
Aulia A.

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About me
Content Creator, Content Writer, Social Media, Scriptwriter, Copywriter
Education

Universitas Airlangga
2018 - 2022Bachelor of Arts - BA Communication and Media StudiesCoursework: Creative WritingBusiness CommunicationAdvertising PlanningOnline JournalismBranding Communication
Experience

Himpunan Mahasiswa Ilmu Komunikasi Universitas Airlangga
Oct 2018 - Dec 2020Unlike usual student associations from other majors and/or universities, Himakom Unair does not consist of Badan Pengurus Harian and other departments, but instead, we have Badan Pengurus Harian and several clubs. These clubs aim to hone students' soft skills in communication areas, such as ROCS for radio broadcasting, AV for commercial advertisements making and video editing, COMMIC for photography learning, Peeping Comm for reviewing films, COCO for graphic designing, PURE for those who are interested at public relations area, Commpor for sports connoisseur, and KOMA for those who are fascinated in journalism. Being the chief of The Club of KOMA, I am responsible to make monthly reports to Ketua Himpunan Mahasiswa regarding the club's activities, such as writing workshop and visitation to the news agency office. Show less
Ketua Klub KOMA
Dec 2019 - Dec 2020Public Relations Staff Ruang Sastra
Dec 2019 - Feb 2020Social Media Staff Klub KOMA
Oct 2018 - Dec 2019

BEM FISIP Universitas Airlangga
Jul 2019 - Oct 2019ASPDC is one of the biggest event from BEM FISIP Unair: it consists of a national debate competition and a seminar. I was responsible to manage the administrative tasks of the event, helped PR staff to search, screen, and invite the potential speaker—we’re able to invite Harris Azhar for the seminar— and the judges of the debate, also helped Logistic staff’s correspondence with the dean’s office. United FISIP Orientation is a college induction event held by Badan Eksekutif Mahasiswa Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Airlangga. As a trainer, I was responsible to help a group of new college students to introduce familiarity with the faculty and its customs. Also, we developed their interest through several tasks, such as writing an opinion article and joining a demonstration simulation as the closing part of the event.
Secretary of Airlangga Social and Political Debate Competition
Aug 2019 - Oct 2019Trainer United FISIP Orientation 2019
Jul 2019 - Aug 2019

Jobhun
Feb 2020 - May 2020Public Relations OfficerDuring my internship time at Jobhun, I was responsible to do the following tasks:1. Contacting several startups to do content partnership with Jobhun and able to finalize the partnership with AlinaMed and Campuspedia;2. Listing and giving ideas for Jobhun x Rindang.co giveaway;3. Contacting and giving questions guidelines for the speaker of Jobhun Talks Online: Surviving the Downsides of WFH; Jovita Jims and reporting an after-event report, evaluations included;4. Listing and giving ideas for Kelas Cicil x Jobhun Talks with Cicil.co.id Show less

Unair Mengajar
Sept 2020 - Nov 2020Project Captain of Scolah Festival 2020Scolah Festival is the biggest annual event held by Badan Otonom Universitas Airlangga Mengajar. The event has three sub-events; drawing and coloring competition for kindergarten students, poetry-reading for elementary students and talk show about education. As the Project Captain/Officer, I was responsible to lead and supervise 8 divisions totaling 44 members of the committee and make sure that the web seminar and competitions for kids was executed from start to finish. I also took role to interview all of the candidates for the committee and made sure that all of them meet the required criteria of the divisions that they applied into. Show less
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Indonesian Institute of Sciences (LIPI)
Jan 2021 - Apr 2021Social Media WriterI was responsible to lead the caption team and coordinate with social media team regarding captions and content of LIPI Press' Instagram account, @lipi.press (now @penerbit_brin). Able to present and pitch other popular content, such as SEO and UI/UX design--excluding usual natural sciences information on #JumatInformasi hashtag content, during my internship time.

Universitas Airlangga
Sept 2021 - Jan 2022Assistant LecturerAs an assistant lecturer for Online Journalism class, I was responsible to help the lecturers to compile exams and categorized it into more readable files, also conducted some meetings to help students regarding the class' tasks.

Base, Indonesia
Sept 2021 - Dec 2021Brand Content WriterI was responsible to propose content plan for BASE's blog, read scientific journals and coordinate with Product Development Team regarding soft-selling contents for BASE's blogs, also help Content Specialist with CRM promo copy. Achieved first-page article on Google Search with 'microbiome skincare' keyword

Koordinasi Informasi dan Kehumasan FISIP Unair
Sept 2021 - Jan 2022Social Media StrategistI provided press releases, content and copy on FISIP Unair's official Instagram, @fisip_unair. Didresearch on social sciences topics for Instagram contents, also interviewed several lecturers for profile-making purposes. Able to achieve >30% higher engagement rate than usual on content I produced during my time in the office.

KOMPAS GRAMEDIA
Oct 2022 - Nov 2024Digital & Social Media OfficerKompas Gramedia Group of Retail and Publishing is the biggest publishing company in Indonesia. I was assigned into Gramedia Widiasarana Indonesia unit where I make content for fiction, children, nonfiction and assesment books department.• Social media marketing & campaigns--scheduling posts, monitoring engagement, sentiments and successes of consumers and responding to comments or inquiries (Twitter and TikTok @grasindo_id), also acting as the voice of consumers on internal company• Hosted weekly TikTok Live, did daily checkups regarding product stocks on TikTok Shop• Hosted 5+ online book-launching and book-discussion with authors and communities,increased awareness for newly published books• Wrote after-event press release and articles for newly published books, published onKompas.com based on SEO practices• Conducted and presented weekly market and/or trend analysis regarding the industry,gave insights about marketing schemes and execution, collaborated with 10+ KOLs within various social media (Instagram, TikTok, Twitter) to promote books published by Grasindo on social media• Helped Graphic Designer team with 10+ feed designed on Canva• Helped Product Marketing team with 5+ CRM copy, end-to-end marketing activities, alsoboth online and offline event-planning• Successfully done viral marketing for two books: 1) Seribu Wajah Ayah and 2) Welcome to The Hyunam-dong Bookshop titles among other book-titles and increases sales to over 6 billion per month with collaboration with Product Marketing team. Show less

Glints
Jul 2025 - nowSr. Social Media AssociateIn charge to lead and oversee the operation of Glints TapLoker’s sister account, @temencarikerja, also manage Glints’ LinkedIn page. Tools: Meta Ads, Iconosquare
Licenses & Certifications

Korean Beginner 1A
King Sejong InstituteJun 2022
Digital Marketing
JobhunSept 2020
Copywriting
JobhunSept 2020
Social Media Specialist
JobhunOct 2020
UX Writing
JobhunJul 2020
Honors & Awards
- Awarded to Aulia A.3rd Winner of Feature Writing Contest Universitas Multimedia Nusantara May 2021 I was one of the winner of feature writing contest held by Universitas Multimedia Nusantara. The theme of contest is to escalate optimism through journalism; to showcase humanity during difficult times of COVID-19. My feature writing title is Dari Rumah ke Rumah: Guru Berjibaku dengan Pandemi.
Languages
- baBahasa indonesia
- enEnglish
- koKorean
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