Garima Joshi

Experience

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  Starcom MediaVest Group

  Nov 2009 - Mar 2013

  Digital Associate
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  MediaCom MENA

  Apr 2013 - Oct 2014

  Senior Digital Planner
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  HAVAS DIGITAL

  Oct 2014 - Dec 2017

  Media Manager
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  Publiscreen FZ-LLC

  Feb 2018 - Apr 2024

  Business Director

  Reporting to the CEO, my role was to drive scale and develop strategic partnerships to help clients and the agency achieve growth. - Team Building and Leadership: Built a high-performing digital team of 5 experts in social media, content, SEO, PPC, and analytics.- Strategic Account Acquisition: Core member of new business team, secured high-profile global accounts, expanding the client portfolio with customized digital strategies, resulting in successful long-term partnerships.- Digital Campaign Management: Directed comprehensive digital marketing campaigns for global clients, enhancing brand visibility, engagement rates by 35% while having complete P/L ownership- Performance Optimization: Implemented analytics to track campaign performance, derive insights, refine strategies, optimize campaigns, and achieve client objectives effectively.- Client Relations and Consultation: As primary liaison, fostered client relationships, offered expert digital marketing consultation, presented performance reports, and strategic recommendations, ensuring satisfaction and retention.- Process and Workflow Improvement: Enhanced team efficiency through streamlined internal & external processes, project management tools, and ensuring timely, high-quality work delivery by implementing Google Sheets, Clickup & Monday.- Innovation and Trend Adoption: Encouraged innovation, integrating new tools and platforms to improve campaign performance and team productivity effectively. Show less

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  Dentsu

  Oct 2024 - now

  Associate Media Director