads, Facebook Ads, and Instagram ads resulting in improved campaign performance and increased ROI.Web Development and SEO:Created websites for different clients using WordPress and implemented SEO strategies for them. This involved designing and developing WordPress sites, optimizing content for search engines, and enhancing the overall user experience. My SEO efforts included keyword research, on-page optimization, backlink building, and monitoring website analytics to improve search engine rankings and organic traffic.Worked as a digital marketing trainer: Conducted training sessions for professionals and business owners on various aspects of digital marketing, including SEO, SEM, social media advertising, content marketing, and analytics. My experience at Optimized Infotech (TIP) equipped me with a well-rounded skill set in digital advertising and the ability to effectively train and mentor others in this dynamic field. Show less

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  Cognizant

  Mar 2021 - Jul 2023

  Campaign Manager

  Managed 250+ global consumer electronics brands on AmazonLed the TV category team to new heights. Managed diverse portfolios like projectors, routers, washing machines, air conditioner, smartwatches, CE accessories, audio category etc..Skills and Expertise: Developed proficiency in various tools and platforms, including Amazon seller central, Amazon advertising and Analytical software. Skilled at Keyword research, A/B testing, optimizing campaigns to maximize visibility and increase conversion rates.Collaboration: Worked closely with sales team to align our strategies, ensuring the product availability and promotion plans were in sync. Additionally, I collaborated with the content team to optimize product description and images for better conversions. Show less

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  Graas

  Aug 2023 - now

  Senior Analyst - Performance Marketing

  Responsible for managing brands in India and South East Asia Market places.