Aline Perottoni

Aline Perottoni

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location of Aline PerottoniMemphis, Tennessee, United States

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  • Timeline

  • About me

    Strategy and Analytics Manager at International Paper

  • Education

    • Universidade de São Paulo / USP

      2008 - 2011
      Bachelor of Business Administration (B.B.A.) Administração de Empresas

      Recipient of the “Ruy Leme” award for highest GPA in the class of 2011

  • Experience

    • International Paper

      Mar 2010 - now

      Recipient of the “Global Sales and Marketing Award” and also the “CEO Award”, both in 2023.• Responsible for directly leading 50+ MBVC projects across the organization, mainly focused on NAC, but including containerboard, recycling, EMEA, and functional areas. Projects aimed at deep and unique understanding of markets and industry participants, leading to problem solving and winning strategies.• Guided teams through in-depth understanding of situations and analysis, fostering cross-functional collaboration and bringing together diverse perspectives. Main projects: Mexican corrugated industrial segments study, corrugated go-to-market analysis for several different geographies, containerboard market structure and competitive landscape, IP US specialty markets, west coast produce inventory optimization, OCC biggest supplier negotiation strategy.• Onboarded, coached and directly managed team member. Show less Recipient of the “Stock Unit Award” in 2019 in recognition of profitability studies and customer negotiation strategy plans for the Global Cellulose Fiber business.• Provided complete financial PnL analysis, as well as analyses of price, volume and margin variations and forward-looking views on Month End, Quarter End, Budget and Strategic Planning processes.• Worked on creating deeper understanding around pricing historical cycles, supply/demand dynamics, trendline, and different products inter-relationships, leading to better pricing models and forecast accuracy.• Led the Financial Contract Analysis for Pulp – established and improved process to evaluate business opportunities/ guide pricing and volume negotiations for our contracts. Show less Awarded a “Special Recognition” for the leading role in a detailed Brazilian packaging market structure and footprint analysis.• Helped lead strategic planning for two businesses aiming at a clear and consistent strategic plan that aligned more than 10 areas, provided analytical and guidance for the teams, helped to establish the business issues and to define the storyline with top management, analyzed strategic drivers, input costs’ result levers and M&A opportunities. Main projects included a robust long term pricing forecast methodology, overall and main segments industry demand forecast model, forecasting methodology for operating rates, and also contributed to industry volume flows, value pools and pricing driver’s analysis. Show less

      • Go-to-Market Strategy and Marketing Analytics Manager

        Nov 2024 - now
      • Marketing and Reporting Manager

        May 2024 - Nov 2024
      • Strategic Value Creation Manager

        Jul 2020 - Apr 2024
      • Finance/ Commercial Business Analysis

        Aug 2017 - Jun 2020
      • Strategic Planning, Consultant

        Apr 2014 - Jul 2017
      • Commercial Planning & Performance Senior Analyst

        Oct 2013 - Mar 2014
      • Business Leadership Trainee

        Jan 2012 - Sept 2013
      • Commercial Strategies Full-Time Intern

        Mar 2010 - Dec 2011
  • Licenses & Certifications

    • Customer Excellence Process Workshop

      International Paper Training Excellence Center
      Jan 2013
    • Strategic Presentations in English

      LMPG Cursos
      Jan 2012
    • Market Based Value Creation

      Emory University - Goizueta Business School
      Feb 2023
    • Futuring: Designing Strategic Scenarios

      Insper
      Oct 2014
    • Competitive Strategy

      Ludwig-Maximilians-Universität München
      Aug 2013
      View certificate certificate
  • Honors & Awards

    • Awarded to Aline Perottoni
      Global Sales & Marketing Award International Paper Apr 2023 Recognition for setting up Market Based Value Creation fundamentals at IP and work/results with several key strategic projects.
    • Awarded to Aline Perottoni
      CEO Award International Paper - Industrial Packaging Feb 2023 Award in recognition of leadership and results in several projects during 2022: West Coast produce inventory optimization, OCC biggest supplier negotiation strategy, Box Grow deep dive analysis, and Competitive Study for containerboard. Recognized for willingness to learn, strong business acumen, and bringing a diverse perspective to all projects.
    • Awarded to Aline Perottoni
      Stock Unit Award International Paper - Global Cellulose Fibers Jan 2019 Award in recognition of profitability study and customer negotiation strategy plan for Global Cellulose Fibers business.
    • Awarded to Aline Perottoni
      Special Recognition Award International Paper - Uncoated Freesheet Jan 2015 Awarded for a leading role in a detailed market structure analysis on the corrugated packaging industry in Brazil. Even under a significant ambiguity and lack of data, the results exceeded expectations of a demanding group of high-level stakeholders. I exercised leadership, helped establish directions and alternatives to the project, made effective and relevant contributions to knowledge build, and assured quality and consistency to our work.
    • Awarded to Aline Perottoni
      Ruy Leme Award - Highest GPA/ Business School FIA - Fundação Instituto de Administração 2011 Recipient of the “Ruy Leme” award for highest GPA in the class of 2011.