
Amy Cole
Art Director/Senior Graphic Designer

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About me
North America/Wholesale In-Store Marketing Manager at Columbia Sportswear Company
Education

Oregon State University
-Bachelor of Science (BS) Graphic Design
Experience

Norm Thompson Outfittters
Jan 1990 - Jan 1996Art Director/Senior Graphic Designer• As Art Director, I was sent on location to supervise and direct fashion photo shoots to support catalog design. My job was to insure that the correct vision was captured during the photo shoot and the budget was maintained.• In the senior graphic designer role, I designed and produced mail order catalogs for Norm Thompson and Early Winters. I was responsible for organizing product information, collaborating with copywriters and designing monthly catalog.

Cater to You
Mar 1996 - Sept 2015OwnerAs founder of this home-based catering company, I handle the following projects and duties:• I plan, organize and execute corporate and private catering events from start to finish. • I work directly with individual clients to achieve complete satisfaction of their vision while staying within their budget and time frame.

Columbia Sportswear Company
Oct 2008 - nowPROJECT MANAGEMENT, GLOBAL BRAND DEVELOPMENT, COLUMBIA SPORTSWEARWorks closely with the Sr. Director of Global Brand Environment and the Global Brand Environment team to organization, prioritization and careful plan to successfully achieve marketing project goals. Manage multiple projects driving the planning, process, tracking, and communication alignment within the Global Marketing department and across the organization. Identify risks/issues, resolve problems and keep moving towards completion. Create and distribute integrated project schedules for all marketing initiatives from concept through final asset delivery. Support cross-discipline and cross-partner collaboration internal; and external, communicate clearly and concisely with diverse audiences, in both oral and written context. Show less Executed development of the Change Management strategy for designated scope including Communication Strategy, and Change Impact Strategy for assigned projects. Designed and delivered Change Management training and education to project teams in support of the global education plan, in an overall effort to prepare Columbia' Sportswear's end-user community on the new processes and systems in Columbia's enterprise portfolio of projects and initiatives. Proficient with Microsoft Office Suite, Taleo, StoreForce, uPerform and Ancile uAlign applications. Prosci certified. Lead - Associate Network Representative program for 4 years. This program served as an internal employee community, engaging our top retail associates from across our store fleet and has provided tremendous value to Columbia and the retail staff. Providied learning opportunities, informal peer leadership, peer mentoring, sharing of best practices, connection to our brand and enablement of change within our retail stores, this program has reached over 500 employees directly, impacted store retention, helped facilitate high-volume of change and directly led to the promotion of over 86 employees into formal supervisory roles. Show less Executed Global Consumer Experience Program initiatives, foremost by leading the Associate Network Program. The Associate Network is a development programed for associates to participate in change activities and communications for their retail store. Creating a communication pipeline aimed directly at the associate level, allowing quick collection of feedback and minimizing employee resistance. It provides early visibility to issues and risks and primes employees for upcoming changes and offers managers additional support. Executed Global Business Transformation Program initiatives: Global Business Transformation is a company-wide initiative to evaluate and transform business processes and technological platforms across all divisions and brands. This is the largest initiative in Columbia's 75-year history. I was responsible for all prep and logistic requirements to support Change Management and Communication Activities for release 2 and release 3, 4 & 5 of the GBT Portfolio. Accomplishments include: • Project Coordinator working with the Project Lead to manage and execute an overview of Columbia Sportswear Company's business processes. The Transformational Training program is delivered as 4 separate modules to all employees at Columbia Headquarters. Managing all logistics for the Transformational Training Classes, plus Hands-On Training, Monthly Managers meetings, and special events. • Creating, organizing and maintaining training class calendar/schedules, meeting facilitator’s needs, organizing and managing the training materials, and handling catering needs for a global roll out. This includes HQ, MHW, DC's, Canada, LO's. • Ensuring training rooms are assigned and ready for training and all training documentation is printed and distributed to the correct audience. • Ensuring all catering requirements are met on and off site.• Building relationships and collaborating closely with representatives from internal business partners, as well as external vendors. Show less As a sales associate for the largest, most profitable store in the Columbia Sportswear Retail Division, I did the following:• Provided customer service and sales support on the sales floor.• Drove the product flow process in the store by helping receive daily shipments and distributing to sales floor as directed. • Greeted and engaged customers by using professional sales skills and techniques, as well as provide exceptional customer service to drive store sales. • Assisted customers in person, on the phone and at the Kiosk.• Provided information to customers on current product technical features and benefits. Show less
In-Store Marketing Manager
Oct 2021 - nowNorth America/Wholesale Digital Content Project Manager
Jan 2021 - Nov 2021Project Management - Global Brand Development
Oct 2018 - Dec 2020Change Management Specialist II
Sept 2015 - Oct 2018Coordinator, Organizational Change Management
May 2013 - Sept 2015Sales Associate, Employee Store
Oct 2008 - Apr 2013

Oregon Youth Authority
Jan 2013 - nowFamily Advisory Council MemberThe Oregon Youth Authority encourages family members to be part of youths’ lives while in OYA’s care and custody. Positive family involvement helps inspire youth to engage in treatment, education, and reformation programs. Family connections make a difference. Youth who feel supported by and are included in their families do better in treatment. Family members are encouraged to stay in touch for the sake of the youth in OYA’s custody.Facility Consolidation - Family Visitation work group
Licenses & Certifications

Project Management
CandenceMay 2015
Speed of Trust
FRANKLIN COVEY COJan 2015- View certificate

Ordained Minister
Universal Life ChurchAug 2019 - View certificate

Event Planning Foundations
LinkedInJan 2019 
Crucial Conversations
VitalSmartsSept 2014
CERTIFIED INSTRUCTIONAL TECHNOLOGIST (CIT) ™ PROGRAM
Mager ConsortiumApr 2016- View certificate

Managing a Multigenerational Workforce
LinkedInJan 2019 - View certificate
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Writing For Instructional Design and Training
Association for Talent Development (ATD)Aug 2016 - View certificate

Prosci- Change Management Certification
ProsciJun 2014
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