Akshay Potdar

Akshay Potdar

Intern

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location of Akshay PotdarCambridge, Ontario, Canada

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  • Timeline

  • About me

    Production Team Member (Toyota Motor Manufacturing Canada) | Branding Consultant | Founder (Big Bolt Creatives LLP)

  • Education

    • Conestoga College

      2012 - 2013
      Post Graduate Integrated Marketing Communications

      This integrated communication process relies on writing clear, targeted communication and IMC strategies and preparing professional print, graphic, and electronic communications. Integrated Marketing Communications graduates will also conduct research with an emphasis on analysis and the strategic marketing implications of advertising, personal selling, public relations, sales promotion, direct marketing and branding.

    • MMK College of Commerce and Economics

      2008 - 2011
      Bachelors of Mass Media business and advertising

      The program included an integrated study of film making, creative writing, advanced computers,commerce,foundation concepts of business, accounting and communications,advertising and graphic design.The program catered to students who are interested in pursuing their careers in the field of marketing and digital media.

    • Conestoga College

      2012 - 2012
      Post Graduate Global Business Management

      The program consisted of business global business strategies and studies which included innovation and entrepreneurship,marketing,sales,supply chain,logistics and global business fundamentals which benefited me to understand multinational corporations and their functioning.

  • Experience

    • Magna Films

      Apr 2009 - Jul 2009
      Intern

      Assisted the direction team ,coordinated tasks amongst the different departments, maintaining the technical equipments.

    • Film- Analysis

      Mar 2010 - May 2010
      Director and Writer

      Managed and lead the Direction team, Camera team, SFX team and the artists. Wrote thescript for the film and conducted the marketing and the PR.I also Directed and wrote the story for my first professional short "ANALYSIS" film for Mumbai Film Fest, India Film Fest and Chicago film fest. Won awards in Collegiate and Professional Short Film categories.

    • M/s Akshay Enterprise

      Jul 2010 - Dec 2010
      Project Manager

      Managed the construction project as a proprietor and a project manager.The work involved managing general labor, materials and staff of engineers were some of the few tasks carried out during that period.During the projects I had to interact with government officials for various contracts and new pitching new projects for the city.

    • SHIKAAR talent hunt, M.M.K College of Commerce and Economics

      Nov 2010 - Dec 2010
      PR head

      Coordinated the Public Relations for the College festival.It involved Coordinating with the different departments of the event, communication with the sponsors and the college administration.

    • Elmira Pet Products

      Nov 2012 - Dec 2012
      Integrated Marketing Communications Intern

      As a part of a team of students I created an Integrated Marketing Communications plan, customized for revamping the image of the organization for their current expansion. The plan included aspects of marketing, PR, advertising and social media which would potentially be used by the organization for their expansion plans in the year 2013.

    • The Communitech Hub

      Jan 2013 - Apr 2013
      Intern

      As an intern, i assisted the team of Communitech in creating content and ideas in the Integrated Marketing Communications Plan for the GrowFactor program being introduced in 2013.

    • Gomma Fashion

      Jun 2013 - Feb 2014
      Business Development Specialist

      Coordinated the operations between the companies manufacturing unit in Mumbai, India, suppliers and global distributors. Managed different client accounts, legal documentation, investor relations and marketing were also part of the job profile.

    • LeoBold (Kitchener, Ontario, Canada)

      Mar 2014 - Aug 2014
      Chief Content Officer

      Monitor and create positive online presence for the company. Create, edit and publish content for online and offline mediums which included platforms like print, social media (twitter,Pinterest,Facebook), website etc.

    • M/s. Akhil Enterprise (Mumbai)

      Sept 2014 - Nov 2017
      Project Manager

      Coordinating activities between different company, suppliers and supervisors. Administrative and managerial activities along with handling accounts, data and records for different construction projects.

    • Big Bolt Creatives LLP

      Nov 2017 - Jun 2022
      Managing Partner

      Co-ordinating between various departments for updates and strategizing for ongoing projects. Client servicing including client acquisition and retention. Overview and supervision of client accounts and vendor coordination. Staff/Team acquisition, training and mentoring. Supervising team meetings for strategy and execution for ongoing and upcoming brand campaigns.

    • Superflow Media

      Feb 2020 - Dec 2020
      Chief Operating Officer

      Designing and implementing business strategies. Setting comprehensive goals for business performance & growth. Overseeing daily operations and coordinating between all the departments along with their executives. Evaluating performance by analyzing and interpreting data and metrics. Participating in expansion activities for the organization including corporate alliances and strategic investments.

    • IdeateLabs_

      Jul 2021 - Apr 2022
      Brand Manager

      Primarily working on brand strategy ( Quarterly and Annual Plan) and integrating content marketing strategy to target C-suite professionals. Strategizing and giving direction towards social media B2B communication and making brands corporate brands more interesting. Helping create thought leadership content like newsletters, infographics, and E-books and researching new trends in the digital space. Defining clear messaging and strategy for online events like Webinars, round table conferences. Proficiency in working with analytic tools like Simplify 360 and Icogz. Help in giving clear direction towards video and overall AV campaigns. 360* branding campaign management which involves conceptualization, presentation pitches, and execution of the campaign. Show less

    • Superflow Agency

      Apr 2022 - now
      Growth Strategist

      First line of contact for prospects to consult and strategize on understanding sales flow and proposing successful and optimum agency offerings for maximum lead generation. Managed 10 consultations per week. (Sectors - Real Estate | Immigration)Supporting sales team with pre-sales proposal responses, technical demos, and marketing efforts.Closing deals with prospects and onboarding clients by maintaining strict processes which included invoicing, contract signing, program demo and monthly reporting.Briefed tech team on client requirements and suggested strategies for campaign implementation which included Facebook Ads, Google Ads, Funnels, Automation and Developing Landing Pages. Show less

    • Toyota Motor Manufacturing Canada

      Jul 2022 - now
      Production Team Member
  • Licenses & Certifications

  • Volunteer Experience

    • Volunteer

      Issued by The Kitchener-Waterloo Art Gallery on Feb 2013
      The Kitchener-Waterloo Art GalleryAssociated with Akshay Potdar