Audrey Mantoura

Audrey Mantoura

Event Planning Intern

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  • Timeline

  • About me

    Business Development Manager

  • Education

    • College Notre Dame de Nazareth

      1996 - 2010
      French Baccalaureate Economics & Sociology
    • Concordia University

      2010 - 2013
      Bachelor of Commerce (BCom) Marketing

      Accreditation : AACSB

    • HEC Montréal

      2014 - 2015
      Master's Degree Marketing

      Accreditations : AACSB, EQUIS, AMBAThesis : Tobacco consumption in youth, a comparison between Quebec and Lebanon.Research scholarship

  • Experience

    • Phoenicia Hotel Beirut

      Jun 2012 - Aug 2012
      Event Planning Intern

      • Performed inventory count to make sure sufficient stock was available for each event• Provided support in setting up the venues before the events and helped with the event coordination

    • ALDO Group

      Jan 2014 - Apr 2014
      Public Relations Intern

      • Maintained organization of the PR showroom (return and expedition of samples; assisting stylists)• Contributed to merchandise selection for the PR showroom and press conferences• Monitored the media coverage of all Aldo Group’s brands (websites, blogs, magazines)

    • FSCO Group

      May 2014 - Oct 2014
      Marketing Assistant

      • Drafted and presented qualitative and quantitative proposals which included analysis of customers' digital performance, estimates of advertising costs on social media platforms as well as customized recommendations • Executed various strategies presented in these proposals (Ratio Presentations/Sales = 50%)• Managed and optimized social media platforms of various clients

    • LVMH Perfumes & Cosmetics

      Jan 2016 - Jun 2016
      International Press Relations Assistant - Givenchy Parfums

      • Assisted the international press officers in their requests and contributed to the coordination of Givenchy’s spokespersons' interviews• Participated in the organisation of international press launches with ambassadors Amanda Seyfried and Simon Baker, managed the international press in Paris and centralized the press clippings • Followed up with LVMH media rankings and analyzed the international press relations results• Evaluated the E-PR strategies in Givenchy’s subsidiaries and established regular reports عرض أقل

    • Ralph Lauren

      Jan 2017 - Jan 2019
      Marketing Coordinator - Emerging Markets

      Support the Marketing Director in building successful marketing strategies for the Emerging Markets (Middle East, Russia, North Africa and Eastern Europe):• 360 strategy implementation and coordination with the partners and internal teams• Execution and coordination of marketing activations in both the retail and wholesale business • Budget management for all licensees partners (full budgeting procedure: budget allocation and compensation with partners)• Marketing campaigns reporting: sales results tracking and ROIsKey projects: • Ralph Lauren 50th anniversary campaign in EMEA • 2 Weeks pop-up campaign in Moscow • The Polo Shirt Spring 2018 campaign: local campaign creation and execution in Dubai • Store openings strategy and implementation: Egypt and Ukraine • Ralph Lauren 10th anniversary celebration in Moscow: targeted event for top luxury clients with strong clientelling and gifting strategy • Marketing and branding takeovers in Moscow’s largest department store • Local and tactical activations with wholesale partners in the Middle East • Fashion shoots with key magazines (Harper's Bazaar Arabia, Vogue Russia) • Seasonal presentations of Runway collections in EMEA (Dubai and Moscow) عرض أقل

    • Loolia (now part of Parallel Health and Beauty LTD)

      Feb 2019 - Apr 2022
      • Head of Marketing

        Jan 2021 - Apr 2022
      • E-commerce Marketing Manager

        Feb 2019 - Jan 2021
    • Lokalee

      Apr 2022 - May 2023
      Marketing Director
    • Nasr Baz & Partners

      Aug 2023 - now
      Business Development Manager
  • Licenses & Certifications

    • Lebanese Red Cross Certificate

      Mar 2009
  • Honors & Awards

    • Awarded to Audrey Mantoura
      High Distinction HEC Montréal
  • Volunteer Experience

    • Volunteer

      Issued by Santropol Roulant on Sept 2013
      Santropol RoulantAssociated with Audrey Mantoura