Osman Akkasoglu

Osman Akkasoglu

Director of Marketing And Product Management

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location of Osman AkkasogluGreater Vancouver Metropolitan Area

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  • Timeline

  • About me

    Marketing Communications Manager

  • Education

    • Kwantlen Polytechnic University

      2020 - 2021
      Green Business Management and Sustainability Graduate Diploma CGPA: 4.02
    • Baskent University

      1997 - 2002
      Bachelor of Engineering Electronics
  • Experience

    • Başkent Rulo Çim

      Jun 2011 - Dec 2019
      Director of Marketing And Product Management

      - Directly managed an agri-business, and oversaw the seasonal operations.- Managed the overall operations of the sod farm- Managed sales and marketing strategies.- Controlled planting, and turf harvesting.- Hired and managed staff.- Utilized Google Ads and email marketing technologies

    • Advanced Intelligent Systems (AIS)

      May 2021 - Aug 2022

      Managed a successful product launch campaign for a fully autonomous robot designed for greenhouses for treatment of plant diseases.Elevated leadership experience by managing a marketing team.Utilized digital marketing channels. Developed Marketing Requirements Documents for two different autonomous robots. Introduced New Product Development Lifecycle to the company. Working for a clean technology robotics company, directly with the executive management team, for assessing business opportunities and developing strategies to attract venture capital for a robotics company that creates custom robotic solutions to solve real industry problems.

      • Product Marketing Manager

        Nov 2021 - Aug 2022
      • Product Marketing Manager

        Sept 2021 - Oct 2021
      • Market Researcher

        May 2021 - Sept 2021
    • Innovative Circuit Technology Ltd

      Aug 2022 - now

      In this role, I've led data-driven digital marketing campaigns across multiple platforms, resulting in a remarkable 6x increase in website traffic. Additionally, I produced a product-focused video that reached 58,000 views on YouTube, attracting 430 new subscribers. Managing and refining paid advertising campaigns and email marketing efforts on platforms like Google Ads, Mailchimp, Salesforce, and Facebook, I achieved a notable 20% reduction in cost-per-acquisition while maximizing ROI through strategic keyword targeting and ad optimization. Leveraging social media analytics tools, I tracked performance metrics and integrated SEO principles to enhance organic discoverability, resulting in a notable 30% growth in social media following and increased audience engagement. Show less

      • Marketing Communications Manager

        May 2024 - now
      • Digital Marketing Specialist

        Aug 2022 - May 2024
  • Licenses & Certifications