RISHAB MEHTA

Experience

• 

  Asian Paints India Ltd

  Apr 1986 - Sept 1994

  Resident Representative

  Job Profile: • Responsible for the Decorative and Automotive paints in Rajasthan.• Ensuring Dealer rapport, motivation, coverage and strong link between branch and Dealer.• Achieving the objectives set for Sales, value wise and volume wise.• Consistent growth on Market share and control on outstanding.• Supporting Dealers in building retailer network in interiors for secondary sales.• Client servicing for suggesting the Color and schemes and Live Demo of products.• Extensive touring to cover the Micro interiors of the assigned territory.• Constant visit to Archietect and Interior Decorators for projects.• Organize Painter meet and New Product Launches with Live application Demos.• Appointing new dealers in untapped areas of Rajasthan.• Making secondary sales through sub dealer network.• Analyze review plans on monthly / quarterly basis.Notable Contributions Achieved 127% of the target in 1992-93. Played in key role in developing the channel in Rajasthan from 15 to 45 Dealers in less than a year. Played in key role in rural marketing and creating awareness about various applications of paints. Introduced the concept of application selling and achieved a growth of more than 30% in sales. Played in key role in increasing market share in Rajasthan from 40% to more than 60%. Responsible for launch of new products like Touch wood and Apca wooden and automotive refinishes. Show less

• 

  Tata Group Voltas Ltd - Allwyn Unit

  Oct 1994 - Jun 2001

  Asst . Manager Sales

   Responsible for the sales of Delhi Region for Refrigerators and Modular furniture Handling the institutional sales through Pepsi and Coke for visi coolers New Dealers appointment and implementation of Schemes and campaigns. Market scanning on competitors activity and plan strategy to increase market share. Monitor and review performance of Dealers in terms of Sales, collection and market penetration. Up date market trends in the furniture industry in India. Managed sales growth, above the average growth of company Effectively managed and implemented coverage plan for better productivity and customer satisfaction. Responsible for Delhi. Lead a team of 4 sales executives. Show less

• 

  Bell Granito Ceremica Ltd

  Jul 2001 - Aug 2005

  Regional Sales Manager - North

   Accountable for preparing and formulating annual marketing plans for north India & Branch admin. Played a pivotal part in establishing strong network of Dealers, C& F agents. Cultivated efficient network base for Retail , Project, and Institutional Sales. Effective Control on inventories and debtors. Recruiting, motivating, and monitoring the sales force. Analyzing the districtwise, state wise market base for Vitrified tiles and strategies to be adopted for increasing the market share in each area. Providing the market information to H O for timely launch of schemes and promotional activitiesNotable Contributions During the tenure as Manager Sales for , cracked a major deal with CPWD (north zone) worth Rs. 4.3 Crore. Took sales of one state from approx 7 L to 98 L in short span of 7 months in Punjab. Maintained proper synchronization between schemes and media campaigns to fetch better growth in sales. Launched very successful campaign “JO DIKHTA HAI WO BIKTA HAI”.Mega success of campaign later on was made as policy and I was made coordinator for it on All India Basis. Achieved 108 % growth over last year in state of U.P. the highest productive state for company.  Developed sales of new and low selling products, which then contributed over 20% of total sales. Show less

• 

  Havells India Ltd

  Sept 2005 - Nov 2007

  Head Sales ( CFL Division )

   Introduced new product lines to increase market share in the segment To prepare annual budgets and seek approval from the Managing Director. To interact with the Managing Director for reviewing the budgets periodically, if required To monitor actual achievement / spending versus planned budget Preparation of Business Plan for Marketing Department. Identifying and networking with financially strong and reliable dealers/channel partners, resulting in deeper market penetration.   Monitoring dealer sales and marketing activities; implementing effective strategies to maximize sales.  Conducting extensive market research to analyze and assess market potential, tracking competitor activities for providing valuable inputs to fine-tune selling & marketing strategies. Initiating & developing relationships with key decision makers in target organizations for business development. Manage activities pertaining to negotiating/ finalization of deals (techno commercial) for smooth execution of sales & order processing. Responsible for credit control & timely remittances from the market Controlling and monitoring performance of branches. Notable Contributions Improved profitability in CFL with better market intelligence and improving discount structures accordingly. Controlled replacements. Attained continuous growth of 22% to 24% growth in the CFL division. Worked on approvals in major Govt. Dept. and in big Corporates. Handled the new product launch of Spiral / Higher wattage in the CFL industry Introduced new product lines to increase market share in the segment. Within 4 years of span we have crossed successfully 100 crores and established brand image in front of Phillips. Generated business from Retail Chain stores like, Big Bazar, Spencer, metro cash n carry, Reliance, More, etc. Established in Non trade segment with the regular growth of 50%-60% every year. Show less

• 

  Ultratech Cement Ltd - Unit Birla White ( Aditya Birla Group )

  Dec 2007 - Aug 2022

  Skill Set Includes - Sales Planning - Branding & Advertising - Profit Centre Management- Marketing - Business Development - Key Account Management - Strategy Planning - Relationship Management -Team Management- Adroit at planning and achieving the sales targets, handling new product launches, managing large distribution network & sales activities in the area: managing, developing, and training the sales team.- Have taken initiatives in obtaining prime high volume high visibility sites for both business & retail purpose.- Effective communicator with skills in interfacing with clients, suggesting viable product range, cultivating relations with them for securing repeat business and ensuring quality delivery of products/ solutions to the clients.- An enthusiastic team player & leader with an excellent reputation in the industry. Show less

  • AGM - Branding Head North Zone

    Dec 2007 - Aug 2022

  • Head of Strategy

    Dec 2007 - Feb 2010
• 

  VISIONRY CONSULTING

  Sept 2022 - Sept 2024

  Chief Executive Officer

  CONSULTANT FOR FINANCE-MARKETING-STRATEGY-BUSINESS ANALYST-VASTU ANALYST-NUMEROLOGIST

• 

  Lyf Unlimited

  Oct 2024 - now

  Founder & CEO

  CORPORATE SERVICES : We are scientifically analysing and advising with the help of Aura Scanning before and after with 100% Solutions with0ut any demolition. Study the problems faced by the company on each steps. Check Vaastu of office- Factory on all vastu aspects. Check Numerology of all Directors and key professionals. Align the Name – Mobile Numbers and missing numbers as per vision and mission of the company. Balancing five elements and suggesting other remedies like Gemstones & Pyramids. Aura Cleaning and energising the space by Reiki and Creating positivity in the company. Logo Rectification with power of cosmic energy. Analysing power of existing product packaging and suggest color combinations. Suggesting New company Names as per proprietor or partners date of birth. Suggest New product launch Name-Time-Date. Advising placements in Factory like Finish product-Heavy machinery-Raw material storage. Rearranging Office lay out- Finance department-Sales Department-Conference place etc. While expansion we critically analyse the space as per Vastu for future growth. We are committed to create synergy of energy that align with your vision to make every step successful. PERSONALISED SERVICES :  Study to analyse your personal problems. Check Vastu of personal properties from all perspectives. Study the numerology of every Family members provide remedies for the same. Align name and mobile number as per Numerology. Balancing five elements that aligns with your house energy. Aura cleaning and create positivity by Reiki in the entire house. Suggesting pyramids and gemstones as per stars. Aura scanning of all family members for positivity. Check past life debts like pitradosh etc. Check kalsarp dosh-bandhan dosh-nazar dosh. Providing remedies for career and personal growth. Marriage yog and santan yog. Partnership compatibility. Marriage compatibility. Show less