
Simmy Kaur Shah
Manufacturer’s Representative (Pre Graduation)

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About me
Focused on helping mission-oriented organizations' growth initiatives.
Education

Texas State University
2007 - 2009Bachelor of Science Degree in Business Marketing Business, Management, Marketing, and Related Support Services 3.7 GPAActivities and Societies: SIFE Honors: ▬▬▬▬♦ Top 10 in Professional Sales and Entrepreneurship♦ 1st Place in Marketing Strategy and Promotions♦ 1st Place in Global Initiative and Community Development
Experience

Scandal Fashion, Inc.
Sept 2003 - May 2007Manufacturer’s Representative (Pre Graduation)Served as a manufacturer’s representative for several international brands marketing to retail and wholesale channels in the US, Mexico and India. Accountable for advancing business development initiatives, preparing sample packages, inventory/displays, merchandising, pricing, vendor relations, and account management services. ✓ Consistently achieved more than $1M per year in sales. Assisted accounts with all aspects of marketing, brand, merchandising, category management, and training to advance sell-through initiatives. ✓ Evaluated market trends and implemented product positioning programs to ensure rapid market share and business growth.✓ Managed and supervised all supplier and vendor relations with transparent communication from preproduction to execution and post-sale client satisfaction.✓ Re-developed the inventory mix and store allocation/layout for seasonal products, based on demographics, market, and competition.✓ Developed strategic relationships with key stakeholders and decision makers integral in advancing sales.✓ Built an outstanding reputation in the industry for quality and serviceability, resulting in numerous repeat and referral customers. ✓ Established company as a major competitor in the industry. Generated 95% of sales from strong referral business. Show less

Lone Star Realty Group
Jul 2007 - Feb 2009Sales/Leasing Agent (Pre Graduation)Responsible for sales and leasing of office space for a commercial real estate developer. Accountable for business development initiatives, marketing plans, tenant/vendor/broker relations, contract negotiations, advertising programs, and networking events. ✓ Developed portfolio to occupancy rate approaching 90% through aggressive new tenant business development initiatives and maintaining an outstanding long-term tenant retention record.✓ Placed a minimum of 50 calls per day to generate new business and follow up with existing clients.✓ Performed in-depth marketing studies including demographic and economic statistics in determining sales/promotional strategies in attracting new and meaningful long-term tenants. ✓ Designed and implemented innovative concepts and creative marketing strategies.✓ Consistently improved property occupancy and incorporated networking programs to outsell/lease competitors. ✓ Highly involved in local Chambers of Commerce and community organizations to effectively network and generate new business. Show less

Walmart
Sept 2009 - Oct 2010Merchant LeaderAccountable for the procurement of items for more than 2500 corporate stores across the nation for Cooking and Dining - Seasonal Entertaining product lines generating more than $32M in annual revenues. ✓ One of 17 people out of thousands of applicants for this elite program designed by the CEO. ✓ Collaborated with cross-functional operations teams including Planning, Pricing, Modular, Replenishment, and Store Operations.✓ Directed and managed new product development, pricing, design, and assortment planning.✓ Involved with all aspects of planning, development, and execution of marketing and social media strategies, initiatives, and content to effectively promote products to target market.✓ Conducted competitive shops to compare product pricing, layout, features, ease of shopping, and overall customer experience.✓ Consistently exceeded monthly goals and quotas for product line sales and gross margin plans. Show less

The Stage
Feb 2011 - Jul 2015Venue Sales ManagerDirectly responsible for venue sales, marketing, advertising and public relations initiatives, as well as program/event management working with both clients and event partners. Book and manage national and local talent for weekly public events.Sales & Business Development▬▬▬▬▬▬▬▬▬▬▬▬▬▬✓ Sell multiple events for a special rate to ticket purchasers. Sell packages for artist meet and greets and artist memorabilia.✓ Maximized cross sell and upsell opportunities with clients, raising revenue by 143%. Sell additional services including booking multiple events, security services, extra staffing, VIP services, social media promos, PR services, & entertainment. ✓ Develop client relationships to create a continuous B2B relationship for promotions & sponsorship opportunities.✓ Upgrade clients from cash bar to open bar and offer top shelf wine & spirits. Increased bar sales from private events by 73%. ✓ Manage and interact with alcohol distributors to coordinate brand promotions & ensure event success.✓ Offered different tiers of VIP service, promotions, and PR services which raised revenue 67%.✓ Increased leads for private events 152% by extensive advertising through social media, promotions, & referrals through contacts.✓ Collaborated with 5 national wine and spirits distributor and over 15 vendors to drive sales/promotions and decrease cost. ✓ Select clientele include Deloitte, Sony Music, AOL, Goldman Sachs, City of Miami, & Ultra Winter Music Conference.Marketing, Advertising & Public Relations▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬✓ Create design briefs and write content for all marketing & promotional material including website, social media, TV/radio advertisements, videos, newsletters, brochures, & press releases. Serve as official company spokesperson. ✓ Develop and implement product marketing strategies including advertising campaigns & sales promotions.✓ Collaborate with media journalists across local & national markets, managing red carpet media & VIP access lists. Show less

YP, The Real Yellow Pages®
Aug 2015 - Mar 2016Digital Sales ExecutiveDirectly responsible for sales of various digital media advertising – SEM, SEO, online/mobile Display, etc. starting with a range of small/medium size business, working my way to large corporations after month three for my first of many.✓ 564% above quota for Q1 FY’16, which accounts for $200k of revenue, and closed FY’15 at 120% above quota✓ #1 Rep out of 44 North Texas to close highest amount of new business from Dec ’15 – Present.✓ Prospect and cold call 20 + hours, generating 8-12 appointments.✓ Identified and researched 150 opportunities in order to generate appointments✓ Manage pipeline, leads, progress and daily activities through CRM software Salesforce✓ Develop, customize, and suggest best marketing solutions with client in order to match their needs and exceed their expectations✓ Continuously communicate with clients to discuss campaign performance and maintain a transparent and trusting relationship✓ Collaborate with campaign managers and performance managers to ensure proper execution and monitoring of campaign performances✓Responsible for meeting/exceeding monthly and YTD budget by continuously building and closing a solid pipeline. Show less

Salesforce
Apr 2016 - Sept 2017Account ExecutiveEducating customers and prospects on the value of Salesforce as a unified SaaS Platform to drive new levels of productivity in their business by breaking down barriers between business units; to differentiate themselves by creating meaningful relationships and connecting to their customers in a whole new way. My customers represent a diverse set of industries, including High Tech, Logistics, Manufacturing, Oil & Gas, and Professional Services.Responsibilities include:- Manage complex sales-cycles- Present the value of our suite of applications to C-Level Execs- Focus areas: CRM (Sales /Service), Marketing Automation, Analytics , CPQ/Billing, PaaS(Heroku)- Forecast sales activity and revenue achievement- Maintain relationships, cross-sell and upsell new products Show less

Conversica
Aug 2017 - Aug 2019Senior Account ExecutiveAs a Senior Account Executive with Conversica, I am responsible for the full sales cycle.THIS INCLUDES:🔹 Development of a strategic sales plan to effectively and efficiently cover the accounts within the assigned territory for companies ranging from $500M - $1.5B in revenue.🔹 Aggressively prospecting and generating new business opportunities within my assigned territory.🔹 Meeting and exceeding my monthly quota.🔹 Managing lead qualification and conversion from interested Sales, Marketing, and Customer Success prospects in various industries, such as: High Tech, Edu, FinServ, Manufacturing, and Recruiting.AI is a tapestry of technologies and Conversica is the only provider of AI-driven lead engagement software for marketing and sales organizations.Via natural, two-way conversations, the Conversica AI Sales Assistant helps companies find and secure customers quickly and efficiently by methodically: 🔹 Contacting🔹 Engaging🔹 Qualifying🔹 Following upWe are serving leading companies such as Oracle, Pearson, SAP, Microsoft, AT&T, Sacramento Kings, Prezi, and SEMRush. Some of our key focus industries include: High Tech, SaaS, Financial Services, Manufacturing, Recruiting, and Higher Education.The most satisfying part about my job is hearing that my customers are really happy with the solution I provided them. It directly represents my integrity and my ability to build trust with my customers.Please review the multimedia below to learn more.Conversational AI 🔹 Lead conversion 🔹 Email marketing 🔹 Drip campaign lead management system 🔹 Virtual assistant software 🔹 Automation email marketing Sales automation software 🔹 AI sales assistant 🔹 Online marketing tool Show less

AnitaB.org
Jun 2021 - Nov 2023Corporate Sponsorships Manager
Licenses & Certifications

Sandler Training
- View certificate

Managing Your Emotions at Work
LinkedInNov 2021 - View certificate

Strategic Thinking
LinkedInJul 2022 
Google Adwords
GoogleJul 2017
Google Analytics
GoogleJul 2017- View certificate

Giving and Receiving Feedback
LinkedInJul 2022 - View certificate

Managing Virtual Teams
LinkedInNov 2021 - View certificate

Skills for Inclusive Conversations
LinkedInNov 2021
Volunteer Experience
English Teacher for Spanish Speakers
Issued by SIFE on Sept 2007
Associated with Simmy Kaur Shah
Languages
- enEnglish
- spSpanish
- hiHindi
- puPunjabi
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