Danilo Rotondi

Experience

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  AkzoNobel

  Jan 2000 - Jan 2003

  Marketing consultant

  From June 1st 2000 to April 7th 2003 Center-South Italy Marketing consultant by AKZO NOBEL .As Marketing Consultant I had to manage, within a specific international program called Acoat® selected, a group of important customers (Top Customers) developing for them business plans and marketing plans. Moreover I had to plan the territorial development of the program (Geo-marketing), to develop and manage specific high value services in order to support the product sales such as: costumer card and insurance card, events, management courses, newsletters, competitor analysis, operating marketing (brochures, merchandising, direct marketing), to achieve agreements with insurance and car rental companies. Show less

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  Whirlpool Corporation

  Jan 2000 - May 2000

  Traning as Assistant Product Manager

  From January 1st 2000 to May 30th 2000 training as Assistant Product Manager by tWhirlpool Europe in Schorndorf (Germany). Activities carried out: assisted the product manager in developing the marketing plan trough market analysis, competitor analysis, product position, communication strategy.

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  Sherwin-Williams

  Apr 2003 - Sept 2006

  Area manager Centro-Sud Italia
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  Valspar

  Sept 2006 - Apr 2009

  Sales area manager

  As Area manager, with a turnover of 2 million Euro and a team of six people, I have to develop and to monitor my assigned sales area by coordinating a team of four sales men and two technical assistants, to define the sale objectives , to apply the trade tactics always respecting the assigned budget.Results:• Developed strategies to increase the loyalty and profitability of our customers.• Developed strategic alliances with important insurance and car rental partners finalized to increase the our turnover • Acquired new customers in new areas• Developed management courses for my sales team• Arranged events and meeting Show less

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  PPG Industries

  Apr 2009 - Dec 2023

  Area Manager

  As Area manager, with a turnover of 9 million Euro and a team of eight people, I have to develop and to monitor my assigned sales area by coordinating a team of four sales men and four technical assistants, to define the sale objectives , to apply the trade tactics always respecting the assigned budget.Principal Accountabilities:•Define and contribute to the development of the strategic sales plan in terms of volumes, product mix, profit and distribution network•Deliver sales and pricing as defined in the budget for the area, channel or segment in charge•Implement the product and market segment strategy, defining the specific objectives and targets for the geographical area•Negotiate trading terms with customers which meet volume and pricing goals•Keep abreast of market and trade conditions and competitor activity in order to revise and develop strategies to meet changing customer requirements •Ensure Total customer satisfaction level (quality, technical and delivery time) •Lay down and manage a decisive and efficient sales and distribution organisation, and appoint, manage and develop a well motivated and efficiently staff organization Show less

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  PPG Architectural Coatings Italy

  Jul 2019 - Jan 2024

  Area Manager

  From the first of July change of Business Unit within the PPG Group assuming the role of Area Manager for the Architectural Business Unit for Central Italy.The role involves the management of six sales agents and a Kam and the development of the Sigma, Univer and Tecna brands through specialized retailers.The main challenges of the role in the new Business Unit are:- Implement market share for individual brands- Stabilize and improve commercial distribution- Redefine and implement the assigned sales team based on development objectives- To increase the awareness of the premium brand at the various sectoral influencers through coordination with the marketing department Show less

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  Kerakoll Group

  Jan 2024 - now

  Sales Area Manager