Hemavathi B N

Hemavathi B N

Summer intern

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  • Timeline

  • About me

    Social Media Management | Trade Marketing | Brand Management | digital marketing | Product Management | Project management | GTM & strategy management

  • Education

    • University of Agricultural Sciences, Bangalore

      2012 - 2016
      Agricultural Marketing and Cooperation Agricultural Marketing, economics, Finance, Business development, Statistics & allied subjects 7.8

      Activities and Societies: 1. Was a part of NSS volunteer team and participated in District level camps. 2. Was a part of cultural team in organizing University cultural fest.

    • National Institute of Agricultural Marketing (NIAM), Jaipur

      2016 - 2018
      PGDM(ABM) Agricultural Business and Management 7.5
  • Experience

    • Rallis India Ltd

      Apr 2017 - Jun 2017
      Summer intern
    • Vrutti -Livelihood Impact Partners

      Dec 2018 - Dec 2019
      Assistant Project Manager
    • IFFCO Kisan Sanchar Limited

      Jan 2020 - Mar 2021
      Deputy Manager Business Development (Agri tech Business Services)
    • Coromandel International Limited

      Mar 2021 - Apr 2023
      Trade Marketing Manager

      Taking brand to targeted consumers of Karnataka and Tamil Nadu through planning, executing and impact analysis of 1. ATL & BTL activities.2.Digital campaigns with content creation.along with it,A. Handling all social media accounts for the division.B. introducing new branding initiatives for the division.C. vendor management: from onboarding to execution and billing.

    • DIAGEO India

      Apr 2023 - Nov 2023
      Assistant Manager - Luxury Customer Marketing

      1.Curate,execute and evaluate quarterly marketing plan for the year, strategically allocating budgets to boost brand recognition and drive sales growth. which includes New brand launches, GWPs, GOPs, Brand Visibility, BTL, Campaigns and associations with third parties.2. Creating luxury brand experiences through on trade and off trade channels of Telangana market.2. Planning, executing and evaluating campaigns for luxury portfolio of Diageo.3. working in coordination with sales, Key accounts and brand team to achieve target milestones and sales targets of the state.4. Vendor Management: vendor onboarding, execution handling and vendor bills management. Show less

    • Others

      Jan 2024 - now
      Head of Marketing

      1. Develop Brand strategy and engagement plan.2. Plan and execute yearly marketing plans.3. handle ATL and BTL for the brand.4. Manage social media account, website management and influencer marketing, portfolio shoots and brand associations.5. Curate brand experience exhibitions and private previews to increase brand engagement.

  • Licenses & Certifications

    • ASSOSIATE OF MUTUAL FUND DISTRIBUTOR

      Association Of Mutual Funds In India
      Aug 2018
    • Integrated Marketing Communications Strategies

      LinkedIn
      Oct 2023
      View certificate certificate
    • Nano Tips for Using Generative AI Tools for Better Marketing Outcomes with Joanna Yung

      LinkedIn
      Nov 2023
      View certificate certificate
    • Social Media Marketing: Social CRM

      LinkedIn
      Nov 2023
      View certificate certificate
    • Digital Marketing Foundations

      LinkedIn
      Oct 2022
      View certificate certificate
    • The Insurance Regulatory and Development Authority of India

      Insurance Regulatory and Development Authority
      Jul 2018
    • Marketing Automation: How to Build a Successful Campaign

      LinkedIn
      Oct 2023
      View certificate certificate