Angel Schneider

Experience

• 

  Whole Foods Market

  Jan 2004 - Aug 2011

  Led 4-person marketing team to drive customer traffic, basket size and category optimization through product development, merchandising, events, community relations and promotion planning.• Effectively shifted shopping patterns to increase stagnant weeknight sales without cannibalizing weekend sales. • Created and managed successful ongoing store level marketing programs many of which have been implemented on a broader scale nationally. • Responsible for all hiring, mentoring, performance evaluations, corrective action and separations for marketing team. • Rallied leadership and operations staff ensuring buy-in to support store level marketing initiatives. • Collaborated to create double digit percentage increase in sales year over year for Thanksgiving and Christmas holiday catering 2008 - 2010. Show less

  • Marketing Team Leader

    Jan 2007 - Aug 2011

  • Prepared Foods Team Leader

    Jan 2004 - Dec 2006
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  Hue + blurb creative

  Jan 2012 - Jan 2014

  Principal and Marketing Consultant

  Founded strategy and creative agency to support entrepreneurs with brand identity, product development, promotions planning, web development and content creation, copywriting, print advertising and social media management.

• 

  Max & Erma's

  Jan 2014 - Jan 2016

  Marketing Manager

  Recruited to support strategic marketing initiatives and lead menu development with an emphasis on refreshing the brand while driving guest frequency and sales for 68 corporate and franchise-unit restaurant brand.• Contributed to the development of the new Brand Positioning and shared responsibility for dissemination and adherence to new Brand standards throughout organization.• Prepared detailed briefs for various strategic marketing projects including, but not limited to pricing recommendations, creative messaging strategy and promotion tactics. Successfully managed projects from conceptualization to implementation on annual production of two core menu reprints, six Limited Time Offer menus and various other promotions.• Researched and wrote portions of the annual strategic marketing plan; formally presented plan to the Senior Leadership team.• Developed system wide communications advising all departments, Senior Leadership and operators of key planned initiatives.• Trusted advisor and active participant as member of the Research and Development Menu Development Leadership Team for both culinary and beverage items. Developed detailed product specifications and performed training during menu roll outs. • Managed agencies, freelance designers and vendor partners on development of marketing materials including menus, feature materials, test materials, photo shoots and print advertising. Show less

• 

  Epsilon

  Mar 2016 - Jan 2018

  Senior Account Executive
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  St. Francis de Sales Catholic Church

  Oct 2018 - now

  • Director of Communications and Engagement

    Feb 2021 - now

  • Office Manager

    Oct 2018 - Feb 2021