Kirstie Spenceley

Experience

• 

  Mbros Agency

  Sept 2020 - Jul 2021

  Social Media Manager

  - Managed relevant social media accounts for multiple brands (Facebook, Instagram, Twitter, LinkedIn).- Collaborated with both clients and graphic designers to develop brand relevant campaigns.- Managed and reported on the success and performance of paid social campaigns, aiming to improve performance. - Designed, developed and managed brands customer journey's, email marketing campaigns and automation systems (Mailchimp & HubSpot).- Updated and managed website product uploads and website traffic (WordPress).- Monitored sales and customer service for an online jewellery store (HubSpot).- Copywriting for brand/company profiles and social media. Show less

• 

  Beast Leather

  Jul 2021 - Jul 2022

  - Continuation of the tasks as the Marketing & Sales Executive. (Social Media, Google & Online store)- Employee management of Head Office, Store Managers, Sales Representatives and Telesales Departments.- Legal business practices (SEESA).- General Business Administration & Human Resources.- Setting up and management of employment contracts, warnings, dismissals, hearings, leave days and target letters.- Shift management and attendance.- Salaries & payslips.- Stock management in-store and online.- Instore and Head Office stock count and distribution to 11 stores.- Staff hiring processes for Head Office and Instore.- Liaising with malls for store openings, advertising, sales and general enquiries. Show less - Marketing management and strategy for Beast Leather online store and in-store activations.- Managed Beast Leather's social media accounts on Facebook, Instagram, Twitter and LinkedIn.- Social & digital content creation for social media accounts and online stores.- Brand-relevant campaigns for 11 stores across South Africa.- Collaboration with social media influencers and malls for advertising and marketing.- Liaising with malls across South Africa for potential store openings, advertising, sales and general enquiries.- Copywriting for Beast Leather company/brand portfolios and social media.- Developed and designed Beast Leather's online store (WordPress)- Updated and managed website product uploads and website traffic (WordPress).- Monitored sales, orders and customer service (HubSpot).- Setting up of Google Ads & Facebook Ads.- Management of Google Business for Head Office and 11 stores across South Africa.- Managed and reported on the success and performance of paid social campaigns, aiming to improve performance. - Designed, developed and managed brands' customer journeys, email marketing campaigns and automation systems (Mailchimp & HubSpot). Show less

  • General Manager

    Dec 2021 - Jul 2022

  • Marketing & Sales Executive

    Jul 2021 - Dec 2021
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  Lola Lee Beauty

  Oct 2022 - Apr 2024

  Social Media/Marketing Coordinator

  - Social & digital content creation- Social Media content schedule & planning- Management of all Social Media Accounts (Facebook, Instagram, TikTok, YouTube and Pinterest)- Liaise with international distributors- Email Marketing Campaigns (Mailchimp)- Competitor Research- Product design & packaging- Basic website management (WordPress & Woocommerce)- Paid Social Media Management & Reporting