Lovely Mehra

Experience

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  AXA

  Jun 2012 - Apr 2021

  Specialist

  AXA Germany #Fastforward to the future- Campaign was run on twitter where user was asked about their opinion on autonomous vehicle. Results- Suggested that user were ready to accept the driverless vehicle but they have a fear with risk involved.-Campaign generated total of 52K votes and 400 comments.- Responsible to spread awareness about the poll via blogs and articles to divert traffic to the response page.AXA Business Services Hiring Campaign- Campaign was run on different social media platform to attract the young talent to join AXA.- Responsible for showcasing team members from multiple teams to be part of images in campaign- Run campaign on Facebook for above problem with cost per click coming around to be Rs. 10- Increases organic traffic via referral on mail, sharing of campaign on LinkedIn by AXA employees, blog & views of employees about AXA, shared key metrics on website to increase page rank & traffic.Operation Specialist, AXA Business Services, Bangalore• Responsible for the creation of new policies for AXA Germany motor insurance line of business• Allocate work to team and mentor them at regular intervals to meet SLA of more than 95%• Interact and engage with clients on a regular basis to get confirmation for queries related to policies, missing information, policy changes- internal & external• Selective filtering of criteria & procedures from a list of more than 100 categories comprising of sub –categories. This is an integral step in creation of policy.• Responsible for Quality check & to mentor team of 14 people• Contributed regularly in process improvement & hence reduced error rate by 70%• Met all KPI’s with TAT of more than 99% from past 5 years as per SLA guidelines• Average Error rate is less than 1% from past 5 years• Mentored more than 20 people and suggested them the techniques to learn the process quickly and meet company SLA• Participated in activities & organized events on a large scale Show less

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  GrabMealsDaily

  May 2021 - Oct 2021

  Social Media Marketing Manager

  Restructured digital marketing department by automating campaignson Facebook & InstagramPartnered with leading influencer to give boost to brand and increaseits presence towards B2B and B2C SegmentBuilt 10 campaigns including creative ads catering towards food &online delivery businessIncreased conversion rate of B2C orders from 1% to 3%Build metrics dashboard to analyze key areas of growth & pain points