Vasia Bakalis

Experience

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  Intralot Latin America

  Jan 2000 - Jul 2015

  • Marketing Director Caribbean & Central America

    Jan 2009 - Jul 2015

  • Marketing Manager

    Jan 2000 - Jan 2009
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  INTRALOT Inc.

  Aug 2015 - Jan 2022

  Marketing Director

   Provide marketing assistance to all the INTRALOT U.S.A contracts/lotteries Design in cooperation with the lotteries marketing teams: Annual Marketing budgets, Marketing, promotional, & product plans. Responsible for the NASPL conferences (creation of booth, events coordination, all marketing and communication material). Provide to the Lotteries new marketing strategies to launch new games or improve the performance of existing games. Consistent monitoring of INTRALOT USA Lottery contracts performance. Creation of new games and marketing strategies for each game. New promotions for players & retailers Provide retailers training (All material, leaflets, presentations, on-line training) RFP marketing responses Conduct of Market Researches Consistent monitoring of the U.S.A gaming market. Show less

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  IGT

  Jan 2022 - now

  Senior Interactive Marketing Manager