
Dr. Lucian Cojescu

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About me
Global Business Leader | Board-Level Executive | AI & Cybersecurity Strategist | Transforming Business with GenAI
Education

University POLITEHNICA of Bucharest
-Electronics and Telecommunications Engineering
Pepperdine University, The George L. Graziadio School of Business and Management
2007 - 2009Executive MBA Presidents and Key Executives (PKE) MBAThe only program of its kind in the world, Presidents and Key Executives (PKE) MBA, is exclusively designed for C-level, senior, and business owner executives charged with strategic decision-making and driving bottom-line results.

Pepperdine Graziadio Business School
2022 - 2025Doctor of Business Administration (DBA) Entrepreneurship/Entrepreneurial Studies
Experience

PromaxBDA International
Jan 1999 - Oct 2018Conceptualized and established strategic initiatives, policies, and programs to propel the development and implementation of all information, technology, and engineering services for a global organization with a membership of 10,000+ companies and individuals with representation in over 65 countries on 6 continents.Presided over the technology system operations and managed a portfolio of large scale, high profile global technology projects and globally distributed development teams of over 40 employees and contractors, including third-party vendors and outsourced partners, with emphasis on agile development methodologies and project management best-practices, in a demanding environment of a 24/7 operation.Key Initiatives:❑ Led the development of a fully customized and automated Awards system (essentially the "Oscars" of Television Promotion and Design) that processes 55,000+ video assets submitted for 19 award competitions on six continents annually. These award entries are streamed, scored, and tabulated online in real-time by more than 2,500 judges from over 70 countries using a secure platform backed by one of the most reputable content delivery networks (CDN) available.The Awards system is processing payments on 7 different currencies, with custom logic implemented for 4 sales tax regions. (VAT, GST, Sales tax)The system generates over $7.5 million in annual revenue.❑ Collaborated with all regional offices to develop a global technology strategy that increased the Awards revenue of the organization by over 15% year-on-year over five years, to more than 52% of the total gross annual revenue.❑ Partnered with top law firms from Germany (the strictest privacy laws in Europe), the UK, and Canada (similar privacy regulations to GDPR) and top law firms in the United States, to help companies comply with the General Data Protection Regulation (GDPR), or the California Consumer Privacy Act (CCPA) Show less Presided over the vision and leadership for developing and implementing all information and technology services for an association with a membership of 8,000+ companies and individuals in 65+ countries on 5 continents.Key Initiatives:❑ Achieved $1.9 million in cost savings by implementing a digital strategy that utilized on-demand Software as Service (SaaS) architecture versus developing the entire project in-house. ❑ Successfully designed and articulated the IT vision promoting web, e-commerce, and internet integration and utilization incorporating strong business and operations acumen.❑ Directed multinational, geographically distributed development teams to create numerous cost-effective global software solutions, saving $1.1 million in development costs. Show less The scope of this position had a focus on leading all network, web development, application design, and other technical functions while assessing mission requirements, designed and developed systems and solutions, and supported all programs from implementation through retirement.Key Initiatives:❑ Devised and implemented program plans and recommended IT solutions that were realistic, within budget, and enhanced association services.❑ Generated $800K+ in sponsorship revenue raised by leading the creation and launch of the company’s first global CRM/ ERP system, which was key to boosting brand awareness and facilitating global partnerships.❑ Performed short and long-term IT projections, using industry-standard IT and cost/benefit models, in order to meet changing association requirements. Show less Tasked to assess technical needs and procedures upon hire and identify technological solutions. Established and maintained business processes and flows for meeting revenue targets.Key Initiatives:❑ Developed the first IT Strategic Plan in association's history, including the design and implementation of overall architectural blueprint to support e-Commerce and B2C incorporating CRM, ERP, workflow, and security.❑ Successfully negotiated favorable pricing/terms with vendors for numerous software licenses, hardware equipment, technical and telecommunications contracts; saved $400,000+ over four years.❑ Increased member satisfaction rate 15% in two years, as well as membership 18% and gross revenue 30% as a direct result of IT Strategic Plan implementation. Show less
Global Chief Information Officer (CIO)
Jan 2010 - Oct 2018Senior Vice President, Global Information Systems
Jan 2006 - Jan 2010Vice President, Global Information Systems
Jan 2003 - Jan 2006Director Of Information Technology
Jan 1999 - Jan 2003

TechLiberate
Oct 2018 - nowChief Executive OfficerTechLiberate is a global leader in Managed Security Services (MSSP), custom software development, cybersecurity compliance (GDPR & CCPA), and business strategy transformation. We specialize in AI-driven technology solutions, leveraging Generative AI to democratize business intelligence—bridging the gap between academic research and real-world business applications.Our mission is simple: We understand what keeps our clients up at night and solve their most complex business challenges. By integrating cutting-edge technology with strategic business execution, we drive results, not just effort.Key Services & Expertise:✔ Cybersecurity & Managed Security Services (MSSP) – Leveraging Zero Trust Access (ZTA) and Secure Access Service Edge (SASE) for enterprise-grade security✔ AI-Powered Business Intelligence – Applying Generative AI to enhance decision-making and optimize operational efficiency✔ Custom Software & Application Development – Scalable enterprise solutions that maximize ROI✔ Technology Strategy & Transformation – Guiding businesses through digital transformation✔ Software Migration & Modernization – Future-proofing legacy systems✔ Training & Certifications – 50+ globally recognized courses in IT Service Management, Project Management, Agile, and moreNotable Achievements:- Orchestrated a turnaround strategy for a struggling company, doubling revenue within a year and returning it to profitability.- Launched Greener Motors, LLC, which is a direct result of TechLiberate’s strategic growth initiatives.- Built a global engineering network of over 1,000 specialists, providing round-the-clock support across industries.- Established high-level partnerships to deliver platinum-tier IT and cybersecurity services to clients worldwide. Show less

Greener Motors, LLC
Apr 2021 - nowChief Executive OfficerGreener Motors isn’t just another parts supplier. We’re disrupting the heavy-duty diesel engine parts industry by taking a data-driven, efficiency-first approach to OEM and aftermarket sales and remanufacturing.We specialize in high-quality OEM and aftermarket diesel engine parts for heavy-duty engines, including the following:✔ Cylinder heads, engine blocks, fuel injectors, turbos, inframe kits, and crankshafts✔ Leading brands: Caterpillar, Cummins, Detroit Diesel, Mack, Mercedes, Navistar, Perkins, VolvoKey Achievements & Strategy:- Secured strategic partnerships with top-tier vendors and manufacturers at the ownership level, negotiating aggressive pricing for market competitiveness.- Developed and executed a national & international expansion strategy, targeting the U.S., Canada, and global markets.- Doubled company revenue within the first 3 years, with projections to double again in the next 3–5 years.- Received six prestigious industry awards for excellence within the first three years.- Greener Motors is on a mission to redefine efficiency, reliability, and affordability in the diesel engine parts market—one high-performance component at a time. Show less
Licenses & Certifications

Agile Scrum Product Owner Masterclass
StackSkillsApr 2020
Professional Scrum Master I
Scrum.orgMay 2020
Machine Learning
Stanford UniversityJun 2020
Lean Six Sigma Black Belt (ICBB)
EdushoreMay 2020
The Science of Well-Being
Yale UniversityJun 2020
Volunteer Experience
Speaker / Mentor - Youth Technology Program
Issued by City of Santa Monica on Jan 2014
Associated with Dr. Lucian Cojescu
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