Afzal Ahemed

Experience

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  Illuminate Production

  Jun 2013 - now

  Covered 1000+ live events such as weddings, fashion, clothing lines, branch openings, music festivals, press conferences, business events, parties, and more. Set up photoshoots in multiple locations such as outdoor, indoor, studio, production, etc., and set up lighting and props to bring the desired concept to life. Led a creative team of copywriters and digital marketers to shoot promotional content for agencies and brands. Edited 100,000+ photos and videos in areas of color grading, and created campaign-specific or promotional content, sneak peeks and teasers, educational content, and many more types of content. Show less

  • Freelance Photographer

    Jan 2014 - now

  • Head of Photography Sri Lanka

    Jun 2013 - now
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  ReadMe Sri Lanka

  Jan 2016 - Jan 2018

  Lead Photographer

  Worked in a tech-journalists industry to give updates on local tech news in Sri LankaShot multiple tech-gadget reviews, product shoots, macro shots, and events such as conferences, conventions, launch events, etc., including mobile phones, tablets, laptops, cameras, headphones, and more. Edited the shots to create informational, engaging, and promotional content for platforms such as YouTube, with proper sizing, watermarks, logo intros, brand music, and much more.

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  ANC Education

  Jan 2017 - Feb 2021

  Senior Photographer & Videographer

  Covered multiple events for American National College such as cultural events, orientations, club events, and workshops, and conducted photoshoots to create promotional and educational content. Edited the photos and videos shot during events and photoshoots to ensure the output brought out the brand's personality to life and engaged with the target audience. Trained and conducted workshops for students aspiring to become photographers and videographers on graphic designing, lighting set up, camera and photo settings, and much more. Show less

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  CEAESSON

  Jan 2019 - Jan 2022

  Supply Chain Manager

  Managed the inventory for 3 warehouses in Sri Lanka, and supervised the whole supply chain island-wide, for cosmetic, fancy, toys distributor in Sri Lanka. Conducted frequent quality checks, inventory, and financial audits, while maintaining the logistic infrastructure to maintain a smooth supply chain and distribution. Built and maintained good relationships with clients and suppliers by using CRM systems and email marketing to boost retention, customer lifetime value, and customer satisf Show less

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  Freia Marketing

  Feb 2020 - Jun 2024

  Digital Marketing Specialist

  Worked with over 25 brands in B2B and B2C markets to scale up their brand on social media using Facebook, Instagram, TikTok, LinkedIn, YouTube, and Google Ads.Conducted market and customer research to build an appropriate digital strategy, content calendars, and campaign ideasUsed Facebook Pixels, Google Search Console, Google Analytics, and other pixels to track brand interactions on social media and websites to create lookalike audiences and re-target them to boost awareness and conversionsImplemented A/B tests for website, emails, content, and campaigns to identify appropriate UI/UX and CRO tactics to maximize conversions and customer satisfaction Show less

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  NAAS Digital

  Dec 2022 - Nov 2023

  Multimedia Designer

  SummaryOversaw digital campaigns for 25+ brands, enhancing online presence. Developed targeted strategies and optimized user experience, leading to increased engagement and customer satisfaction.Key AchievementsEnhanced brand engagement through visually striking multimedia content, leading to a 30% increase in social media interactions.Developed and implemented innovative UI/UX designs, resulting in a 25% improvement in user navigation and satisfaction.Drove a 40% increase in web traffic and customer retention by optimizing website and social media visuals.Orchestrated targeted digital ad campaigns, yielding a 20% rise in conversion rates.Pioneered video and graphic content strategies, significantly boosting online visibility and brand recognition. Show less