
Subhajit Saha
Management Trainee

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About me
|| Senior Digital Marketing Executive || Purpple Designs ||
Education

Future Business school
2011 - 2013Master of Business Administration (MBA) MarketingActivities and Societies: Attended the Branding & Advertisement ideation workshop by Century Ply. Attended the 5th "Annual Entrepreneurship summit"

Santragachi Kedernath Institution
2005 - 2010
West Bengal University of Technology, Kolkata
2008 - 2011Bachelor in Hospitality Management Hospitality Administration/Management
Experience

The Accord Metropoliton
Oct 2009 - Feb 2010Management Trainee
Aditya Birla Fashion and Retail Ltd - Pantaloons
Jun 2011 - Aug 2011Summer Internship : Determined customer loyalty level by analyzing the customer Purchase behavior1) Create database of customer requirements, satisfaction and loyalty level for Pantaloons and different brands within pantaloons. 2) Interaction with customers of different age, gender, education and income. 3) Interacted with customers and explained the usefulness of Loyalty cards. 4) Submitted a report on how each of the above factors is affecting customer loyalty.

Sharekhan
Apr 2014 - Nov 2014Sales ExecutiveIdentify, developing and implementing new business opportunities | Preparing, Presenting and demonstrating the product to a prospective customer | Responsible for assigned Sales Target | Developed new relationship and nurture the existing one |

Pathfinder
May 2015 - May 2017Marketing ExecutiveGenerate database from school and other sources | Meet the Principals, coordinate and management personnel | To plan various marketing activities with the assigned region | conducting the seminar in school | Interaction with students and parents on a routine basis.

Chhaya Prakashani
Aug 2017 - Oct 2017Sales ExecutiveMaintain and develop relationships with the existing customer via meeting, telephone calls and emails | To visit tutors, school teachers, dealer |

Hathway Cable & Datacom Ltd
Jan 2018 - Mar 2018Sales ExecutiveResponsible retain the customer in the assigned area | To handle sales Promotion activities time to time | Responsible to collect cash from active users |

Purpple Designs
Jun 2018 - nowI have been working as a senior SEO executive from July 2021 to till date.I learned a lot by working here and got the experience of handling multiple projects and implementing new things.Responsibility:- 1. Manage all the SEO campaigns 2. Manage the SEO team and content creator team 3. Manage PPC accounts (Philippines, UK,India and USA) 4. Tracking the progress of all projects via Google Analytics. 5. Perform the Website Assessment, Keyword Research and Competitive Analysis for all new projects. 6. Manage all Link Building Activities. 7. Creating all the Monthly SEO reports for clients. 8. Involved closely with Blog Optimization. Show less
Senior Digital Marketing Executive
Jul 2021 - nowSearch Engine Optimization Executive
Nov 2018 - Jun 2021SEO Executive
Jun 2018 - Oct 2018
Licenses & Certifications
- View certificate

Digital Marketing Program
Seven Boats Info-System Pvt. Ltd.May 2018 - View certificate

Google Digital Unlocked
Google
Languages
- enEnglish
- beBengali
- hiHindi
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