Lori Patrick

Experience

• 

  Lewis & Clark College

  Jun 1996 - May 1999

  Assistant Director of Public Relations

  Cultivated contacts with regional media, resulting in news stories about the college, its programs, faculty and students. Media coverage of the college increased 48 percent in a single year.Managed and marketed the college’s successful performing arts series. Instituted a season brochure, subscription sales and media sponsorships. Tripled attendance and revenue.

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  City of Auburn (Washington)

  May 1999 - Feb 2006

  Developed, managed and marketed city's varied cultural programs. Expanded media coverage, public awareness and participation. Cultivated corporate and media sponsorships. Recruited regional medical center as title sponsor for a new outdoor cinema series.Oversaw writing and design of marketing and communication materials. Wrote and managed a portfolio of successful grants.Produced city’s BRAVO! performing arts series, featuring 15 annual performances by regional, national and international acts. Oversaw companion arts education program.Managed City Hall Gallery and municipal public art program.Supervised one full time and two part-time staff. Oversaw team of 40 volunteers. Show less

  • Cultural Arts Manager, Parks, Arts & Recreation

    Dec 2004 - Feb 2006

  • Cultural Programs Coordinator

    May 1999 - Dec 2004
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  City of Seattle

  Feb 2006 - Jul 2019

  Managed community relations, outreach and marketing for Seattle's Emmy Award-winning municipal TV station.Launched Emmy-nominated multi-platform awareness campaign expanding the channel’s reach, resulting in more than 7 million targeted impressions and a 30 percent increase in web visits.Drove viewership of video content ranging from news, arts and community coverage.Coordinated a comprehensive strategic planning process designed to inform the evolution of Seattle Channel in a rapidly changing media landscape. The plan fueled a robust digital-first content strategy.Led outreach for events and programs, including Ask the Mayor; Civic Cocktail, a monthly civic conversation; Seattle Speaks, a live, interactive town hall; and screenings of Seattle Channel documentaries.Coordinated content for social media, blog and weekly viewerguide. Social media followers and engagement increased 90 percent. Show less Programmed special events, including City Hall concert series and Mayor's Arts Awards. Public nominations for the awards quadrupled. Secured CityArts magazine sponsorship for the annual event.Served as spokesperson for the city agency and staff to Mayor's Office on city initiatives and external events related to arts and cultural.Increased awareness and support of office priorities including advancing arts education and expanding cultural space in Seattle.Successfully pitched stories to local media resulting in coverage of public art projects, city investments in arts and culture and the economic impact of the arts sector.Produced annual report, wrote news releases and developed print and electronic marketing and outreach materials.Prepared briefing materials, correspondence and proclamations for the Mayor’s Office, and developed talking points for department director, senior leaders and Seattle Arts Commissioners.Provided communications counsel and expertise to executives related to issues management, the advancement of public policy and the development of meaningful public engagement.Managed the office’s three-person community development and outreach team. Show less

  • Communications Manager, Seattle Channel

    Feb 2012 - Jul 2019

  • Communications Manager, Seattle Office of Arts & Culture

    Feb 2006 - Jul 2012
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  Seattle Information Technology Department

  Jul 2019 - Oct 2020

  Communications Strategic Advisor, Seattle Information Technology Dept.

  Led external communications for Seattle Information Technology Department programs ranging from online tools designed to connect residents with their government to the City's efforts to increase digital equity.Produced external newsletter, oversee social media strategy and department blog to spotlight Seattle IT's programs, policies and people.Developed communications and outreach plans for City technology projects and initiatives. Led the development of messages, memos and briefing documents for the Chief Technology Officer. Show less

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  Seattle City Light

  Oct 2020 - now

  Internal Communications Manager

  Develop and execute internal communications strategies to inform and engage the utility's 1,700 employees, including the launch of a redesigned internal website and employee newsletter.Provide strategic communications support to the utility's executive and leadership teams. Manage and coach a team of communications professionals.