Aadeesh Rao

Aadeesh Rao

Marketing Intern

Followers of Aadeesh Rao2000 followers
location of Aadeesh RaoPeterborough, Ontario, Canada

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  • Timeline

  • About me

    Project Management Post Grad || Ex - Boston Consulting Group (BCG) || Ex-Gartner

  • Education

    • Fleming College

      2024 - 2025
      Postgraduate Degree Project Management
    • Guru Gobind Singh Indraprastha University

      2020 - 2022
      Master of Business Administration - MBA
    • Guru Gobind Singh Indraprastha University

      2015 - 2018
      Bachelor of Business Administration - BBA Business/Commerce, General
  • Experience

    • Printways India Pvt. Ltd

      Jun 2017 - Aug 2017
      Marketing Intern
    • Ransom Production Pvt. Ltd.

      Feb 2018 - Jul 2019
      Sales And Marketing Specialist
    • ICICI Bank

      May 2021 - Aug 2021
      Summer Marketing Intern (MBA)
    • Startek India

      Nov 2021 - May 2022
      Operations Specialist ( Client - ZOMATO Pvt. Ltd.)

      Zomato Operations

    • Gartner

      Aug 2022 - Feb 2023
      Marketing Associate (Contract)

      •Promoting research for Gartner’s three B2B software sub-brands: Capterra, Software Advice & GetApp.•Communicating and collaborating with global teams in Earned Media, Vendor promotion, and PR discussions.•Market Research and Lead Generation to promote Thought Leadership Content.•Engaging with North American editors, content marketing professionals & bloggers using tools like Cision, LinkedIn Sales Navigator & Voila Norbert.•Performing end-to-end outreach and link-building campaigns with media publications & vendors to promote content using Buzz Stream, Ahrefs & SEMrush to maintain a healthy, high-authority backlink profile.•Collaborating with Vendors to effectively promote their brands on in-house Gartner marketplaces and social media. Show less

    • Boston Consulting Group (BCG)

      Sept 2023 - May 2024
      Global Marketing Specialist (People & Organization Practice Area)

      - Experienced in using Salesforce Marketing Cloud (SFMC) to plan and execute internal communications, including Managing Partners/Director’s communications in North America, EMESA, and APAC, latest publications promotions, events information, bulk campaign launches, and marketing highlights.- Skilled in using Marketo for event branding and execution with experience in organizing multiple roundtable conferences (CHRO and Global Business Services) and affiliation events by creating a comprehensive communications plan to promote events and invite registrations, work with external vendors arranging travel and hotel bookings and more.- Ideating and executing an array of global campaigns to drive visibility to BCG’s latest thought leadership reports.- Proven ability to manage and disseminate engaging quarterly global newsletters, featuring the latest updates and happenings from the People and Organization Practice Area (POP PA) at BCG.-Strong expertise in maintaining the highest standards on the POP PA LinkedIn showcase page, including copywriting, visual asset creation, pipeline curation, and publications promotions.- Adept at working with design studios (within BCG) and external vendors to translate requests into clear briefs, resulting in the delivery of high-quality deliverables such as videos, client newsletters, visual assets and marketing highlights.- Utilizing advanced analytics tools such as PowerBI and Tableau to generate actionable insights from recent publications to develop effective marketing communications strategies.- Tools and Software used for accomplishing the above responsibilities - Salesforce Marketing Cloud (SFMC), Marketo Events, Microsoft 365 CRM and Sharepoint, Figma Design Studio, Wrike and Trello Boards. Show less

  • Licenses & Certifications

    • Project Management Foundations

      LinkedIn
      Oct 2024
      View certificate certificate
    • Certified Associate in Project Management (CAPM)

      Project Management Institute
      Dec 2024
    • Google

      Google Certified Digital Marketing Course
      Aug 2021
      View certificate certificate
    • Agile at Work: Planning with Agile User Stories (2015)

      LinkedIn
      Jan 2025
      View certificate certificate
    • Agile Project Management Foundation

      Project Management Institute
      Jan 2025
    • Microsoft Project 2021 and Project Online Desktop Essential Training

      LinkedIn
      Oct 2024
      View certificate certificate
    • Agile at Work: Driving Productive Agile Meetings

      LinkedIn
      Jan 2025
      View certificate certificate
    • Excel Essential Training (Microsoft 365)

      LinkedIn
      Oct 2024
      View certificate certificate
    • Project Management Foundations: Ethics (2019)

      LinkedIn
      Oct 2024
      View certificate certificate
    • Outlook on the web Essential Training (2022)

      LinkedIn
      Sept 2024