
Osama Alkebsi

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About me
HORECA Channel Manager at Gandour | Leading Channel Growth |Food -Service | National Sales business development | Building capabilities | Distributor Management | commercial management Enabling organizations to grow
Education

Amidist
-English Language
Perfect center
-Neuro-languistic-programming
Spectrum
-Diploma Diploma in Computer
Perfoumanceinc
-Marketing skills & Direct Selling Porgram
The American University in Cairo
-Modern Business Administration Business Administration and Management, General
Experience

SabafonYemen
Oct 2007 - Oct 2012Brand Supervisor
Oct 2010 - Oct 2012Sales Supervisor
Oct 2007 - Oct 2010

Gandour
Oct 2012 - nowResponsible for establishing, developing, and managing the HORECA channel across Saudi Arabia, covering a diverse range of sectors, including vending machines, online platforms, app-based customers, military institutions, educational establishments (schools, universities, institutes, colleges), prisons, airports, airlines, train stations, hotels, restaurants, cafés, stadiums, events, new cities, and Hajj & Umrah seasons.Focused on strategic growth initiatives to expand market share and drive revenue, with a strong emphasis on building key partnerships, optimizing distribution channels, streamlining operations, and enhancing customer experience to achieve business objectives and excellence in the catering and hospitality sector. Show less Manage the biggest region in KSA (Center)Responsibilities:• Develops the sales forecasts by product, month, area, and channel for the assigned district.• Set and plan sales budgets in line with company overall profitability targets as assigned by National Sales Manager.• Meet weekly, monthly and annual sales targets for each brand and product at assigned district.• Build and maintain healthy relationships with key clients.• Responsible to operate within the limits of approved expense budget.• Provide timely update for the National Sales Manager on the developments of all sides of the business within the district.• Maximize distribution activities for own assigned areas and optimize distribution and visibility as well as monthly and quarterly distribution initiatives. • Supervise sales activities within assigned areas and units to ensure sales targets are met.• Assist in the development and improvement of sales staff capability and skills.• Follow-up on collection of outstanding payments from customers and retailers to ensure all outstanding amounts are collected in a timely manner.• Report on competitions’ activities and performance and other relevant information to Sales Manager and/or concerned employees in other departments in the company (e.g. marketing department).• Reviews and analyzes monthly, weekly and daily sales analysis reports to take appropriate corrective action.• Allocate individual sales targets to the sales team based on the approved monthly and weekly targets and monitor results on a daily basis to resolve issues as soon as they occur.• Ensures the effective execution of promotional and special marketing events. Show less A head of Gandour Bahrain BranchI have scanned bahrain market and studied with the national sales director the possibility of entering the Bahrain FMCG market. also I established Gandour branch from A to Z.It was a big challenge but I did it 💪🏻Responsibilities • Develops the sales forecasts by product, month, area, and channel for the assigned district.• Set and plan sales budgets in line with company overall profitability targets as assigned by National Sales Manager.• Meet weekly, monthly and annual sales targets for each brand and product at assigned district.• Build and maintain healthy relationships with key clients.• Responsible to operate within the limits of approved expense budget.• Provide timely update for the National Sales Manager on the developments of all sides of the business within the district.• Maximize distribution activities for own assigned areas and optimize distribution and visibility as well as monthly and quarterly distribution initiatives. • Supervise sales activities within assigned areas and units to ensure sales targets are met.• Assist in the development and improvement of sales staff capability and skills.• Follow-up on collection of outstanding payments from customers and retailers to ensure all outstanding amounts are collected in a timely manner.• Report on competitions’ activities and performance and other relevant information to Sales Manager and/or concerned employees in other departments in the company (e.g. marketing department).• Reviews and analyzes monthly, weekly and daily sales analysis reports to take appropriate corrective action.• Allocate individual sales targets to the sales team based on the approved monthly and weekly targets and monitor results on a daily basis to resolve issues as soon as they occur.• Ensures the effective execution of promotional and special marketing events. Show less as Sales Supervisor i responsible for an assigned territory to achieve volume target, distribution, visibility, and the coverage of all outlets. As a leader, the FSS will train, motivate and control the Sales Force Team and is responsible for maximizing team effectiveness, controlling and developing the territory. Main Responsibilities:Develop selling abilities of assigned resources (train, coach, evaluate and develop his team).Schedule the appropriate amount of time to work with each individual within the team.Emphasize on teamwork and spirit.Follow up on daily / weekly basis corporate training.Building the Business:Achieve volume target for all products.Develop outlets sales and increase of coverage and penetration.Identify issues (problems or opportunities) that will effect sales volume and take action proactively in coordination with Management.Make sure that all my team members are trained to use the Hand Held (where available) and provide them with support needed.Work on a daily basis upload – download process for the Hand Held (where available).Provide leadership and direction to the team.Review journey plan on a monthly basis, stock levels and operational effectiveness of his Team in coordination with Management.Achieve corporate merchandizing objectives and obtains maximum display support for all stores.Coordinate correspondence and communication between my team and his management.Provide regular report on competitors’ activities, especially price changes and promotional support.Assist in setting monthly target to his team in relation to the potential of each territory. Show less
HORECA Channel Manager
Jun 2021 - nowDistrict Sales Manager
Jun 2018 - Jun 2021Area Sales Manager
Oct 2017 - Jun 2018Country Sales Manager
Jan 2015 - Oct 2017Combo sales supervisor
Oct 2012 - Dec 2014
Licenses & Certifications
- View certificate

Google Analytics
Google Analytics by Liontech - View certificate

Google Analytics Certification
Google Analytics by Liontech - View certificate

Fundamentals of digital marketing
GoogleApr 2021
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