Jerome Ford

Jerome Ford

Production Assistant / Air Talent

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location of Jerome FordCharlotte, North Carolina, United States

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  • Timeline

  • About me

    Author of the 23 Commandments of Branding | Production Director and Voice Talent

  • Education

    • Aquinas College - Grand Rapids

      1991 - 1994
      In Progress Liberal Arts

      Activities and Societies: Aquinas College Student Senate Radio Committee Chair Responsible for the re-launch of WAQU 'the student music resource'. This included building a grass roots organization of Air Personalities, directing the vision and budget of the station and having a lot of fun at college.

  • Experience

    • Clear Channel Radio

      May 1995 - Jul 1997
      Production Assistant / Air Talent

      • Weekend and fill in On-Air Talent for “Michigan’s New Country B-93” • Commercial Production• Dubbing in long-form programs• Board operation

    • Goodrich Radio LLC

      Aug 1997 - Jul 2000
      Operations Manager / Program Director/ Air Talent

      • Managed programming and operations for two radio stations WJNZ & WKWM• Launched WJNZ AM• Recruited the entire on-air, production and promotions staff,• Coached on-air talent• Partnered with Sales Team to create sellable assets • Scheduled and merged music and merged traffic log’s nightly• Provided corrective guidance or disciplinary action to programming staff if needed• Oversaw the payroll of Programming, Production and Promotions Department• Facilitated the resolution of technical issues with the engineering department• Planned and implemented cause related and NTR marketing campaigns • Developed and implemented emergency protocols Show less

    • Cox Radio

      Jan 2001 - Jan 2002
      Account Manager

      • Created a list of Local-Direct business advertising clients from scratch • Sold Star 94.5’s marketing assets • Developed target accounts and converted them into Key Accounts • Conducted client needs analysis and marketing consultations • Wrote client copy • Coordinated client elements to ensure accurate airing of all spots within flights • Provided creative guidance to Administrative Assistant for proposals• Created proposals and sales schedules using Qualitap and TapScan Show less

    • Cox Communications

      Jan 2002 - Jan 2006
      Creative Services / Imaging Director

      • Lead the Production Department of WCFB FM • Helped the Star 94.5 Sales Staff generate client renewals • Helped reposition station from a light Urban AC to a Hot Urban ac• Successfully rebranded WCFB from a light UAC to a Hot UAC• Instrumental with helping WCFB go from #11 to #1 25-54 for over 12 months• Helped WCFB be the #1 billing station in the Orlando market in 2004 and 2005• Partnered with the traffic department to validate and reconcile logs• Assisted Program Director with music scheduling (using RCS Selector and Linker)• Go to fill-in on-air talent • Wrote and produced compelling promotional copy and on-air liners • Administrated the programming side of Promo Suite software • Ensured that all on-air content adhered to all applicable laws and regulations Show less

    • Promotion Services LLC

      Jan 2006 - Jul 2011
      President of Educational and Informational Services

      Promotion Services LLC was founded to promote a better life. My responsibilities include; education of clients, recruiting Associates, audio and video production, conducting seminars, website analytics, strategic marketing, providing branding solutions, and much more.

    • Cumulus Media Mobile

      Jul 2010 - Aug 2015
      Production /Imaging Director / Air Talent

      • Managed production departments for all stations in the Cumulus Mobile Cluster• Created compelling imaging and promos for stations in the cluster• Merged Music with Commercial Logs and edited the logs for airplay• Merging and editing music logs for each station nightly• Prevented or reconciled any commercial discrepancies in a timely manner• Produce effective commercials for on air and streaming• Led the implementation of V-Creative paperless production system • Part time and fill in on-air talent Show less

    • Radio One

      Aug 2015 - now
      Production Director

      I am currently Production Director for Radio One, Charlotte NC. As Production Director, I oversee all aspects of the Production Department for WOSF-FM (Urban AC) WPZS-FM (Gospel / Inspirational) and WQNC-FM (Urban Contemporary). In addition to commercial production, I assist with station imaging and social media.

  • Licenses & Certifications

    • C.S.S. Certified Sales and Marketing Consultant

    • Google Digital Marketing & E-commerce Certificate

      Coursera
      Nov 2022
      View certificate certificate