Bruno Fernandes

Bruno Fernandes

Operador de Sistemas de Logísticas

location of Bruno FernandesSão Paulo, São Paulo, Brazil

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  • Timeline

  • About me

    Product Designer / UX/UI Design / Figma, Adobe XD, Design Thinkings / UX Disseminator

  • Education

    • Universidade Santa Rita

      2017 - 2019
      Graduação em Tecnologia em Marketing graduacao em marketing
    • Universidade Sant'Anna

      2008 - 2010
      Graduação em Tecnologia em Web Designer/Designer Gráfico
  • Experience

    • ControlWay Gestão Logística LTDA

      May 2009 - Apr 2011
      Operador de Sistemas de Logísticas

      ✔ Fazer acompanhamento de motorista, emissão de relatórios, contato com clientes via rádio e telefônico, acompanhamento de rotas, viagens e registro de ocorrência.✔ Analisar e propor a padronização de procedimentos operacionais.✔ Tomada de decisão após sinistros ocorridos em veículos.✔ Responsável pelo controle de logística de veículos.✔ Supervisão e monitoramento de veículos.

    • Nova Concursos

      May 2011 - Jan 2019
      Analista de PCP, Designer e Arte Finalista

      ✔ Responsible for the organization and intelligence for a production with greater yield and efficiency in terms of printing.✔ Responsible for product runs in internal and/or external production to reduce production costs.✔ Organization of file repositories in third-party companies.✔ Responsible for product costs and pricing for retail/online sales.✔ Leader of the designer/diagramming team for outsourced customer products.✔ Development of artwork for company brand advertisements.✔ Checking of invoices for services from outsourced companies with the financial sector.✔ Responsible for customers with outsourced products (from prospecting for new customers, sales, product layout development and order placement).Main Results Obtained:🏆 Creation of more than 10 thousand covers.🏆 Implementation of reports that managed the entire creation and publishing sector to improve employee performance.🏆 Structuring the Graphic Designer/Finalist Art department.🏆 Market and product research to perform more assertive production to have fewer returns.🏆 Creation of Flowcharts for better understanding of processes within the company.🏆 Decrease in costs with internal and external printing. Show less

    • Instituto Boaz Forti

      Aug 2016 - May 2017
      Consultor de Marketing | Designer

      ✔ Creation of personas to prospect assertive leads.✔ Schedule creation for social media posts.✔ Development of marketing emails (creation + delivery execution).✔ Development of e-commerce for the sale of online courses.✔ Inbound and outbound marketing.✔ Request for budgets, contracting and execution of services.✔ Creation of social media.Main Results Obtained:🏆 Increased sales in the on-site course due to outbound marketing.🏆 Increase from R$0.00 to R$20 thousand/month in sales of online courses.🏆 Preparation of strategic planning for new opportunities in the field of courses to join the police. Show less

    • Agência Órix | Marketing Digital

      Jan 2018 - Mar 2019
      Co-Founder e Product Designer

      ✔ Programmatic Media Management✔ Website Development✔ Institutional Stationery Development✔ Audiovisual Production✔ Content Marketing✔ Graphic Services Specialist

    • AGÊNCIA MARKP - ESPECIALISTA NO MERCADO DE TECNOLOGIA

      Apr 2019 - Mar 2021
      Product Designer (UX/UI) / Designer

      ✔ Creation of pieces for email marketing✔ Creation of parts for ladingpage✔ Creation of pieces for dissemination on social media (Facebook, Instagram, Twitter and LinkedIn)✔ Creation of off pieces (folders, tags, banners, ...)✔ Logo creation

    • Loopa

      Mar 2021 - May 2022

      ✔Create hypotheses, prototypes and test them;✔Search for references and design intuitive interfaces guided by the brand book;✔Assemble presentations to introduce the products;✔ Understand business needs and align user expectations;✔Use processes within the Information Architecture to improve the flow of navigation, taxonomy and interaction;✔Participate in strategic product and design meetings;✔Create wireframes, prototypes (high, medium and low fidelity);✔ Build MVPs and POCs;✔Build wireframes, high fidelity prototypes, flows and user journeys;✔Promote initiatives to spread the design culture in the company;✔ Performance in the construction of design and product processes in the company;✔Do usability tests (guerrilla or laboratory);✔ Map the user's journey on digital channels;✔ Understand business needs and align user expectations;✔Analyze heat map, A/B tests;Main programs used:✔Photoshop;✔ Illustrator;✔ Figma;✔Typeform or GoogleForm✔Adobe XD; Show less

      • Product Designer - UX/UI

        Aug 2021 - May 2022
      • Designer / Costumer Experience

        Mar 2021 - May 2022
    • TOTVS

      Apr 2022 - Feb 2023
      UX/UI Consultant

      ✔Disseminate the UX culture among TOTVS IT teams ✔Work on new and existing projects to improve features or new functionalities

    • DB4SERV Consultoria

      Apr 2022 - now
      Consultor de UX/UI

      Responsável por iniciar UX dentro da área de tecnologia da TOTVS;Facilitar workshops sobre Design, Design Thinking, entre outros.

    • Destaxa

      Feb 2023 - Apr 2023
      Design Lead - UX/UI

      - Responsável pela construção do portal do cliente e parceiro- Entrega de toda parte visual para o Evento Autocom 2023- Entrega do novo site da destaxa (elaboração visual + implementação pelo wordpress)

    • Loopa

      Mar 2023 - Feb 2024
      Design Lead - UX/UI

      - Responsável pela refaturação das plataformas da Loopa;- Criação de novos fluxos que atendam melhor a necessidade do usuário;- Construção do novo design system;

    • Destaxa

      Jan 2024 - now
      Design Lead & Product Manager

      - Responsável por manter e construir a experiência do usuário relacionado aos Portais da Destaxa;- Construção de uma nova identidade, pensando em uma evolução para Design system, afim de escalonar a evolução dos Portais e aumentar a produtividade do time de tecnologia;- Facilitador em assuntos relacionados a Design Thinking, Design Sprint e outras metodologias que envolvam a satisfação e experiência do cliente final;- Responsável por definir histórias de usuário, alinhados a experiência proposta nos protótipos de alta fidelidade desenvolvidos no Figma; Show less

  • Licenses & Certifications

    • Curso de Figma

      Curso de Figma
      Mar 2022
      View certificate certificate
    • Curso de Marketing de Conteúdo 2.0 - Universidade Rock Content

      Rock Content
      May 2018
      View certificate certificate
    • Curso: Inbound Marketing – Universidade Rock Content

      Rock Content
      May 2018
    • Produção de Conteúdo para Web 2.0 – Universidade Rock Content

      Rock Content
      May 2018
    • Curso de Outbound Marketing & Sales - Universidade Rock Content

      Rock Content
      May 2018
      View certificate certificate