Alexandra Ganzon

Experience

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  AyalaPort Makati Inc.

  Apr 2001 - Sept 2003

  Marketing & Business Development Associate

   Coordinated all public relations and media campaign strategy with our Public Relations agency Assisted the Business Development Head in running the AyalaPort Partnership Program (Qualifying possible partners and sustaining direct communications with them throughout the entire selection process.) Examined the market feasibility of new or proposed product and/or service enhancements Organized both internal and external corporate events  Provided occasional market intelligence to top management or concerned Account Managers about competition, market status, product reviews, etc. Show less

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  Stores Specialists, Inc.

  Sept 2003 - Dec 2004

  Merchandising Assistant, Burberry

   Supported the Merchandise Manager in all aspects of brand management, retail operations, product planning and controlling and store construction. Responsible for the generation, monitoring, and analysis of daily, weekly and monthly sales reports for Burberry. Actively participates in all sales analysis needed in making the purchase plan, the marketing plan and the overall business review. Provided Burberry’s Regional Office (based in Hong Kong) critical information on the local market including customer responsiveness, competitive analysis, advertising inputs and promotional activities. Acted as a primary liaison between the Merchandise Manager and the Store Heads in all matters such as merchandise distribution and allocation, selling activities, consumer feedback, inventory and stock flow. Ensured the timely delivery of merchandise to the stores by coordinating with the suppliers, the forwarding partners and the warehouse. Show less

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  Lanificio F.lli Cerruti dal 1881

  Jan 2006 - Jul 2010

  Commercial Assistant

  * Directly reported to the Commercial Director* In charge of end-to-end back office operations in support of clients from the US, English, European, Asian and Latin American markets* Coordinated with the sampling, production, quality control, accounting and shipment departments to monitoring the progress of orders * Actively participated in the semi-annual fairs in Milan* Translated of corporate correspondence and branding materials from Italian to English

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  GUESS? Handbags (Signal Products S.R.L.)

  Mar 2012 - Sept 2015

  Product Development and Quality Control Specialist

  • I established and implemented quality control standards for material and hardware from the design phase to finished prototypes• Reviewed the handbag collection in Los Angeles for the Domestic and International markets and in Lugano for the European market• Negotiated, followed-up and communicated with factories in Asia to achieve target prices in line with the head office’ pricing strategy and to ensure shipment deadlines are respected• Coordinated with the material sourcing team and merchandising teams in analyzing trends and reviewing new materials• Supported the design team and the Creative Director by creating tools that will help in the overall design process Show less

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  Istituto Formazione Franchi Srl

  Jan 2020 - Sept 2020

  Instructor, English Foreign Language (EFL)

  I created tailored lesson plans for one-one teaching and exam preparation for B2-C2 level adult students. I identified appropriate and up-to-date material based on the student's profile and interests.I used a wide variety of online learning tools to ensure engaging online lessons.

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  Empire English Language Services

  Sept 2020 - Feb 2022

  Social Media Marketing Specialist

  In-charge of defining marketing and communication strategies for the company.Manages the company's online presence by developing content and using social media platforms to promote brand awareness.Researches on trends and best practices relating to EFL teaching and language certification.

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  Scuola Superiore per Mediatori LInguistici di Pisa

  Nov 2020 - now

  Lecturer, English for Fashion, Food and Design

  I design a curriculum for the English for Fashion, Food and Design course. I teach both undergraduates and masters students. I develop and update my lesson plans using authentic material and up-to-date industry reports.

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  Self-employed

  Apr 2021 - now

  Communication Coach

  🌍 Aspiring leaders, ready to elevate your voice on the global stage? Stepping into a role of leadership requires a unique blend of confidence, clarity, and impact. Yet, even the brightest minds struggle with communicating complex ideas, leading multicultural teams, and navigating high-stakes discussions.With the Lead with Clarity Program, unlock the confidence to express your ideas powerfully, inspire action across cultures, and finally feel seen, heard, and valued for the change-maker you are.Imagine moving from...🚀 Feeling overwhelmed by language barriers and cultural nuances to delivering your message with clarity and cultural sensitivity.🚀 Struggling to maintain authority and respect in fast-paced, multilingual meetings to confidently steering discussions and aligning diverse perspectives.🚀 Being overlooked despite your expertise to becoming the go-to person for strategic decisions and complex projects.And here’s the best part—achieve all of this in just 10 weeks! Spots are limited, so don’t wait. If you’re ready to become the communicator everyone listens to, act now before opportunities fill up!Click Visit My Website and book a call today! Show less

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  Istituto Lorenzo de'​ Medici

  Jan 2022 - Dec 2022

  Lecturer, Fashion Marketing

  I teach Fashion Marketing to international university students. My course combines theory and application. I constantly find ways to incorporate up-to-date cases and authentic materials in this constantly evolving field of study.