Talk to sales Try for Free
Casandra Sandu

Casandra Sandu

Followers of Casandra Sandu907 followers
location of Casandra SanduCopenhagen, Capital Region of Denmark, Denmark

Connect with Casandra Sandu to Send Message

Connect

Connect with Casandra Sandu to Send Message

Connect

  • Timeline

  • About me

    Design System Specialist @ Trackunit | Turning complicated workflows into intuitive and meaningful interactions

  • Education

    • Mircea cel Bătrân National College

      2010 - 2014
      High School Social Sciences

    • UCN, Professionshøjskolen University College Nordjylland

      2014 - 2016
      Academy Profession Degree Design, Technology and Business

      The study program is divided in three parts. It combines a practical part where you are gaining skills in graphic design programs such as Illustrator, Photoshop, InDesign with a creative/ aesthetic understanding of design processes from ideas to finished products. The third part is organizational where you gain relevant business knowledge about commerce and communication. Courses included:- Design: The design process, philosophy of values and aesthetics- Business: The company… Show more The study program is divided in three parts. It combines a practical part where you are gaining skills in graphic design programs such as Illustrator, Photoshop, InDesign with a creative/ aesthetic understanding of design processes from ideas to finished products. The third part is organizational where you gain relevant business knowledge about commerce and communication. Courses included:- Design: The design process, philosophy of values and aesthetics- Business: The company, trade and communication - Technology: Technology, man and the environment- Editorial Design - Digital Publishing Show less

    • Aalborg University

      2019 - 2021
      Master's degree Information Architecture and Persuasive Design

      Activities and Societies: AAU Case Competition 2020; Nordplus Ülemiste City III Study Tour: Challenges of work based learning in smart cities, Tallinn, Estonia; Search Solutions 2019 - Information Retrieval SG, London, United Kingdom Designing, developing, analyzing, and evaluating information systems. The focus of the Master’s program is on the user and on persuasive communication aimed at convincing the recipient to change attitudes, behavior or beliefs.Courses included:- Design of Information Architecture- Digital Methods- Ethical Argumentation- Persuasive design, Artificial intelligence and Ethics- User Experience- Humans in the Loop: Robots, Automation and Humanities Research- Logic… Show more Designing, developing, analyzing, and evaluating information systems. The focus of the Master’s program is on the user and on persuasive communication aimed at convincing the recipient to change attitudes, behavior or beliefs.Courses included:- Design of Information Architecture- Digital Methods- Ethical Argumentation- Persuasive design, Artificial intelligence and Ethics- User Experience- Humans in the Loop: Robots, Automation and Humanities Research- Logic and Time- Information Architecture, Rhetoric and Persuasive Design Show less

    • UCN, Professionshøjskolen University College Nordjylland

      2016 - 2018
      Bachelor’s Degree Digital Concept Development

      The study program is focusing on developing concepts that combine different professional fields such as e-commerce, digital advertisements, design, communication, marketing and business understanding. My focus has been more on Experience Design and tools such as user research, personas, user journeys, value proposition, prototypes, flow charts and user testing have been applied during various projects. Courses included: - Concept and business development- Project management… Show more The study program is focusing on developing concepts that combine different professional fields such as e-commerce, digital advertisements, design, communication, marketing and business understanding. My focus has been more on Experience Design and tools such as user research, personas, user journeys, value proposition, prototypes, flow charts and user testing have been applied during various projects. Courses included: - Concept and business development- Project management - User surveys and methodology- Theory of science- Understanding technology- Communication and marketing- Digital Design Show less

  • Experience

    • Freelance

      Oct 2015 - May 2019

      As a user experience design consultant, I helped customers all around the world identify areas for improving the user experience of their existent products, conceptualize new digital solutions and platforms and strenghten their online presence. My experience within various companies helped me gain a deep understanding of user attitudes and behaviors.• Created user-centered designs for various platforms such as websites, desktop and mobile applications• Conducted user and market research• Explored hypotheses, journey mapping and crafting value propositions• Created wireframes and prototypes of interactive solutions Show less

      • User Experience Designer

        Sept 2015 - May 2019

      • Graphic Designer

        Oct 2015 - May 2016

    • Brainstorm CrossMedia

      Jan 2016 - Apr 2016
      Graphic Designer

      • Mapped out, researched, developed and tested innovative solutions for a new eco-friendly system• Designed and developed webpages for various B2B customers• Designed the interface and user experience of a mobile game

    • Scoala Generala 'George Enescu'

      Aug 2017 - Dec 2017
      Digital Concept Developer

      • Conceptualized, designed and developed a digital platform for the school’s library resources that gave pupils access to literature, while motivating them to read more and improving their overall reading experience• Maintained social media communications on Facebook and Instagram and updated the design and content of their website• Created a digital campaign that could attract more students to the first grade

    • Arura Digital

      Apr 2018 - Jun 2018
      Digital Designer

      Arura specialized in bringing the virtual world into ours through Augmented Reality. Their installations offered impressive characters and fun activities for public spaces, associations, shops and more.• Designed the interface and user experience of Arura’s website• Supported front-end developers in the process of implementing the digital solution• Conceptualized and designed interactive AR installations for various projects• Prepared visual assets and materials such as presentations, product catalogs, or game UI components Show less

    • CAMRO ApS

      Mar 2019 - Jan 2020
      Concept Developer

      • Designed and developed B2B targeted websites and improved the company’s overall online presence• Conducted market and user research targeted towards establishing CAMRO on different markets• Designed digital and printed product catalogs• Coordinated product photography

    • ICEBREAKER Nordic ApS

      May 2019 - Jul 2020
      Digital Designer

      • Created, implemented, and maintained WordPress webpages for different products and campaigns• Translated business goals into flows, prototypes, and high-fidelity designs• Designed various visual assets: packaging design, illustrations, and icons• Advocated for user-centered web development• Supported marketing campaigns through developing on-brand, global communication materials• Created visual displays for international trade shows• Coordinated product photography

    • Trackunit

      Aug 2020 - now

      Trackunit is the world leading telematics and fleet management SaaS provider in the off-highway construction industry. • Partnering with product management and engineering to develop strong visual designs from product discovery and ideation to execution• Supporting product teams in identifying and solving the real problem• Planning, conducting, analyzing, and communicating user research studies and insights• Exploring hypotheses, ideas, concepts, and features through experiments, user research, and user testing• Designing both mobile and desktop experiences, including user journeys, flow charts, wireframes, interaction design, and visual assets• Planning and facilitating internal and customer-facing workshops• Contributing to the development of the design system and coordinating front-end implementation efforts Show less

      • Design System Specialist

        Mar 2024 - now

      • Product Designer

        Dec 2020 - Mar 2024

      • User Experience Designer

        Aug 2020 - Dec 2020

  • Licenses & Certifications

    • TOEFL (score 100 out of 120)

      Educational Testing Service (ETS)
      Jan 2014

    • UX & Web Design Master Course: Strategy, Design, Development

      Udemy
      Sept 2017

    • DI Level 2 Certificate in JETSET ESOL International Level 6

      London Chamber of Commerce and Industry
      Jan 2012

    • European Computer Driving License (ECDL) Core Certificate

      ECDL ROMANIA

  • Volunteer Experience

    • Chairwoman of the Staff Association

      Issued by Trackunit on Feb 2022
      TrackunitAssociated with Casandra Sandu

    • Volunteer

      Issued by Kattehjemmet Bæklund on Jul 2022
      Kattehjemmet BæklundAssociated with Casandra Sandu

    • Volunteer

      Issued by Red Cross Youth on Jan 2010
      Red Cross YouthAssociated with Casandra Sandu

    • Volunteer

      Issued by AIESEC on Jan 2010
      AIESECAssociated with Casandra Sandu

    • Volunteer

      Issued by Let's Do It, Romania! on Jan 2011
      Let's Do It, Romania!Associated with Casandra Sandu