
Klara Bendlova
Social Media Specialist

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About me
Project Manager at CzechCrunch | ex-STRV
Education

University of Antwerp
2011 - 2012Master Communication Studies
Charles University in Prague
2007 - 2010Bachelor Marketing Communication & PR
Charles University in Prague
2010 - 2013Master Media Studies
Experience

Aqua Digital CZ
Feb 2013 - Apr 2013Social Media SpecialistCollaborated on brand campaigns, content creation, and performance analysis.

Hill+Knowlton Strategies Czech
Jul 2014 - Jul 2014InternContributed in client strategy development. Crafted press releases, and web content.

Communa
Aug 2014 - Dec 2014Project ExecutiveManaged projects’ content creation across PR and web, newsletters production, and media outreach and relations.Projects: Vodafone Firma roku/GE Money Bank Živnostník roku (Cena Hospodářských novin), Nejlepší banka/Nejlepší pojišťovna (Cena Hospodářských novin), Město pro byznys (Cena týdeníku Ekonom), Místo pro život (Communa), Institut pro veřejnou diskuzi (Ekonom), Fórum Hospodářských novin

Bison & Rose
Aug 2014 - Aug 2014InternCurated press releases, media outreach, and the client database.

Havas Worldwide Prague
Mar 2015 - Jun 2015PR ExecutiveManaged content creation, media analysis and relations. Participated in clients' communication strategy development.

OgilvyOne Worldwide
Feb 2016 - Apr 2018Account ExecutiveLed high-profile brand accounts and campaigns.Contributed to communication strategy development.Managed a team of creatives and developers to produce top-tier deliverables.Assisted in managing campaign budgets and legal aspects.Maintained day-to-day client communication.

Ogilvy Czech
May 2018 - Oct 2018Junior Account ManagerManaged a key global bank client.Spearheaded end-to-end delivery on flagship campaigns.Ensured seamless alignment with client needs from ideation to campaign launch and evaluation.Maintained interpersonal day-to-day client communication.

STRV
Nov 2018 - Dec 2023Led client marketing efforts.Spearheaded audio and video production for the CEO podcast, releasing over 40 weekly episodes.Managed overall communication with international guests, from outreach to follow-ups. Headed client marketing activities to enhance the client experience.Designed the client journey and supporting initiatives.Facilitated inter-departmental communication to align strategy and goals.Managed high-profile client campaigns to support their business efforts. Coordinated a marketing team of six to ensure alignment with company goals.Enhanced inter-departmental information sharing by organizing the client database.Oversaw more than eight merchandise launches from concept to delivery. Played a key role in establishing the company's marketing department.Ensured alignment across all departments during this transition.Contributed to the overhaul of the marketing strategy.Managed day-to-day communication for the marketing team.
Marketing Manager & Podcast Producer
Jul 2023 - Dec 2023Client Marketing Manager
Mar 2021 - Jun 2023Marketing Coordinator
Apr 2019 - Mar 2021Marketing Specialist
Nov 2018 - Mar 2019

CzechCrunch
Oct 2024 - nowProject Manager
Licenses & Certifications

Google Analytics Certificate
Medio InteractiveNov 2017
Languages
- czCzech
- enEnglish
- frFrench
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