
Helly Dave
Social Media Manager

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About me
Marketing Manager | Social Media Manager | Graduate in MSc Digital Marketing
Education

Middlesex University
2022 - 2023MSc Digital Marketing Business Administration and Management, General
AURO UNIVERSITY OF HOSPITALITY AND MANAGEMENT
2016 - 2019Bachelor of Business Administration - BBA Marketing
Experience

Kajal Mehta Institute
Jan 2020 - Jan 2021Social Media ManagerAs the Social Media Manager at KMI from January 2020 to January 2021, I orchestrated impactful digital marketing initiatives, emphasizing customer acquisition and brand recognition through adept management of Facebook Business Manager. My role extended to dynamic content creation, focusing on current trends to enhance the company's social media platforms.At the core of my responsibilities was crafting and executing a monthly marketing campaign. This comprehensive strategy involved designing content, posting across platforms, running campaigns, and actively engaging with followers. Additionally, I demonstrated leadership and supervision skills by managing interns responsible for copywriting and content creation, ensuring a cohesive and effective social media presence. My tenure at KMI reflects my proficiency in strategic marketing, creative content development, and team management. Show less

All India Strength Wars
Jan 2021 - Aug 2022Marketing ManagerIn my role as Marketing Manager & Administrative Head at All India Strength Wars, I orchestrated the comprehensive social media strategy for AISW101. This involved adeptly managing hashtags, crafting compelling content, and devising engaging captions. Through this experience, I cultivated advanced skills in CorelDraw, InShot (video content editing), Adobe Photoshop, and Adobe Lightroom, enhancing my creative toolkit.A highlight of my tenure was spearheading a successful Facebook ad campaign, resulting in a remarkable 40% increase in sales. Beyond content creation, I delved into in-depth KPI analysis, scrutinizing key performance indicators for both the branch and the ad campaign. This analytical approach allowed me to optimize effectiveness and contribute to the overall success of All India Strength Wars. Show less

Middlesex University
Apr 2023 - May 2023Marketing InternAs a Digital Content Intern at Middlesex University LSS, I played a pivotal role in enhancing the online presence of LSS services. I leveraged my creativity to film and edit engaging Instagram reels, effectively advertising the array of services offered. Beyond content creation, I provided valuable guidance to employees, offering insights on optimizing their social media presence. My role extended to coordinating and planning social media posts, ensuring the seamless and impactful delivery of information. This internship has honed my skills in content creation, strategic social media planning, and collaborative communication. Show less

Middlesex University
Jan 2024 - Apr 2024Contracted as an Assistant Digital Editor with Middlesex University, I assist in auditing website content, editing web copy, sourcing multimedia assets, and ensuring accessibility standards. Passionate about digital communications, I contribute to shaping engaging online experiences. In my role as a Brand Ambassador at Middlesex University, I took charge of the enrolment department, honing crucial skills in communication, collaborative teamwork, articulate explanation, and adept conversation building. My efforts contributed significantly to creating a positive and engaging environment for prospective students, showcasing my commitment to excellence in every interaction.
Assistant Digital Editor
Feb 2024 - Apr 2024Brand Ambassador
Jan 2024 - Jan 2024

Bright Network
Jun 2024 - Jun 2024Business, Operations and Marketing
Middlesex University
Jul 2024 - nowWeb/Media Assistant/Graphic Design
Licenses & Certifications

Hootsuite Platform Certification
Hootsuite
IAB Digital Marketing and Media Foundations Certification
IAB UK
Languages
- enEnglish
- enEnglish
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