
Mihai Dragulescu
Designer

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About me
VP of Brand & Design at Hooray Agency
Education

Santa Monica College
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Otis College of Art and Design
2001 - 2005BFA Communication ArtsActivities and Societies: Otis Design Group, American Advertising Federation (President 2004)
Experience

SK+G
Jun 2005 - Feb 2006DesignerClients: Palms Hotel and Casino, Planet Hollywood Resort and Casino, MGM/Mirage, Wolfgang Puck, Borgata Resort and Casino, L’Auberge du Lac Resort and Casino + Designed new identities and brand-consistent print collateral for globally recognized casinos and luxury companies. + Created print mechanicals and oversaw production of print collateral including direct mailers, in-house displays, invitations, etc. + Occasionally wore art director hat by concepting and delegating design of advertising campaigns. Show less

Geyrhalter & Co
Jan 2007 - Mar 2008Sr. DesignerClients: John Varvatos, LAPD, Pali Hotels+ Second-in-command, dealing directly with clients both creatively and as consultant.+ Implemented new operating procedures, improving workflow and efficiency both internally and with clients.+ Performed market research and brand audits, created business plans and strategy questionnaires for clients.+ Assisted with managerial duties including new hire evaluation, budget and contract writing.+Served as art director, brand strategist, copywriter and photographer on a regular basis. Show less

Otis College of Art and Design
Feb 2007 - May 2007Instructor's Assistant+ Gave instructional lectures and one-on-one training to students. + Supervised and consulted students regarding their Senior portfolios. + Assisted students with the technical aspects of setting up portfolio websites both on our school server and independently.

Huge
Mar 2008 - Jun 2008Senior Visual DesignerClients: Google, JetBlue, Dish Network+ Expanded online presences for large scale corporate clients.+ Managed branding and created secondary identities for various clients.

Dragulescu Studio
Apr 2008 - Jul 2024Creative DirectorClients: PeopleTech Partners, Hyperdisk Media, Universal Studios, Mycotoo, Citizens Bank of Kentucky, HALO Branded Solutions+ Developing identites, campaigns, collateral packages and web presences for local and national clients.+ Working directly with clients from strategy to implementation phases as a single point of contact that project manages 3rd parties (vendors, developers, installers, etc.)+ Sub-contracting/permatemp services within larger agencies on a rolling project basis. Show less
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Thinkwell Group (A TAIT Company)
Aug 2008 - Jan 2009Graphics Art DirectorClients: Warner Brothers, Thinkwell Animation+ Responsible for attraction signage and graphics development for Warner Brothers Abu Dhabi theme park.+ Branded, designed and assisted in concepting four animated series bibles to be pitched to major networks.

ADK
Apr 2009 - Feb 2010Art DirectorClients: Toshiba America Medical Systems+ Responsible for improving and enforcing brand style guide policies for Toshiba America Medical Systems, affecting all marketing and sales tools materials.+ Art directed multiple commercial photo shoots for Toshiba America Medical Systems.+ Frequently served as copywriter for advertising and sales collateral.
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Thinkwell Group (A TAIT Company)
May 2010 - Jan 2011Graphics ManagerClients: Fernbank Museum of Natural History, Warner Brothers, Ferrari Park Abu Dhabi+ As one of two Graphics Managers, was responsible for managing the development of all signage and graphics for NatureQuest, a new themed children's space in the Fernbank Museum of Natural History and recipient of the 2012 Thea Award (Museum Exhibit).+ Developed and designed graphics from conceptual intent to production ready. + Art directed artists and photographers directly to procure appropriate assets. + Produced and managed detailed databases to record all aspects of the project's over 300 graphic assets and 170 stock photos. + Determined production methodologies on varied graphic applications including wall murals, etched metal and direct print. Show less

Studiofluid
Jul 2010 - Feb 2018Creative DirectorClients: Gitprime, Credly+ Lead designer on client projects, defining, creating and/or providing direction on visual design to a team of graphic and UX designers.+ Account management, actively managing relationships with clients, estimating projects, and defining scope of work.

Fandango
Jan 2013 - Apr 2013Creative Consultant+ Senior visual designer on Fandango's website product team.+ Responsible for perennial design updates to key pages on Fandango.com, working together with UX and Developers to roll out consistent and high quality updates according to industry best practices.+ Responsible for day-to-day graphic creation including custom ad related graphics, marketing promotions, and daily content updates.+ Providing direction and style/spec guides to the product team including junior and mid-level designers and developers. Show less

Apple
Apr 2013 - Sept 2013Creative Consultant+ Worked with Worldwide Marketing Communications to create new design materials to appear on apple.com and in Apple Store retail locations worldwide in support of the iPhone 5s and 5c product launches.+ Overhauled visual design and interaction model for Apple Store retail "Smart Signs" (in-store iPads that display pricing and product info).+ Created visual style guide for apple.com web form elements and other UI components.

Rethink Leisure & Entertainment, LLC
Feb 2014 - Oct 2015Director, Graphic Design
Hooray Agency
Oct 2017 - nowClients: Salamander Collection, Resorts World Las Vegas, Aqua Aston, Hilton, Makana Candles, Curator Hotels, OTH, Providence Healthcare, Chef Kwame Onwuachi, Carter Hospitality+ Direct the branding and visual design efforts for Resorts World Las Vegas, the largest on-strip resort & casino to be built in Las Vegas in over 10 years, as well as the multitude of sub-brands within the resort including food and beverage, gaming, and hospitality lines.+ Brand ambassador and chief visual designer to over a dozen luxury hospitality brands, including 4 and 5-star world class destinations.+ Overseeing production of hospitality collateral, wayfinding, and other physical design materials for hospitality clients, including coordination and planning with vendors. Show less
VP of Brand & Design
Jul 2024 - nowDesign Director
Oct 2017 - now
Licenses & Certifications

CPR, AED & First Aid
EMS Safety ServicesMar 2012
Honors & Awards
- Awarded to Mihai DragulescuThea Award, Fernbank NatureQuest Museum Exhibit Themed Entertainment Association Mar 2012
- Awarded to Mihai DragulescuHonors at Entry (Top 5% Admissions) Otis College of Art and Design
- Awarded to Mihai DragulescuPublished Work Logolounge Book 5
- Awarded to Mihai DragulescuPublished Work Logolounge Logolounge Mater Library Vol. 1
Volunteer Experience
Graphic Designer
Issued by St. Francis Xavier Catholic School on Apr 2016
Associated with Mihai Dragulescu
Languages
- roRomanian
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