Sarang Mulay

Experience

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  Bada Business Pvt. Ltd.

  Apr 2021 - Mar 2022

  Business Consultant

  Executed lead generation campaigns, conducted cold calling, and created social media and YouTube videos to promote educational courses. Managed follow-ups and implemented content marketing strategies across social media channels, WhatsApp, and YouTube. Developed and applied a social media marketing framework (NICE: Need, Interest, Concerns, Expectations) to analyze customer needs and identify key benefits that address them. Designed and executed content marketing campaigns to engage audiences across Meta platforms, YouTube, and WhatsApp. Utilized video marketing and led awareness campaigns, driving audiences to webinars for a deeper understanding of solutions and enhancing lead generation efforts. Show less

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  Fashion Series

  Apr 2022 - May 2023

  Owner

  Founder & CEO | E-commerce & Startup - Fashion SeriesI founded Fashion Series, an e-commerce dropshipping business in India offering fashion clothing and accessories. I was responsible for brand strategy, product selection, and overseeing daily operations. I learned new things on how to build a brand and select products based on customer insights, as well as develop digital and social media marketing skills to connect products with the right audience and provide value. This journey strengthened my entrepreneurial skills and commitment to delivering value-driven products to consumers. Show less

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  Keystone Construction

  Feb 2024 - Nov 2024

  Civil Engineer

  Gained experience in managing construction projects, client follow-ups, cold calling, showcasing properties, and supporting flat sales through effective communication and engagement. Additionally, utilized WhatsApp for targeted and personalized content marketing by tailoring messaging to customer requirements and highlighting key benefits and amenities. Created and promoted festival offers, developed creatives via Canva-like tools for marketing, and leveraged video marketing techniques, such as showcasing flats, to effectively achieve customer goals. Show less