Dorka Punyi

Experience

• 

  WTS Klient Hungary

  Jan 2017 - Jan 2017

  Legal Assistant

  Liaising with clients, performing daily administrative tasks in both English and Hungarian. In charge of copywriting the company's legal services' website in English.

• 

  DTC Solution

  Dec 2018 - Mar 2021

  Marketing Helper

  Managing all social media profiles (Facebook, LinkedIn, Instagram, YouTube), including numerous event pages as well. Involved in operational level organization of 3-4 sales and HR focused conferences per year, attended by 400+ professionals each. Daily administrative tasks, translations, copywriting, regularly handling the company's CRM software.

• 

  Brandfizz

  Jun 2021 - Jan 2023

  Employer Branding Offizzer

  Social media management for one of Hungary's largest telecommunications companies, reaching300.000+ people through social media & an average of 100.000 people monthly via career page. Employer brand & social media analysis for Hungary's largest low-fare airline, studying 7 competitors. Regular employer brand activation via videoshooting days, having responsibility over script writing, visual output and communication strategy. A-Z management of university relations.

• 

  SHARE NOW

  Mar 2023 - Oct 2023

  Junior Marketing Manager
• 

  Wigo

  Oct 2023 - Apr 2025

  Driving brand growth by heading wigo’s multi-platform social media presence across Facebook, Instagram, TikTok and LinkedIn. Overseeing large-scale ppc and programmatic campaigns, ensuring KPI alignment, data-driven optimization, and maximum ROI to support commercial objectives. Managing high-impact partnerships with major brands like Sziget Festival, Red Bull, Starbucks, Coca-Cola, Diverzum etc. Responsible for conceptualizing and directing photoshoots based on marketing needs, overseeing the entire production process to ensure high-quality, strategically aligned visual content. Supporting B2B marketing, played a key role in a project providing email communication support to partner companies, resulting in a 23% higher user registration rate for SMEs over two months. Integral contributor in the seamless transition from SHARE NOW Hungary to wigo carsharing rebranding process and ensuring uninterrupted service for 100,000+ users. Played a pivotal role in the launch of the wigo max light commercial vehicle service, driving its successful introduction to the market. Positioning wigo as the leading mobility brand in Hungary. Show less

  • Marketing Manager

    Apr 2025 - Apr 2025

  • Junior Marketing Manager

    Oct 2023 - Mar 2025