George Casimates, MBA

George Casimates, MBA

Regional Business Director

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  • Timeline

  • About me

    Vice President of Sales and Marketing

  • Education

    • LIU Post

      -
      Bachelor of Science in Business Administration Busines Management and Marketing
    • University of Baltimore

      -
      Masters of Business Administration Business Administration and Management, General
    • University of Baltimore

      -
      Master of Business Administration - MBA Management
  • Experience

    • Novo Nordisk

      Jan 1997 - Jan 2006
      Regional Business Director

      NOVO NORDISK PHARMACEUTICALS, INC. 1997 – 2006Pharmaceutical manufacturer - world’s largest for insulin & insulin-delivery systems.Regional Business Director 1999 – 2006 Managed Mid-Atlantic Region of US - 9 District Business Manager direct reports, 91 sales rep and 5 IDCS indirect reports.Sales Accomplishments Circle of Excellence: Winning Region in 2000, 2001 & 2005. Exceeded goal: Both products for POA 1 & POA 2 in 2005; All products end of 2004; two of three products in 2003. Met or Exceeded expected market shares for all product quotas in 2002. Presidents Award 2001. Finished #1 in 1999 nationally for Prandin (highest market share). NP3 sales finished at 101.8% of quota.Product LaunchesPrandin (1998), NovoLog® (2001), InDuo (2001), InnoLet (2002), and NovoLog® Mix 70/30 (2002)Other Accomplishments/Activities Diabetes Empowerment Award- received from Diabetes Research and Wellness Foundation 2005. Only RBD to recruit, hire, train and develop two successful District Business Managers who ultimately were promoted to Regional Business Directors. Hired and/or trained and developed eight successful Sales Representatives who ultimately became District Business Managers throughout Novo Nordisk. Nominated and supported the highest number of Diabetes Care Specialists selected to participate in the Direct Marketing Internship Program (DMIP) at Novo Nordisk Corporate.NOVO NORDISK PHARMACEUTICALS, INC. - continued Created/designed Novo Nordisk’s first Regional Advisory Panel (RAP Team) (2003). Implemented nationwide in ‘04. Member of NovoLog® Mix 70/30 Marketing Acceleration Team. (2005). Directly managed two Regions for Novo Nordisk (2001).Sr. Regional Business Manager 1998 – 1999 Achieved the #1 position nationally out of 18 regions for NP3. Duties included those outlined below in Regional Business Manager position, as well as additional responsibilities. Show less

    • Nitromed Pharmaceuticals

      Jan 2006 - Nov 2006
      Regional Business Director

      Start-up pharmaceutical manufacturer of BiDil - Isosorbide dintrate/hydralazine HCL; Heart Failure Medication.Regional Business Director (BiDil did not succeed, sales force dissolved) Managed SE Region of U.S through District Business Managers. Supervision of all District Business Managers and Cardio Vascular Specialty. Directed the efforts of sales reps in a seven state region through DBM team. Leading region for sales achievement.

    • Nutricia NA US Div Danone Medical

      Feb 2007 - Dec 2009
      Director of Sales

      Specialty medical nutritional product manufacture of “Neocate”, and other related product.Director of Sales North America Managed US and Canadian sales force through Regional Sales Management team. Responsible for all sales initiatives, compensation programs, direction, and motivation of sales team. Supervision of all Channel Business Development and in house sales support team. Member of Corporate Leadership Team. Presented “North American Best Practices” at International Sales College, Lisbon, Portugal and Evian, France. Show less

    • AIV Inc

      Dec 2009 - Mar 2014
      Vice President of Sales and Marketing
    • Center for Vein Restoration

      Mar 2014 - Aug 2016
      Vice President of Sales and Marketing

      Responsible for all corporate sales & marketing efforts. Managed sales team through field based Regional Sales Directors and Physicians Liaisons. Managed Sales and Marketing initiatives, strategies and programs.

    • GSC Consulting LLC

      Aug 2016 - now

      Specialty consulting in healthcare/medical industry. Sales Operations & Marketing for Cardiovascular, Nutraceuticals, Medical Products, Vein/Venous insufficiency and Diabetes sales.

      • Principal

        Aug 2016 - now
      • Vice President

        Aug 2016 - now
  • Licenses & Certifications

    • Volunteer work

      Certified Official USAA Swimiming: Deck Ref, Starter, CJ, & S&T judge
      Jan 2012
    • MBA

      University of Baltimore