Bruna Serpi

Bruna Serpi

UX Designer Intern

Followers of Bruna Serpi784 followers
location of Bruna SerpiPorto, Porto, Portugal

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  • Timeline

  • About me

    Product Designer | UX/UI Designer | @Worten | @Hyphen

  • Education

    • Universidade do Porto

      2018 - 2020
      Master's degree Industrial and Product Design

      Master's degree done at the Faculty of Fine Arts (FBAUP) in partnership with the Faculty of Engineering (FEUP) of the University of Porto.

    • IFSC - Instituto Federal de Santa Catarina

      2013 - 2017
      Bachelor's degree Product Design

      Degree in product design: furniture, utilities, electronics, and packaging projects.

    • Instituto Politécnico do Porto

      2016 - 2016
      Exchange Program Industrial and Product Design

      Exchange to Porto (Portugal) to coordinate the HEADS project (Health Devices and Systems project) at the Porto Design Factory.

  • Experience

    • NGD-LDU

      Mar 2015 - Jan 2015
      UX Designer Intern

      - Responsible for the ergonomic improvement of an orthosis product.- UX Research, Benchmark, prototyping and testing guided by a methodology similar to Design Thinking.- Industry Type: B2C

    • OCTO Gestão de projetos

      Jan 2016 - Jan 2017
      Product Designer | UX/UI

      - Created the website and APP, I was responsible for: Benchmark, UX Research, visual design, wireframes, prototyping, branding materials and style guide.- Industry Type: B2C

    • Designer Freelancer

      Jan 2019 - Jan 2024
      UX/UI Designer

      - Created websites and APP’s for many clients, I was responsible for: Benchmark, UX Research, visual design, wireframes, prototyping, branding materials, style guide, etc. For example, I made an APP for BQuarto.

    • NAUTILUS S.A.

      Jul 2020 - Jan 2021
      UX Designer and Marketeer

      - Responsible for: UX Research, Benchmark, Usability tests and create a Design Service System.- Assistant in marketing and development of sustainable furniture.- Industry Type: B2B and B2C

    • Sanimaia

      Jan 2022 - Jan 2024

      - Responsible for improving e-commerce through UX research, analysis and continuous UI implementations. - Implementation of technical and business strategies with developers and agency marketing teams, boosting product sales by 40%.- Optimized user flows and increased task completion rates by 90%.- Conduct usability testing and CSAT research, resulting in a 60% reduction in user-reported issues.- E-commerce management using Magento and PHC software.- Industry Type: B2B and B2C Exibir menos

      • Product Designer | UX/UI | E-commerce Manager

        Jan 2022 - Jan 2024
      • E-commerce Content Designer

        Jan 2022 - Jul 2022
    • Hyphen Digital Experience

      Jan 2024 - now
      Product Designer | UX/UI

      Client: Worten- Conducting user research and usability testing.- Creating wireframes, prototypes, and high-fidelity mockups for all types of devices, using the Figma tool.- Improving and maintaining the company’s design system.- Collaborating with product managers, developers, and marketing teams to align design with business goals.

    • Ladies that UX Porto

      Mar 2024 - Jan 2024
      Volunteer UX Designer

      Ladies That UX is a welcoming and collaborative community of curious women. The community aims to push the boundaries and promote women in UX, with a growing number of local groups based in cities around the world. I work as a volunteer UX designer in one of the global groups, in this case based in Porto. One of my responsibilities in the group is to research polemic, trendy or interesting content/topics in the UX area to share with the internal community and community followers. In addition, I am responsible for creating the group's newsletters on Linkedin, launching the research topics made previously. Exibir menos

  • Licenses & Certifications

    • UX Design de A a Z: rudo sobre experiência do usuário

      Udemy
      Feb 2024
      View certificate certificate
    • The Complete User Experience Design Course - 10 Courses in 1

      Udemy
      Jan 2024
      View certificate certificate
    • Illustrator

      SENAI/SC - Serviço Nacional de Aprendizagem Industrial
      Jan 2014
    • Google Career: Marketing Digital e E-commerce

      Coursera
      Oct 2022
      View certificate certificate
    • TOEFL - ITP

      TOEFL ITP
      Jan 2014
    • Google Career: UX Design

      Coursera
      May 2022
      View certificate certificate
    • DESIGN RULES: Principles + Practices for Great UI Design

      Udemy
      Feb 2023
      View certificate certificate
    • Furniture technician

      IFSC - Instituto Federal de Santa Catarina
      Feb 2017
    • English course

      Universidade Federal de Santa Catarina - UFSC
      Feb 2015
    • English Course

      CNA Idiomas | Oficial
      Feb 2012