
Akshay Potdar
Intern

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About me
Production Team Member (Toyota Motor Manufacturing Canada) | Branding Consultant | Founder (Big Bolt Creatives LLP)
Education

Conestoga College
2012 - 2013Post Graduate Integrated Marketing CommunicationsThis integrated communication process relies on writing clear, targeted communication and IMC strategies and preparing professional print, graphic, and electronic communications. Integrated Marketing Communications graduates will also conduct research with an emphasis on analysis and the strategic marketing implications of advertising, personal selling, public relations, sales promotion, direct marketing and branding.

MMK College of Commerce and Economics
2008 - 2011Bachelors of Mass Media business and advertisingThe program included an integrated study of film making, creative writing, advanced computers,commerce,foundation concepts of business, accounting and communications,advertising and graphic design.The program catered to students who are interested in pursuing their careers in the field of marketing and digital media.

Conestoga College
2012 - 2012Post Graduate Global Business ManagementThe program consisted of business global business strategies and studies which included innovation and entrepreneurship,marketing,sales,supply chain,logistics and global business fundamentals which benefited me to understand multinational corporations and their functioning.
Experience

Magna Films
Apr 2009 - Jul 2009InternAssisted the direction team ,coordinated tasks amongst the different departments, maintaining the technical equipments.

Film- Analysis
Mar 2010 - May 2010Director and WriterManaged and lead the Direction team, Camera team, SFX team and the artists. Wrote thescript for the film and conducted the marketing and the PR.I also Directed and wrote the story for my first professional short "ANALYSIS" film for Mumbai Film Fest, India Film Fest and Chicago film fest. Won awards in Collegiate and Professional Short Film categories.

M/s Akshay Enterprise
Jul 2010 - Dec 2010Project ManagerManaged the construction project as a proprietor and a project manager.The work involved managing general labor, materials and staff of engineers were some of the few tasks carried out during that period.During the projects I had to interact with government officials for various contracts and new pitching new projects for the city.

SHIKAAR talent hunt, M.M.K College of Commerce and Economics
Nov 2010 - Dec 2010PR headCoordinated the Public Relations for the College festival.It involved Coordinating with the different departments of the event, communication with the sponsors and the college administration.

Elmira Pet Products
Nov 2012 - Dec 2012Integrated Marketing Communications InternAs a part of a team of students I created an Integrated Marketing Communications plan, customized for revamping the image of the organization for their current expansion. The plan included aspects of marketing, PR, advertising and social media which would potentially be used by the organization for their expansion plans in the year 2013.

The Communitech Hub
Jan 2013 - Apr 2013InternAs an intern, i assisted the team of Communitech in creating content and ideas in the Integrated Marketing Communications Plan for the GrowFactor program being introduced in 2013.

Gomma Fashion
Jun 2013 - Feb 2014Business Development SpecialistCoordinated the operations between the companies manufacturing unit in Mumbai, India, suppliers and global distributors. Managed different client accounts, legal documentation, investor relations and marketing were also part of the job profile.

LeoBold (Kitchener, Ontario, Canada)
Mar 2014 - Aug 2014Chief Content OfficerMonitor and create positive online presence for the company. Create, edit and publish content for online and offline mediums which included platforms like print, social media (twitter,Pinterest,Facebook), website etc.

M/s. Akhil Enterprise (Mumbai)
Sept 2014 - Nov 2017Project ManagerCoordinating activities between different company, suppliers and supervisors. Administrative and managerial activities along with handling accounts, data and records for different construction projects.

Big Bolt Creatives LLP
Nov 2017 - Jun 2022Managing PartnerCo-ordinating between various departments for updates and strategizing for ongoing projects. Client servicing including client acquisition and retention. Overview and supervision of client accounts and vendor coordination. Staff/Team acquisition, training and mentoring. Supervising team meetings for strategy and execution for ongoing and upcoming brand campaigns.

Superflow Media
Feb 2020 - Dec 2020Chief Operating OfficerDesigning and implementing business strategies. Setting comprehensive goals for business performance & growth. Overseeing daily operations and coordinating between all the departments along with their executives. Evaluating performance by analyzing and interpreting data and metrics. Participating in expansion activities for the organization including corporate alliances and strategic investments.

IdeateLabs_
Jul 2021 - Apr 2022Brand ManagerPrimarily working on brand strategy ( Quarterly and Annual Plan) and integrating content marketing strategy to target C-suite professionals. Strategizing and giving direction towards social media B2B communication and making brands corporate brands more interesting. Helping create thought leadership content like newsletters, infographics, and E-books and researching new trends in the digital space. Defining clear messaging and strategy for online events like Webinars, round table conferences. Proficiency in working with analytic tools like Simplify 360 and Icogz. Help in giving clear direction towards video and overall AV campaigns. 360* branding campaign management which involves conceptualization, presentation pitches, and execution of the campaign. Show less

Superflow Agency
Apr 2022 - nowGrowth StrategistFirst line of contact for prospects to consult and strategize on understanding sales flow and proposing successful and optimum agency offerings for maximum lead generation. Managed 10 consultations per week. (Sectors - Real Estate | Immigration)Supporting sales team with pre-sales proposal responses, technical demos, and marketing efforts.Closing deals with prospects and onboarding clients by maintaining strict processes which included invoicing, contract signing, program demo and monthly reporting.Briefed tech team on client requirements and suggested strategies for campaign implementation which included Facebook Ads, Google Ads, Funnels, Automation and Developing Landing Pages. Show less

Toyota Motor Manufacturing Canada
Jul 2022 - nowProduction Team Member
Licenses & Certifications
- View certificate

Inbound Marketing
HubSpot AcademyJun 2020 - View certificate

Youtube Music Certificate
YouTubeMay 2020 - View certificate

Google Ads Display Certification
GoogleMay 2020 - View certificate

Twitter Flight School Video Badge
TwitterMay 2020 - View certificate

Social Media Certified
HubSpot AcademyMay 2020
Volunteer Experience
Volunteer
Issued by The Kitchener-Waterloo Art Gallery on Feb 2013
Associated with Akshay Potdar
Languages
- enEnglish
- hiHindi
- maMarathi
- guGujarati
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