
Melvin Gheewala
Banking officer

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About me
Senior Associate at DBS Bank
Education

University of Mumbai
1999 - 2002Bachelor of Commerce - BCom Accounting and Finance
Experience

HSBC
Jan 2004 - Jan 2006Banking officerGenerate new business to achieve defined sales targets Analyze, understand customer’s financial needs and fulfill with appropriate products.Acquiring, growing and deepening customer relationships through effective relationship management. Coordinating with respective departments for internal process.Interacting with prospective clients with respect to their credit card queries.Resolving diverse complaints of customers and educating them on various services offered by the bank which suits their requirements.Responsible for ensuring service levels,meeting sales target , additionally managed complaints management for Contact Centre.Circulate MIS on a monthly basis, highlight learning, identify best practices followed by peer Banks and share the same in the Contact Center.Design a work plan for identifying and resolving gaps and efficacious functioning of the Grievance Redressal system of the Bank.In coordination with concerned functionaries at administration level and periodically review the status of complaints, updates and appeals. Contribute to improve customer service quality results by evaluating and re-designing processes. Show less

Citi India
Jun 2006 - Aug 2021Open NTB Citigold savings accounts with wealth proposition of high net worth individuals (HNI’s) and ultra-high net worth individuals (UHNI’s)• Own the affluent segment in both commercial banking as well as wealth space. Also responsible for cross selling assets products (Business loan and Mortgage loans) and payment products (High end Credit cards)• Acquire commercial banking relationships – current accounts with high turnover and with trade and forex potential.• Responsible for co- managing the client for first 3 months for account buildup.• Understand customer needs, explore and educate customer on financial needs arising at various life stages.• KYC/AML and other compliance norms are adhered whenever onboarding the client.• To provide complete and comprehensive information on products, services, charges etc. proactively to the customers and ensured best services are offered. Show less Implementing competent strategies with a view to penetrate new accounts and expand exciting ones for a wide range of financial products / services with cross sell being a major focus area.Adept working with senior management and/ or business heads for decision support initiatives.Analyzing Clients requirements and providing innovative solutions to solve their queries.Streamlining pre-existing processes to enhance efficiencies, while minimizing operational time and cost, ensuring optimum usage of resources.Marketing various products of bank to the customers and cater needs as per their requirements and increase profitability.Interacting with client for understanding their requirements and suggesting the most viable solutions and cultivating relations with them for customer retention and securing repeat business.Major focus is on acquiring NTB clients and increasing the AUM growth for the bank.To achieve all AML / KYC requirements pertaining to customer accounts.Proficient in handling operations in compliance to the rules and regulations laid by governing bodies.To acquire new customer through generation of references from existing clients and / or through partnership with the clients acquisition team of the bank.Being part of operations by resolving INEX, WORLD CHECK and PENLEY CHECK to reduce the TATExtracting MIS reports with a view to apprise management of process operations and assisting in critical decision making process.To coordinate with the E – Biz team to acquire portal leads and planning on line marketing strategies.Took initiative in implementing Cash edge process (OLAP) to enhance the account opening procedure in smooth and speedy process which reduces the TAT.sManaging clients NRV portfolio to maintain the funding piece to achieve the True preferred percentage.To coordinate with the off-shore location to maintain the clients NRV Analysis. Show less
Senior Acquisition Manager
Jan 2019 - Aug 2021Senior AML Analyst - Internal Business Controls (NR)
Jan 2015 - Aug 2021Assistant Manager
Jun 2006 - Jun 2021

Standard Chartered
Aug 2021 - Jun 2022Senior Business Relationship Manager
DBS Bank
Jun 2022 - nowSenior Associate (AVP)
Licenses & Certifications

Association of Mutual Funds of India
AMFI is a nodal association of mutual funds across India. AMFI provides useful knowledge and insights regarding mutual funds and investments.
Insurance Regulatory and Development Authority
An agency of Government of India for insurance sector supervision and development..webp)
Portfolio management services
National Institute of Securities Markets (NISM)Oct 2024
Effective Communication skills
Wharton OnlineSept 2020
Honors & Awards
- Awarded to Melvin GheewalaWall of Fame Retail Banking Head Aug 2019 Top Performer
- Awarded to Melvin Gheewala• Extra Mile Award for Client Excellence - Aug 2013
- Awarded to Melvin GheewalaBig Ticket Star Award - Sep 2009
- Awarded to Melvin GheewalaExtra Mile Award - For going the Extra Mile and rendering Exceptional Services to the client.
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