Alexandre Gouedeux

Experience

• 

  Walt Disney World

  Jun 2010 - Aug 2010

  Food and Beverage Attendant

  Participation to Walt Disney World "Summer Program" (in partnership with ESCEM Business School)

• 

  Orange France

  Nov 2010 - Aug 2011

  Product Marketing Manager Assistant

  • Commercial reporting• Competitive intelligence• Communication medium and briefs• Direct Marketing

• 

  Orange (Telecom Vanuatu Limited)

  Mar 2012 - Feb 2015

  Product Portfolio Management (mobile prepaid plans, VAS services):• Follow up on KPI and profitability• Market environment knowledge• Product animation (promotions, price review,etc.)• Sales / Customer Care Training• Follow up and validation of communication medium & contracts• Customer support level 2 (usage issues, configurations, etc.)• Reports to the steering committee following animations• Management of retention and acquisition campaignsNew product development / technical evolutions for the mass market:• Feasibility studies with technical department• Design Pricing & Business Plan• Design Technical specifications• Description of Customer journey• Design Testbooks and Testing• Design « Friendly User Test »• Communication briefs & contracts• Follow up and validation of communication medium & contracts• Sales / Customer Care Training Show less

  • VIE Product / Project Marketing Manager

    Mar 2013 - Feb 2015

  • VIE Market Analyst

    Mar 2012 - Feb 2013
• 

  Philips Healthcare

  Feb 2015 - Sept 2015

  Business Analyst

  Sales Statistics Analysis:• Development / production / broadcasting recurring dashboards for sales statistics (by product, client)• Setting objectives, forecasts and analyze results of the Sales ForceMaster Data Management :• Creation of products and employee accounts (vendor + personal number)• Customers & Products Tree Management• Price control of purchases / sales / maintenance of margin

• 

  Vibracoustic

  Feb 2016 - May 2019

  Deputy Global Sales Planning

  Responsible of the Global Sales Data Bases and Management to support Sales Forecasts, KPIs and market analysis and of SAP associated tools (SAP HANA Suite: BPC, BW, Cloud for Sales, SAP Lumira).• Sales & market data management• Sales planning related processes implementation and improvement• Sales planning tools management and optimization• Deliver monthly KPI's trackers and performance rating for Sales, TBP and Strat. Plan• Support and Contribution to the Sales Monthly Report• Sales Forecast and Sales Strategic Plan coordination with Controlling and BAs• Target Business Plan management (Set up and new nominations tracking)• Sales, Market, Market Share & Positioning Analysis• Support to Customer Portfolio Management and Customer Segmentation Initiatives Show less

• 

  Medline Europe

  May 2019 - now

  • Strategic management of Product divisions, responsible for driving marketing plan to optimize profit and meet marketing, financial and corporate growth objectives; • Manage division financials through deep understanding of the P&L, and trigger necessary actions to optimize profits;• Manage all necessary tasks to drive sales and margin growth, from designing portfolio, as well as marketing programs and collaterals, to following CRM opportunities in collaboration with sales team to drive conversion initiatives;• Drive negotiation with current suppliers, in collaboration with Purchasing department, to reach better raw material and finished cost;• Develop market assessment and launch plan for new products;• Collect information on competitors (product portfolio, pricing, market share, etc.);• Collaborate closely with division colleagues in the U.S. to leverage Medline's size, strength and experience to the best advantage in Europe;• Lead and manage teams of product managers and business support functions;• Responsible for the talent acquisition to staff divisions with assertive, capable product managers; ensure prompt onboarding and integration of new product managers, and provide coaching to enable them to deliver results and contribute to division goals from day one;• Present to the sales forces both at sales meetings as well as during sales training;• Travel with account managers to understand the customer's needs and the competitive landscape;• Travel in the field to in-service and troubleshoot new accounts;• Ensure data integrity and accuracy for all critical external and internal applications. Show less • Plan, organise and control the product categories that comprise the division to optimise profits and meet marketing, financial and corporate growth objectives;• Develop market assessments and launch plans for new products to drive sales and optimise profits;• Maintain supplier’s relationships to get better costing and increased capacity aligned with division growth, with the support of the sourcing department;• Work continuously on portfolio rationalisation to streamline our offer and increase supply efficiency;• Work as a transversal team leader during the product development phase, with respect to product launch/change procedures;• Benchmark competition (product portfolio, pricing, market share etc.) and support the sales team in formulating customer offers;• Develop training programs and marketing collaterals to support the sales team;• Work with account managers to understand customers' needs and the competitive landscape;• Report and present regularly division performance and strategy to senior management team. Show less • Plan, organise and control the product categories that comprise the division to optimise profits and meet marketing, financial and corporate growth objectives;• Develop market assessments and launch plans for new products to drive sales and optimise profits;• Negotiate with suppliers to drive better costing and increase capacity to support division growth, with the support of the sourcing department;• Work continuously on portfolio rationalisation to streamline our offer and increase supply efficiency;• Work as a transversal team leader during the product development phase, with respect to product launch/change procedures;• Benchmark competition (product portfolio, pricing, market share etc.) and support the sales team in formulating customer offers;• Develop training programs and marketing collaterals to support the sales team;• Work with account managers to understand customers' needs and the competitive landscape. Show less

  • Division Director Europe

    Oct 2022 - now

  • Senior Product Manager Europe

    Apr 2022 - Sept 2022

  • Product Manager Europe

    May 2019 - Mar 2022