Mandy MacPherson

Experience

• 

  Rydges Hotels & Resorts

  Aug 2004 - Jan 2007

  National Sales Manager, Corporate
• 

  Langham Hotels International

  Jan 2007 - Sept 2010

  Sales Manager
• 

  Accor

  Sept 2010 - Dec 2016

  This full-time role had me leading and managing a team of 12. Responsibilities included Senior stakeholder lead, financial forecasting, budget management, ensuring effective project delivery to achieve business outcomes.Notable achievements:• Effectively managing high-profile accounts and preferred agreements• Setting annual key objectives and strategies for the team • Recruiting and building a team of cross-skilled staff • Writing reports for C-level and GMs for organisation Show less

  • Director of Sales & Marketing, Sydney Airport Precinct

    Jun 2013 - Dec 2016

  • Director of Sales & Marketing, The Menzies Hotel

    Sept 2010 - Jun 2013
• 

  Glenmoira Consulting Pty Ltd

  Jan 2017 - Nov 2023

  Director

  Various Sales & Marketing Consulting roles: – Tourism Portfolio - Accor Hotel Groups Australia- Ray White Real Estate

• 

  Colourful Collective Travel

  Aug 2020 - now

  Responsible for the overall management of the business. The role oversees, not only the daily management and operation of the business, but also plays an active role in medium and long-term planning and strategy to ensure the business achieves growth. Notable achievements:• Implemented Cost-Efficient Operations: Streamlined operational processes and implemented cost-saving measures, resulting in a 20% reduction in overhead expenses while maintaining service quality.• Enhanced Customer Experience: Introduced customer-centric initiatives such as personalized tour packages and improved customer service standards, leading to a 15% increase in customer satisfaction ratings and positive reviews.• Diversified Product Offerings: Expanded the tour operator's portfolio by introducing new destination packages and niche travel experiences, resulting in a 15% increase in revenue from diversified offerings.• Strengthened Partnerships and Alliances: Established strategic partnerships with local tourism boards, wholesalers’ and airlines, leading to preferential rates, exclusive deals, and increased market visibility, resulting in a 20% growth in partnerships and alliances. Show less In this role, the primary responsibility entails the cultivation and upkeep of relationships with clients, customers, and corporate entities, aimed at revenue generation and the cultivation of synergistic collaborations. Core duties include the identification of prospective sales prospects, proficient negotiation of agreements, and adept management of strategic partnerships for organisational expansion and success.Notable achievements:• Strategic Partnership Establishment: Successfully formed a key strategic partnership, driving significant market penetration and revenue growth.• Revenue Increase: Implemented effective sales strategies resulting in revenue growth, exceeding previous benchmarks.• Successfully negotiated and secured partnerships with key wholesalers, enhancing the tour operator's offerings and leading to a 20% increase in bookings within the first year of the partnership. Show less

  • General Manager

    Sept 2022 - now

  • Sales and Partnership Manager

    Aug 2020 - Sept 2022