Nivetha Alagiru

Experience

• 

  Valued Epistemics

  Jun 2019 - Jun 2020

  Digital Marketing Executive

  Analyzing collected data to increase participation in webinars events and marketing campaigns.Key Accomplishments:1. Spearheaded analysis of past webinars and sales data to plan six monetary events that generated 50000+ new registrations and activated old leads from the 15000+ attendees.2. Analysed student databases to organize and host-guest webinars which resulted in an increase of up to 3.5% in conversion rates and a revenue of 2.5 Cr.

• 

  Merkle Sokrati

  Feb 2021 - Mar 2023

  Creating and executing performance marketing strategies for various established brands in the Ed-tech, NGO, and Ecom fields.Key Accomplishments:1. Generating constant lead flow and managing ROI from social campaigns for the Ed-Tech Brand2. Driving Offline store traffic through campaigns run on social platforms during peak festive periods for a luxury garments and home accessories brand.3. Brought in donations during the Covid second wave for an international NGO using social campaigns Show less

  • Senior Business Analyst

    Feb 2022 - Mar 2023

  • Business Analyst

    Feb 2021 - Jan 2022