Ayesha Sureka

Experience

• 

  Sureka Marketing

  Feb 2017 - May 2017

  Management Trainee
• 

  Jio Studios

  Apr 2018 - Jun 2018

  Summer Intern
• 

  Sureka Marketing

  Mar 2019 - Jun 2019

  Senior Executive
• 

  Blue Star Limited

  Jun 2019 - Feb 2022

  ● Responsible for the marketing activities (BTL) of all the product categories (AC, Air Coolers,Water Purifiers) for West Bengal, Odisha, Bihar, Jharkhand and Assam● Timely execution of Purchase Orders received from Modern Trade partners● Timely & Complete deployment of POSM, Promotion Materials, In-store & Out-store visibility● Planning and execution of Product Launch, Dealer Meet and Other Stakeholders activities● Responsible for the productivity of Brand Promoters and Modern Trade counters in particular● Planning and Execution of Marketing Campaigns and Activities to improve the Brand visibility Show less June 2019 - June 2020● Responsible for preparing Modern Trade sales strategy & growth plans in line with the BusinessStrategy for West Bengal, Odisha, Bihar, Jharkhand and Assam● Generating orders from Modern Trade Channel Partners and ensure secondary sales by trainingthe in-store product promoters along with timely collection of payment● Managing and reviewing outstation outlets through frequent market visit and liaising with localSales Management Team● Aligning trade marketing and trade promotions interventions with the modern trade salesstrategy and overall business strategy● Achieving consistent growth by managing various internal and external stakeholders Show less

  • Key Account Manager- Ecommerce

    Jan 2022 - Feb 2022

  • Senior Executive - Trade Marketing and Modern Trade

    Jul 2020 - Jan 2022

  • Senior Executive - Modern Trade

    Jun 2019 - Jun 2020
• 

  ZETWERK

  Feb 2022 - Jun 2023

  Key Account Manager
• 

  Ninjacart

  Jun 2023 - now

  Manager