Rogério Samico

Experience

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  FICR - Faculdade Católica Imaculada Conceição do Recife

  Jul 2006 - Sept 2008

  Art director at U.N.A - Experimental advertising agency at Faculdade Marista.- Brand- Graphic design I researched and developed accessible interfaces for web applications, prioritizing usability and digital inclusion. I collaborated with multidisciplinary teams in the implementation of good accessibility practices, ensuring compliance with web standards.

  • Art Director

    Jul 2006 - Sept 2008

  • UX/UI Designer

    Jul 2006 - Jul 2008
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  Agitz Web

  Jul 2008 - Mar 2009

  UX/UI Designer

  I designed visual solutions for institutional and e-commerce websites, ensuring usability and alignment with business needs. I developed low and high fidelity wireframes and prototypes, facilitating concept validation and communication with stakeholders.

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  Estúdio África

  Apr 2009 - Aug 2010

  UX/UI Designer & Art Director

  I developed interactive interfaces for digital advertising campaigns, creating immersive and engaging experiences. I created graphic arts for advertising campaigns, ensuring alignment with the brands' visual identity and strategic visual impact.

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  Freelance

  Aug 2010 - Nov 2022

  UX/UI Designer & Product Designer

  I developed visual identities and digital interfaces for institutional websites and landing pages, ensuring strategic alignment with the client's brand and objectives. I conducted benchmarking research and discovery sessions with stakeholders to define system requirements and map personas. I designed low and high fidelity wireframes and prototypes, validating solutions through iterative testing. I documented complete interaction flows and performed detailed handoffs to development teams. I monitored project implementation, performing tests to ensure quality and design fidelity. Show less

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  Doccas Design

  Sept 2022 - Jul 2023

  Product Designer

  I collaborated with the design team on the redesign of an e-commerce site, being responsible for creating the visual interface and ensuring a modern and intuitive experience. I developed wireframes and interactive prototypes for validation with stakeholders and refinement of the experience through usability testing. I created and maintained a new design system for the e-commerce site, ensuring visual consistency and scalability in the product. I facilitated ideation workshops with the design team, promoting collaboration and accelerating strategic decision-making. I collaborated directly with UX Research teams and Product Managers to align user needs with business goals. I updated and maintained three other design systems for different company products, ensuring standardization and a cohesive experience across the digital ecosystem. Show less

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  IBFT - Instituto Brasileiro de Formação de Terapeutas

  Mar 2023 - now

  Product Designer

  I facilitate stakeholder workshops to define requirements and prioritize features across three products in the company's ecosystem, reducing rework and ensuring strategic alignment. I conduct user research, including interviews, usability testing, and persona development, generating insights that guide continuous improvements. I create and validate low, medium, and high fidelity prototypes, enabling iterative testing before development and improving usability. I lead the design and development team in implementing agile rituals, such as stand-ups and sprint plannings, optimizing communication and process efficiency. I define priorities, structure user stories, and ensure a balance between business demands and user experience in managing the three products. Show less