
Penelope Stephens
Marketing

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About me
Head of Operations l Right Lane Consulting I Executive MBA Candidate
Education

Swinburne University of Technology
2019 - 2021Graduate Certificate of Social ImpactAwarded a 50% scholarship.Subjects & grades:a) Social Investment & Philanthropy - high distinctionb) Measurement & Evaluation - distinctionc) Corporate Responsibility & Accountability - distinctiond) Opportunity Discovery, Creativity & Design - distinction

Monash University
1995 - 2000Bachelor of Arts (BA) Major in French, Minor in PoliticsGrade average: Distinction

RMIT University
2021 -Executive MBAAwarded The Emily McPherson Scholarship (full scholarship). Subjects include:Design thinking, accounting, marketing, leadership and ethics, financial management, managing technology and innovation strategy, managing business operations, creating business strategies,business research design, executive consulting.

Monash University
1995 - 2000Bachelor of Business Management Majors in Management and Business Administration.Grade average: Distinction

University of Melbourne
2007 - 2008Master of International BusinessSubjects relevant to management and strategic thinking in international and global markets, an understanding of how operating across borders impacts functional areas and the policies governing world trade and investment systems. Grade average: 79.2%
Experience

Jones Lang Lasalle
Jan 2001 - Sept 2001MarketingCompetitor analysis, showroom sales, marketing strategy support. This role was so long ago, competitor analysis was done by pasting newspaper cuttings into a scrapbook!

Cap Gemini Ernst & Young
Jan 2002 - Jan 2005Marketing ManagerWebsite development, collateral production and distribution, internal and external communications, event management, corporate hospitality. First with the Global Life Sciences team, then The UK Technology, Media and Entertainment team.This role taught me core consulting skills and was my first experience working with teams across the globe.

Aconex
Feb 2006 - Jul 2008Marketing - Business DevelopmentDevelop and execute marketing strategies for new and existing markets both in Australia and internationally.In this role I worked with teams across the globe. It was fast, growth was exponential and I was the link between the sales teams and the marketing team.

Green Energy Trading
Oct 2008 - Sept 2010Sales & Marketing ManagerCreate and execute the full strategic marketing plan; from market analysis, competitor monitoring and segmentation, through to campaign reviews and management reports.I learnt a considerable amount about sustainability, government initiatives and working in small business in this role.

World Vision Australia
Oct 2010 - Sept 2015Work across segments, departments and geographies to develop and execute insights-based programs to grow Child Sponsorship acquisition and retention. Grow the Child Sponsorship product through programs of work enabling marketing and operations to deliver increased value to our customer base.
Engagement Manager
Nov 2011 - Sept 2015Program Manager
Oct 2010 - Oct 2011

Computershare
Oct 2015 - Jan 2016Marketing ManagerAn ASX50 Company providing consulting and outsourcing services in over 20 countries. Here I created the utility services business' first strategic marketing plan and developed and executed a complete rebrand (from Serviceworks to Computershare Utility Services).

A Little Good
Sept 2016 - May 2019FounderA fair trade/ ethically made kids' gift shop. A channel to market for small business and entrepreneurs in the developing world. As the founder I worked across all aspects of the business from strategy through to execution and everything in between.More than any role in my career, this one helped expand the borders of my comfort zone. And my empathy for business owners and leaders grew exponentially.

Habitech Systems Pty Ltd
May 2017 - Jan 2018Business ManagerAn eco-friendly architectural firm using innovative technologies to design sustainable, energy efficient homes.

Good Business Matters
Jan 2018 - Jan 2021A cause marketing and brand development agency based in Melbourne.Included Goodsmiths, a platform connecting ethical consumers with purpose-led businesses. 200 members included social enterprises, not-for-profits and other purpose-driven organisations.
General Manager
Feb 2020 - Jan 2021Project Delivery Manager
Jan 2018 - Feb 2020

BetterEvaluation
Jan 2020 - Jan 2021Operations ManagerA knowledge platform and global consulting organisation to improve the theory and practice of monitoring and evaluation. Clients included The World Bank, The UN and international government agencies.In this role I learnt how to work with a Board, manage the global operations of a NFP and work directly with international government agencies. I also facilitated the voluntary solvent liquidation.

Isgood.ai
Feb 2020 - Feb 2021Operations ManagerA data and AI platform providing for-purpose organisations with information they need to improve the lives of people across the world.

Solutions for Humanity Inc
Jul 2020 - Jun 2021Non Executive DirectorA 'tech for good' organisation focused on emerging technologies to enable people, planet & prosperity to thrive in balance.

KPMG Australia
May 2022 - Oct 2024I provide our Senior Leadership team with the business insights and processes to grow our team of 200+ ESG specialists. We work in climate change, sustainability, human rights, social impact and safeguarding of vulnerable people.
Head of Operations ESG
Jul 2023 - Oct 2024Head of Operations - Sustainability & Climate Change
May 2022 - Jun 2023

Right Lane Consulting
Sept 2024 - nowHead of Operations
Licenses & Certifications

Agile Project Management Fundamentals

Facilitation Fundamentals
Groupwork CentreFeb 2020
Honors & Awards
- Awarded to Penelope StephensExecutive MBA Emily McPherson Scholarship 2021 RMIT Jul 2021 Full scholarship awarded for academic excellence, commitment to social impact and leadership outcomes.
- Awarded to Penelope StephensAustralian Graduate School of Entrepreneurs | Centre for Social Impact Scholarship 2019 Centre for Social Impact Aug 2019 Scholarship awarded to a student deemed most likely to emerge as a change agent and innovator creating social value across sector and/ or regions.
Volunteer Experience
Marketing, copywriting, mentoring
Issued by Asylum Seeker Resource Centre
Associated with Penelope StephensTree grower
Issued by TreeProject
Associated with Penelope StephensSite organiser in West Melbourne and Yambuk Lake. Participant at other sites.
Issued by Clean Up Australia Ltd
Associated with Penelope StephensMentor to a young girl
Issued by Big Brothers Big Sisters Australia Ltd
Associated with Penelope Stephens
Languages
- enEnglish
- frFrench
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