
Audrey Mantoura
Event Planning Intern

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About me
Business Development Manager
Education

College Notre Dame de Nazareth
1996 - 2010French Baccalaureate Economics & Sociology
Concordia University
2010 - 2013Bachelor of Commerce (BCom) MarketingAccreditation : AACSB

HEC Montréal
2014 - 2015Master's Degree MarketingAccreditations : AACSB, EQUIS, AMBAThesis : Tobacco consumption in youth, a comparison between Quebec and Lebanon.Research scholarship
Experience

Phoenicia Hotel Beirut
Jun 2012 - Aug 2012Event Planning Intern• Performed inventory count to make sure sufficient stock was available for each event• Provided support in setting up the venues before the events and helped with the event coordination

ALDO Group
Jan 2014 - Apr 2014Public Relations Intern• Maintained organization of the PR showroom (return and expedition of samples; assisting stylists)• Contributed to merchandise selection for the PR showroom and press conferences• Monitored the media coverage of all Aldo Group’s brands (websites, blogs, magazines)

FSCO Group
May 2014 - Oct 2014Marketing Assistant• Drafted and presented qualitative and quantitative proposals which included analysis of customers' digital performance, estimates of advertising costs on social media platforms as well as customized recommendations • Executed various strategies presented in these proposals (Ratio Presentations/Sales = 50%)• Managed and optimized social media platforms of various clients

LVMH Perfumes & Cosmetics
Jan 2016 - Jun 2016International Press Relations Assistant - Givenchy Parfums• Assisted the international press officers in their requests and contributed to the coordination of Givenchy’s spokespersons' interviews• Participated in the organisation of international press launches with ambassadors Amanda Seyfried and Simon Baker, managed the international press in Paris and centralized the press clippings • Followed up with LVMH media rankings and analyzed the international press relations results• Evaluated the E-PR strategies in Givenchy’s subsidiaries and established regular reports عرض أقل

Ralph Lauren
Jan 2017 - Jan 2019Marketing Coordinator - Emerging MarketsSupport the Marketing Director in building successful marketing strategies for the Emerging Markets (Middle East, Russia, North Africa and Eastern Europe):• 360 strategy implementation and coordination with the partners and internal teams• Execution and coordination of marketing activations in both the retail and wholesale business • Budget management for all licensees partners (full budgeting procedure: budget allocation and compensation with partners)• Marketing campaigns reporting: sales results tracking and ROIsKey projects: • Ralph Lauren 50th anniversary campaign in EMEA • 2 Weeks pop-up campaign in Moscow • The Polo Shirt Spring 2018 campaign: local campaign creation and execution in Dubai • Store openings strategy and implementation: Egypt and Ukraine • Ralph Lauren 10th anniversary celebration in Moscow: targeted event for top luxury clients with strong clientelling and gifting strategy • Marketing and branding takeovers in Moscow’s largest department store • Local and tactical activations with wholesale partners in the Middle East • Fashion shoots with key magazines (Harper's Bazaar Arabia, Vogue Russia) • Seasonal presentations of Runway collections in EMEA (Dubai and Moscow) عرض أقل
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Loolia (now part of Parallel Health and Beauty LTD)
Feb 2019 - Apr 2022Head of Marketing
Jan 2021 - Apr 2022E-commerce Marketing Manager
Feb 2019 - Jan 2021

Lokalee
Apr 2022 - May 2023Marketing Director
Nasr Baz & Partners
Aug 2023 - nowBusiness Development Manager
Licenses & Certifications

Lebanese Red Cross Certificate
Mar 2009
Honors & Awards
- Awarded to Audrey MantouraHigh Distinction HEC Montréal
Volunteer Experience
Volunteer
Issued by Santropol Roulant on Sept 2013
Associated with Audrey Mantoura
Languages
- frFrench
- enEnglish
- arArabic
- spSpanish
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