
Harijs Strads
Marketing Specialist

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About me
Product Data Specialist
Education

Riga State Gymnasium No. 1
2002 - 2005General secondary education
University of Latvia Faculty of Business, Management and Economics
2009 - 2011Master's degree BUSINESS, MANAGEMENT, MARKETING, AND RELATED SUPPORT SERVICES
University of Latvia Faculty of Business, Management and Economics
2005 - 2009Bachelor's degree Business Administration, Management and Operations
Experience

Latvijas Universitate
Dec 2005 - Feb 2006Marketing SpecialistMarketing Project development;Market research;Translation into English and presentation.

AirBaltic
Feb 2008 - Jun 2016Optimization of passenger transfer flow;Instructions to stations in irregularity and overbooking cases;Outstation support;Coordination of ground handling processes;Ensuring shortest aircraft rotation times. Follow transfer passenger flow;Identify passengers missing connections;Analyze effect of delayed flights and take cost efficient decisions;Communicate with OCC and Ground handling delay decisions;Issue airBaltic traffic documents and support outstations;Support Travel Agencies and Partner Airlines with relevant information. Issue airBaltic traffic documents in accordance with airBaltic rules and procedures;Sell and inform about company's other products;Track document stock and office supplies;Handle cash credit cards payments and process invoices;Process reservations following ticketing rules and procedures.
Ground Dispatcher
Oct 2011 - Jun 2016Flight Irregularities and Passenger Transfer Coordinator
Jan 2011 - Oct 2011Customer Service Specialist
Feb 2008 - Jan 2011

Webhelp
Jun 2016 - Dec 2017Revenue Analyst for Norwegian AirAnalysis of relevant commercial data and development of market strategies;Strategies implementation in the RM System;Assigned routes revenue optimization on daily basis by deciding on the best possible price strategy and seat availability;Analysis of historical data to identify trends in the existing markets and emerging of new ones;Flight performance analysis through relevant commercial reports on regular basis;Constant monitoring and analysis of relevant competitors;Development of demand forecasting of the assigned flights based on performance and reporting it to the Management;Usage of different marketing tools to facilitate company’s revenue;Regular communication with the team members and Management regarding relevant issues. Show less

SmartLynx Airlines Ltd
Dec 2017 - Oct 2020Flight DispatcherOperational control of daily operations;Preparation of Operational flight plans and delivery to crew members;Analysis of meteorological information and airport conditions;Collection and interpretation of relevant NOTAMs;Aircraft performance calculations;Flight sales to corporate clients and brokers;Schedule adjustments and modifications according client requests; Solving any other issues related to flight operations.

Pipelife Latvia
Oct 2020 - nowProduct Data SpecialistParticipate in various projects for Pipelife International within PIM and SAP programs, communicate with country Product Managers and improve data quality, gather and analyze data for financial reports in Qlik Sense and product overview, market research and assistance to Inhouse product Category Management
Licenses & Certifications

English language proficiency ICAO level 5
LPCheckMay 2025
Leadership & Management Diploma in Aviation
IATA TrainingAug 2012
Certificate in Airport Operations
IATA TrainingMar 2012
Private Pilot License
Latvian CAAJul 2025
Aircraft Dispatcher license
Federal Aviation AdministrationFeb 2020
Certificate in Ground Operations Management
IATA TrainingJun 2012
English certificate ICAO level 5 (CEF C1)
Communication Teachers GroupMay 2018
Languages
- laLatvian
- enEnglish
- ruRussian
- geGerman
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